Netflix will test charging its subscribers an additional fee for account access for users outside the household in an effort to control unauthorized password sharing. The company has for many years ignored the practice of multiple users logging in to the same account from different locations, even though their terms of service say accounts “may not be shared with individuals beyond your household.” One analyst estimates Netflix leaves $6 billion a year on the table due to illicit password sharing. The result is “impacting our ability to invest in great new TV and films for our members,” the company explains. Read more

Voice shopping over smart devices rose to 45.2 million in 2021, a 120 percent increase in three years, reflecting a 30 percent compound annual growth rate according to Voicebot Research, which tracks use of voice-assisted devices. The analytics firm found that 20.5 million U.S. adults had used voice to shop for a product at least once in 2018. That figure rose to 45.2 million in 2021. However, the firm found that general-use smartphone voice assistants — such as those from Apple (Siri), Amazon (Alexa) and Google — declined 2.8 percent among U.S. adults in 2021. Read more

As the first state to implement privacy laws protecting consumers from Big Tech, California is being closely watched as it puts together a governing body with the job of regulating how Amazon, Google, Meta and other companies collect and exploit data from millions of people. Former Federal Trade Commission chief technologist Ashkan Soltani was appointed executive director of the California Privacy Protection Agency (CPPA) in October. Starting with a $10 million annual budget that many say is not nearly enough to battle pushback from tech lobbyists, Soltani is inventing a new paradigm. Read more

Intel unveiled plans to invest an initial $19 billion to construct new leading-edge semiconductor fab mega-sites in Magdeburg, Germany; an R&D and design hub in France; and R&D, manufacturing and foundry facilities in Ireland, Italy, Poland and Spain. The plan could see as much as $88 billion invested “along the entire semiconductor value chain” in the EU over the decade, according to the Santa Clara-based chipmaker, which says it wants to introduce a next-generation chip ecosystem while offsetting reliance on Asia for a more “resilient supply chain.” Read more

Google this week announced a host of new features at the Google for Games Developer Summit, a free virtual event designed to help developers get the most out of its platforms. Developers that have more than $5 million in annual consumer games spending will be able to tap a new Google Play Partner Program for Games. A “play as you download” feature for Android 12 users will let itchy-fingered players get to gaming sooner, and an “immersive stream” for games will let developers leverage cloud gaming service Stadia’s underlying technology. Read more