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CTA: Streaming Services Will Be Focus for Holiday Shoppers

Tech items are making the list this holiday season, with the Consumer Technology Association’s annual shoppers survey forecasting a record-breaking 78 percent of U.S. adults — nearly 199 million people — will purchase devices and related services this season. Streaming services, headphones and earbuds, mobile cases, smartphones and game consoles top the trade organization’s survey, the 2022 Hot Tech Holiday Preview. The seasonal projection marks a 4 percent increase over last year. The 78 percent of American shoppers who intend to purchase tech gifts in the coming months will spend an estimated $145 billion. Read more

Meta, Spotify Blast Apple Over App Store Fee Enforcements

Apple announced various App Store developer updates last week, and one change getting lots of attention is that which specifies “sales of ‘boosts’ for posts in a social media app must use in-app purchase.” That means Apple will be taking its customary 30 percent fee for paid boosts on iOS devices, a move that will primarily affect Meta Platforms’ Facebook and Instagram, since they hadn’t previously been processing such transactions through Apple’s in-app purchase system, like Twitter and Tiktok have. Apple says its “guidelines have been clear” that in-app sales are required to use its In-App Purchase. Read more

Meta Revenue Falls Despite Facebook Attracting More Users

After seeing its stock plunge more than 60 percent this year, Meta Platforms posted another decline, with Q3 revenue falling 4 percent, to $27.7 billion, from $29 billion for the same period last year. CEO Mark Zuckerberg told analysts that on a constant currency basis “total revenue grew slightly this quarter,” adding that “we’re still behind where I think we should be, but we believe that we will return to healthier revenue growth trends next year,” though just in case “we’re planning our budget somewhat more conservatively.” Meanwhile, Facebook’s number of daily active users hit 1.98 billion, a 3 percent gain year-over-year. Read more

Number of Pay-TV Package Subscribers Drops to 66 Percent

The number of households in the U.S. that are subscribing to some sort of multichannel pay-TV package has declined to 66 percent in 2022, from 88 percent in 2012, according to a new study from the Leichtman Research Group. The study defines pay TV as multichannel service delivered via cable, satellite, telco TV or ISP. “Two-thirds of U.S. TV households now get a live pay-TV service, a significant decrease from 79 percent five years ago,” LRG president and principal analyst Bruce Leichtman said, calling the decline “not solely a function of those disconnecting services, but is also related to a slowdown in those entering or reentering the category.” Read more

Deepfakes Used for Entertainment, Advertising Draw Concern

Celebrity deepfakes springing up on the web, and even in advertising, are raising concerns. The technology is advancing in sophistication and commercial interest. Apple was just granted rights by the U.S. Patent Office to “face image generation with pose and expression control” from reference images. This month, video of President Biden was manipulated into a performance of the viral children’s tune “Baby Shark,” while a digital doppelganger for Elon Musk hawked investment opportunities for real estate startup reAlpha Tech. Tom Cruise, Leonardo DiCaprio and Bruce Willis are also among those artificially misappropriated for promotional use without permission. Read more

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