What a difference a year makes. CES 2023 attracted more than 115,000 attendees from 140 countries to Las Vegas where 3,000 companies filled 2 million square feet of exhibit space. Among the major themes relevant to M&E this year were artificial intelligence, the multiverse, AR and immersive experiences, displays, mobility, IoT, and numerous policy and regulation topics. ETC@USC attended the convention with onsite and remote teams, once again blending its in-person tradition with a virtual presence. Our post-show report features extensive coverage and perspectives related to these key creative, business, and technology areas. Read more

Meta Platforms has unveiled a new generative artificial intelligence language system called LLaMA, which doesn’t chat, but is designed as a research tool the company hopes will help “democratizing access in this important, fast-changing field.” The LLaMA (Large Language Model Meta AI) ranges in size from 7B to 65B parameters. Touted as a “smaller, more performant model,” LLaMA enables those members of the research community that do not “have access to large amounts of infrastructure to study these models,” Meta explains. Training smaller foundation models requires less computing power and resources for testing and validation. Read more

Artificial intelligence clearly is modeled after humans in that it has revealed itself to be imperfect. In the past week, OpenAI’s ChatGPT has mesmerized the public even as The New York Times tech columnist Kevin Roose famously labeled it “unhinged.” OpenAI CEO Sam Altman is using the moment to clarify the company’s priorities, posting on Friday an apologia-cum-mission statement. If the company is successful at mass deployment of artificial general intelligence (AGI), it “could help us elevate humanity by increasing abundance, turbocharging the global economy, and aiding in the discovery of new scientific knowledge,” Altman wrote. Read more

Snapchat is launching My AI, a new chatbot running a customized version of the latest GPT technology from OpenAI. Available as an experimental feature to subscribers with a $3.99 per month Snapchat+ account, My AI rolls out starting this week, offering everything from birthday gift recommendations to weekend recreational plans, recipes and auto-generated poetry and prose. “As with all AI-powered chatbots, My AI is prone to hallucination and can be tricked into saying just about anything,” Snapchat cautions, explaining that “all conversations with My AI will be stored and may be reviewed to improve the product experience.” Read more

The U.S. plan to expand its national chip industry includes adding a minimum of two manufacturing clusters for advanced semiconductors by 2030. Commerce Secretary Gina Raimondo explained Thursday that the goal is to create chip ecosystems that group together fabrication plants, assembly plants, research-and-development labs and the suppliers to support each phase of operation. The vision is to make the U.S. “the only country in the world where every company capable of producing leading edge chips will have a significant R&D and high-volume manufacturing presence,” Raimondo said. Read more