Sales of televisions, laptops, tablets and other electronic devices have soared during the COVID-19 pandemic, as people switched to working and learning online. It also sparked a shortage of semiconductors that is now predicted to last until 2023. NPD reported that, also as a result of the shortage, prices of larger TV sets have skyrocketed about 30 percent year-over-year from last summer, and some manufacturers of tablets and other devices relying on chips are warning about imminent price increases due to shortages. Read more

South Korea plans to invest about $450 billion in semiconductor manufacturing over the next decade in an effort to establish dominance in this key technology sector. One hundred fifty-three companies will follow a national blueprint devised by President Moon Jae-in’s administration, led by Samsung Electronics and SK Hynix, which raised their investment to 510+ trillion won in semiconductor research and production from now until 2030. The U.S., China and Europe are all building up their semiconductor manufacturing capacity. Read more

Two weeks ago, as part of the iOS 14.5 update, Apple instituted its App Tracking Transparency feature which requires apps to ask users’ permission to be tracked. So far, an estimated 13 percent to 40 percent of users are agreeing to that proposition, and some Facebook advertisers revealed their ad campaigns are being negatively impacted by losing access to users’ Identifier for Advertisers (IDFA). In addition, ad buyers revealed they are having problems with Facebook’s advertising tools including Ads Manager and Audience Network. Read more

A European Union court struck down a 2017 European Commission decision ordering Amazon to pay $300 million (250 million Euros) in taxes, saying that regulators failed to prove the company had an illegal advantage and that its analysis was “incorrect in several respects.” The Commission’s executive vice president Margrethe Vestager has spearheaded a campaign against several Big Tech companies, including Apple and Google. It was her second recent defeat after the General Court overturned a 2016 decision against Apple. Read more

YouTube unveiled its $100 million YouTube Shorts Fund, which rewards creators who post the most engaging clips on its new “TikTok-style” feature. The program will debut in Fall 2021 and continue into 2022. Shorts was introduced in India before debuting in the U.S. in March. Regarding monetization, YouTube plans to experiment, including testing ads, sometime this year. YouTube Shorts director of global partnership enablement Amy Singer said the company will “reach out” to thousands of creators every month. Read more