Top Stories

Blackmagic URSA Cine 17K Camera Priced Starting at $30K

Blackmagic Design announced that its new URSA Cine 17K 65 camera is available for orders from resellers worldwide, starting at $29,995. The cinema camera, which includes a massive 65mm RGBW 17,520 x 8,040 sensor with larger photo-sites for 16 stops of dynamic range, was previewed in April at NAB. Its features include interchangeable PL, LPL and Hasselblad lens mounts and industry standard Lemo and Fischer connections. The base model comes with 8TB of internal storage and also has high-speed networking built-in for media uploads and syncing to Blackmagic Cloud. Read more

Google Ads Adopts Open-Source TEE Setup for Data Privacy

In its ongoing effort to strike the right balance between ad targeting and consumer data collection, Google Ads is introducing a new process it calls “confidential matching.” Relying on the hardware and software used for confidential computing in Trusted Execution Environments (TEEs), Google says this new approach allows businesses to securely manage their first-party data. They’ll still be able to use it to reach customers and measure the impact of their digital ad campaigns, but the information will be isolated “during processing so that no one — including Google — can access the data being processed.” Read more

Roku and NRG Study Finds Streaming Benefits Theater-Going

A new study by Roku and National Research Group found that streaming may be a more effective marketing tool for theatrical exhibition than social media or television. According to the research, 44 percent of what the survey categorizes as “moviegoing streamers” claim a trailer on a streaming service would increase their interest in seeing a film in a theater while 43 percent indicate the same of trailers on social media. These numbers slightly edged out the 41 percent who say ads on broadcast or cable TV would encourage them to visit a theater. However, it’s worth noting that the survey also suggests 72 percent pay more attention to TV commercials than ads on social platforms. Read more

OpenAI Previews New LLMs Capable of Complex Reasoning

OpenAI is previewing a new series of AI models that can reason and correct complex coding mistakes, providing a more efficient solution for developers. Powered by OpenAI o1, the new models are “designed to spend more time thinking before they respond, much like a person would,” and as a result can “solve harder problems than previous models in science, coding, and math,” OpenAI claims, noting that “through training, they learn to refine their thinking process, try different strategies, and recognize their mistakes.” The first model in the series is being released in preview in OpenAI’s popular ChatGPT and in the company’s API. Read more

Hailuo AI: China’s MiniMax Releases Free Text-to-Video App

Backed by Alibaba and Tencent, Chinese startup MiniMax has launched a new text-to-video model called Hailuo AI that is quickly gaining traction on social media based on its impressive capabilities, with comments ranging from “fantastical” to “hyper-realistic.” The free, web-based tool has already triggered videos that have gone viral, despite the current limitation of only 6-second clips. However, an image-to-video model is reportedly coming soon, in addition to a version 2 that promises longer video duration and improved motion. Unlike the Jimeng AI text-to-video model that was issued by ByteDance last month, the MiniMax technology is available outside of China. Read more

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