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Twitter Emulating TikTok with Its New Scrolling Video Viewer

Twitter is the latest social media company to emulate TikTok by introducing an infinite video scroll. Tapping a video will expand it to full screen, which Twitter is calling its “immersive media viewer.” Once opened, users can then scroll up to start browsing. Tapping the back arrow exits the viewer and takes you back to the original tweet. And Twitter is making it easier to find “some of the most popular videos on Twitter” by adding a video carousel in the Explore tab “alongside Tweets and Trends.” The updates are rolling out beginning now, starting on iOS in English-speaking countries. Read more

Google to Shutter Stadia Game Streaming Service in January

Google is shutting down its Stadia video-game streaming service in what many say is a response to leaner times. The cloud-based subscription service is going dark January 18, three years after it launched. It delivers games directly to compatible smart TVs, computers and Android phones, and is accessible to incompatible devices, such as iOS, via web browsers. While Stadia “was built on a strong technology foundation, it hasn’t gained the traction with users that we expected so we’ve made the difficult decision to begin winding down,” Stadia VP and general manager Phil Harrison wrote in a blog post. Read more

Consumer Study Finds Bundling Is Key to Streaming Success

Winners in the current streaming wars will be companies that diversify beyond a single programming vertical, checking boxes that include movies, series, news, sports and video games, according to a new survey, “What Will They Pay For? The Mind of The Modern Subscriber,” from Consumer Insights, the research division of Publisher’s Clearing House. According to the report, the answer is movies and scripted TV (39 percent), trailed by sports (12 percent), followed closely by music and podcasts (11 percent). At 10 percent, “other” is a category to keep an eye on, the study’s authors advise. Read more

Google Search Reinvention Focuses on Visuals and Discovery

Google is the latest tech giant to be swayed by the influence of TikTok and Instagram as it reimagines a more visual, discovery-centric type of search. That was major media’s takeaway from the third annual Google Search On event, which continued the trend of trying to find more intuitive ways to search, namely visually and vocally, by snapping a photo or asking your phone a question. Thanks to advances in artificial intelligence, the Alphabet company says it is “going far beyond the search box to create search experiences that work more like our minds.” Read more

Amazon Promotes Device Updates at Its Fall Hardware Event

A Kindle that lets you annotate text, a “no-contact” sleep tracker and a refresh on the Fire TV Cube were among the new products Amazon showcased at its annual fall hardware event this week. Updates for Echo smart speakers, an expanded Ring camera inventory and updates to its Eero Wi-Fi extender line were also in the spotlight. Home devices that enable “a silent infrastructure of ambient intelligence to do just about anything” was the through line, according to Wired, with news ranging from pet detection for Astro the robot to a feature called Alexa Shop the Look. Read more

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