TikTok is tweaking its For You feed so users won’t be recommended too much of the same content. The move follows a global spate of regulatory hearings that took social media companies to task for promoting content that intentionally polarizes adults and potentially harms children. In addition to “diversifying recommendations” in order to “interrupt repetitive patterns” around topics that may provide negative reinforcement, like “loneliness or weight loss,” the popular ByteDance platform said it is also introducing a new feature that will allow users to avoid specific topics or creators. Read more

Music streaming and media services provider Spotify is implementing a five-star rating system, not unlike Apple’s, in an attempt to become a bigger player in the podcast discovery space. The challenger has been coming on strong. In a Q3 2021 earnings call, the company cited Edison Research and internal tracking to proclaim Spotify the No. 1 podcast platform in the United States, squeaking by Apple in monthly listeners. Now, Spotify is hoping that its ratings will help create its own heat-seeking list, comparable to Apple Podcasts’ “New and Noteworthy” curated list. Read more

The 8K Association was founded about three years ago to draw attention to the nascent 8K value chain and now, says executive director Chris Chinnock, that entire ecosystem, from production and post to live-to-air events, has become a reality. TV brands, panel makers and chip set providers are the 8K Association members that will primarily be at CES 2002 in January. The Association will not have a booth at the confab, but Chinnock will be making the rounds to tout some of the highlights of 8K’s progression over the last few years. Japan has been broadcasting 8K since December 2018, for example, and the Summer Olympics in 8K were “a big hit.” Read more

The metaverse is in its early days, but many are already concerned as they anticipate the content moderation problems that have bedeviled traditional social media increasing exponentially in virtual worlds. The confluence of realistic immersive environments, the anonymity of avatars and potential for deepfakes is enough to give anyone pause. Throw in machine learning that will make today’s ad targeting seem primitive and it’s an even more volatile mix. Experts agree, the very qualities that make the metaverse appealing — false facades and hyperreality — make it potentially more dangerous than the digital platforms of today. Read more

Intel has raised a red flag regarding the metaverse, warning that more processing power is needed to support the vision. “Immersive computing, at scale and accessible by billions of humans in real time” will require a 1,000x increase in computational capability from today’s state of the art, says Intel senior vice president Raja Koduri, general manager of the company’s Accelerated Computing Systems and Graphics Group. Intel remains enthusiastic about the metaverse, however, conceding in the company’s first official statement on the matter it “may be the next major platform in computing after the world wide web and mobile.” Read more