By
Debra KaufmanMay 17, 2021
South Korea plans to invest about $450 billion in semiconductor manufacturing over the next decade in an effort to establish dominance in this key technology sector. One hundred fifty-three companies will follow a national blueprint devised by President Moon Jae-in’s administration, led by Samsung Electronics and SK Hynix, which raised their investment to 510+ trillion won in semiconductor research and production from now until 2030. The U.S., China and Europe are all building up their semiconductor manufacturing capacity. Read more
By
Debra KaufmanMay 17, 2021
Two weeks ago, as part of the iOS 14.5 update, Apple instituted its App Tracking Transparency feature which requires apps to ask users’ permission to be tracked. So far, an estimated 13 percent to 40 percent of users are agreeing to that proposition, and some Facebook advertisers revealed their ad campaigns are being negatively impacted by losing access to users’ Identifier for Advertisers (IDFA). In addition, ad buyers revealed they are having problems with Facebook’s advertising tools including Ads Manager and Audience Network. Read more
By
Debra KaufmanMay 14, 2021
A European Union court struck down a 2017 European Commission decision ordering Amazon to pay $300 million (250 million Euros) in taxes, saying that regulators failed to prove the company had an illegal advantage and that its analysis was “incorrect in several respects.” The Commission’s executive vice president Margrethe Vestager has spearheaded a campaign against several Big Tech companies, including Apple and Google. It was her second recent defeat after the General Court overturned a 2016 decision against Apple. Read more
By
Debra KaufmanMay 14, 2021
YouTube unveiled its $100 million YouTube Shorts Fund, which rewards creators who post the most engaging clips on its new “TikTok-style” feature. The program will debut in Fall 2021 and continue into 2022. Shorts was introduced in India before debuting in the U.S. in March. Regarding monetization, YouTube plans to experiment, including testing ads, sometime this year. YouTube Shorts director of global partnership enablement Amy Singer said the company will “reach out” to thousands of creators every month. Read more
By
Debra KaufmanMay 14, 2021
The U.S. Defense Department removed Xiaomi from a blacklist preventing U.S. investment in the Chinese tech company, an action taken during the Trump administration that alleged the company had ties with the Chinese military. Two months ago, in a Washington D.C. court, a judge criticized the rationale behind the blacklisting and ordered a temporary halt against its enforcement. Xiaomi shares rose 6.1 percent in Hong Kong following the news. TikTok and WeChat also found redress against Trump-era actions against them. Read more