By
Paula ParisiSeptember 13, 2024
Los Angeles-based production company Pressman Film is turning to crowdfunding to finance its latest slate. The indie studio behind films including “American Psycho,” “Wall Street” and “The Crow” is targeting $1.5 million in the first tranche, hosted by investment firm Republic. As the movie industry continues to regain its footing following the impact of COVID-19 and the Hollywood strikes, companies continue to seek innovative ways to move forward. “Get in on the ground floor of the filmmaking process, get exclusive insider perks, and share in the returns,” explains Republic’s website. Minimum buy-in is $200. Read more
By
Paula ParisiSeptember 13, 2024
Adobe is showcasing upcoming generative AI video tools that build on the Firefly video model the software giant announced in April. The offerings include a text-to-video feature and one that generates video from pictures. Each outputs clips of up to five seconds. Adobe has developed Firefly as the generative component of the AI integration it is rolling out across its Adobe’s Creative Cloud applications, which previously focused on editing and now, thanks to gen AI, incorporate creation. Adobe wasn’t a first-mover in the space, but its percolating effort has been received enthusiastically. Read more
By
Paula ParisiSeptember 13, 2024
Sony’s $700 PlayStation 5 Pro promises improved graphics and gameplay. The midcycle upgrade, releasing next month, aims to keep the console competitive with — or better than — ever-evolving game PCs. Sony says the new model supports 8K gaming, an upgrade to the native 4K available with the PS5. For those gamers interested in a disc drive for the PS5 Pro, an $80 model is available. Sony Interactive Entertainment’s popular “Gran Turismo 7” racing simulation game is poised to be the first 8K title for the PS5 Pro. Sony says the GPU on the PS5 Pro has 67 percent more compute and 28 percent faster memory, for rendering that is 45 percent faster than its predecessor. Read more
By
Paula ParisiSeptember 12, 2024
Canon’s new EOS C80 is a professional full-frame 6K cinema camera designed for filmmakers that require a compact yet full-featured device. It is the company’s first cinema model with an RF mount. It also has a back-illuminated, stacked CMOS image sensor with triple-base ISO, which Canon says delivers “stunning imagery in a wide range of lighting conditions.” Base ISOs of 800, 3200 and 12,800 allow for full dynamic range. New to the EOS C line is 12G-SDI output, while Canon’s latest Dual Pixel CMOS Autofocus — Dual Pixel AF II — has been added. The C80 also lets users choose from different autofocus frame sizes. Read more
By
Paula ParisiSeptember 12, 2024
Senza is a connected TV app that parent Synamedia says can “transform the economics of reaching viewers” by offloading streaming controls from set-top boxes and dongles to the cloud. Synamedia claims Senza can reduce streaming costs by up to 90 percent while maintaining content security. The platform can be used to deliver to home TV screens as well as offsite locations such as bars, hotels and stadiums. “Senza moves the user experience from devices — such as connected TVs and streaming sticks — into the cloud and offers an HTML5 interface to quickly launch free, low-cost or premium services,” according to the company. Read more