Streaming broke another all-time record in September, claiming 36.9 percent of total television usage. YouTube captured an 8 percent streaming share, enough to make it the No. 1 most-watched service, a first for the Google-owned platform, according to Nielsen’s monthly media snapshot “The Gauge.” Broadcast’s share also grew in September, climbing to 24.2 percent, while cable dropped to 33.8 percent. Total television usage increased 2.4 percent over August, with Nielsen citing the return of football as the rising tide that lifted all boats in in September, “as it provided new content across broadcast, cable and streaming.” Meanwhile, Pluto TV made a splash entering the rankings for the first time. Read more

Microsoft is reportedly building an Xbox mobile store, challenging Apple and Google. The Redmond company’s pending Activision Blizzard deal is key to successful implementation of its mobile gaming strategy, which was previously hinted at and now comes to light in a filing with the UK Competition and Markets Authority, which requested additional information from Microsoft as part of its analysis of the $68.7 billion deal. In its filings, Microsoft says a “next generation” game store that “operates across a range of devices, including mobile” is significant impetus for the acquisition. Read more

UK watchdog Ofcom has proposed a loosening of the nation’s net neutrality rules so as to not unduly restrict innovation and development. While it is up to government and Parliament to change the law, recommendations from Ofcom — which was created to monitor compliance with net neutrality laws — are influential. “Since the current rules were put in place in 2016, there have been significant developments in the online world, including a surge in demand for capacity,” as well as the rollout of 5G, and the emergence of large players like Netflix and Amazon Prime. Read more

Clearview AI, the New York-based facial recognition firm that is targeting 100 billion facial images in its database by the close of 2022, has been fined €20 million ($19.7 million) by France’s data protection authority, the CNIL, for what the agency says is the illegal collection and processing of personal biometric data belonging to French citizens. The fine comes after the CNIL last year ordered Clearview to cease data collection and delete its existing database, instructions the company reportedly ignored. This is Clearview’s third breach of the EU General Data Protection Regulation (GDPR) pertaining to France. Read more

Employees at Twitter are reeling following revelations that the workforce may face massive cuts in the year ahead regardless of who owns the company. According to documents obtained by The Washington Post, Twitter’s current management plans to trim the payroll by about $800 million, representing nearly 25 percent of the company’s staff. However, Twitter denies that report. Meanwhile, Elon Musk, who is being sued to force consummation of his $44 billion Twitter purchase, is said to be contemplating elimination of three times as many jobs. Read more