YouTube’s Global Culture & Trends Report for 2024 is out, providing a snapshot of the year’s trending topics, top songs and leading creators from across the globe. The Paris Olympic Games appeared on 10 of 12 countries’ trending topics lists, “emphatically illustrating that non-digital-native franchises can thrive in a digital culture,” YouTube says. “Deadpool & Wolverine” is another such example. Also hot in 2024, “digital franchises” — independent creator content driven to success by online communities. Examples include Roblox’s viral “Dress to Impress” fashion game and the animated series “The Amazing Digital Circus.” Read more

Taylor Swift ranked first among the world’s musical artists on the annual Spotify Wrapped chart that ranks the year’s top songs, albums, podcasts and audiobooks. Her more than 26.6 billion global streams earned her the preeminent title of Spotify’s Global Top Artist for the second consecutive year. The Weeknd, Bad Bunny, Drake and Billie Eilish rounded out the top performers, at numbers 2 through 5, respectively. Women dominated the global Top 10 for albums, led by Swift’s “The Tortured Poets Department: The Anthology” followed by Eilish’s “Hit Me Soft and Hard.” Swift claimed a total of three slots among the Most-Streamed Albums Globally. Read more

After years of focusing on AI infrastructure, Amazon is plunging into the frontier model business with the Nova series. The new family of generative AI models includes the text-to-text model Amazon Nova Micro and Amazon Nova Lite for fast, mobile-friendly apps, and at the upper echelon the multimodal Amazon Nova Pro and Amazon Nova Premier for processing text, images and video. Amazon, which is heavy into production via Amazon Studios and MGM, is also launched two specialty models focused on “studio quality” output — Amazon Nova Canvas for images and Amazon Nova Reel for video. Read more

Amazon Web Services is building a supercomputer in collaboration with Anthropic, the AI startup in which the e-commerce giant has an $8 billion minority stake. Hundreds of thousands of AWS’s flagship Trainium chips will be amassed in an “Ultracluster” that when it is completed in 2025 will be one of the largest supercomputers in the world for model training, Amazon says. The company announced the general availability of AWS Trainium2-powered Amazon Elastic Compute Cloud (EC2) virtual servers as well as Trn2 UltraServers designed to train and deploy AI models and teased next-generation Trainium3 chips. Read more

Walmart has closed its $2.3 billion all-cash acquisition of smart television maker Vizio. The deal increases the retail giant’s media clout, signaling an expansion of its video-based advertising efforts and interest in content-based marketing. “The acquisition of Vizio and its SmartCast operating system allows Walmart to serve its customers in new ways to enhance their shopping journeys,” Walmart said in concluding the deal, initiated in February. Walmart’s media efforts to date have focused around Walmart Connect, which works with brands to position ads across Walmart.com and in the company’s U.S. stores. Read more