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ETC Releases First Section of Virtual Production White Paper

The Entertainment Technology Center@USC has begun releasing its case study entitled “Fathead: Virtual Production & Beyond.” Section 1 of the four-part white paper is “Cloud Computing: Growth Without Bounds.” “Everything on this production was done in the cloud, minus the shoot on set,” explains ETC@USC head of virtual & adaptive production Erik Weaver, executive producer of the 20-minute “Fathead” film. “We did some very innovative work, ingesting ARRI Alexa RAW to Amazon S3 buckets on the AWS cloud in real time, which had never been done before and I don’t think has been done since.” Read more

New LG Miraclass LEDs Offer Cinemas Projection Alternative

LG is bringing to market a line of LED screens designed for small movie theaters, the LG Miraclass line. The four initial models range in size from 16- to 46-feet wide, offering 24-bit color and resolution from 2K to 4K. The screens are comprised of smaller panels featuring self-emissive LED pixels that run edge-to-edge (eliminating visible seams). Brightness adjusts across five stages — from 48 to 300 nits  — making the displays suitable for a range of use-cases, from the brightness required for 2D/3D movies to less light-intensive corporate presentations. Read more

Apple Pushing Forward into Financial Services Despite Delay

Apple, which has identified financial services as a growth area, has experienced delays in rolling out such products, including Apple Pay Later, a “buy now, pay later” (BNPL) service announced in June 2022 and initially scheduled to launch in September. The service reportedly began rolling out in a beta test among Apple’s retail employees this month and could be available to consumers by March or April this year, according to recent reports. A proposed high-yield savings account tied to the Apple Card and Wallet app was unveiled in October but has yet to release. Read more

Dish Network’s Sling TV Is Reimagined as ‘Sling Freestream’

The Dish Network’s Internet-streaming division Sling TV is being rebranded as Sling Freestream, offering free, ad-supported streaming television (FAST) and free, ad-supported VOD in attempt to better connect with consumers who don’t want to pay monthly subscription fees. Although the Sling live TV service was already free, the move sees it doubling down in the sector by expanding from 150 to 210 free channels with 41,000-plus on-demand titles. Sling Freestream users will also be able to subscribe to 50-plus standalone streaming services, including Showtime, Discovery+, MGM+ and AMC+. Read more

Peacock ‘Watch With’ Feature Adds Split-Screen Interactivity

Peacock is adding a new “Watch With” feature that lets fans watch special episodes with their favorite personalities, including live commentary, real-time reactions and live Q&A it says will be unfiltered. Watch With debuts with “Bel-Air” stars Jabari Banks and Olly Sholotan on February 24 at 9:00 p.m. ET, immediately following the show’s Season 2 premiere. Peacock will also add the feature to the live song contest “Eurovision” with host Johnny Weir and “The Real Housewives Ultimate Girls Trip” with stars Candiace Dillard Bassett and Marysol Patton, with more to come. Read more

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