YouTube is pitching its pay-TV service to advertisers with the aim of getting them to spend money they ordinarily allocate to traditional and, increasingly, streaming TV platforms. Marketers, however, still think of YouTube as a mobile (and desktop) video platform with a lot of lower-quality user-generated content rather than a TV service such as Hulu. YouTube and YouTube TV garner 100 million U.S. viewers each month, with watch time up 80 percent year-over-year in March. Read more
Yamaha developed its “Remote Cheerer powered by SoundUD” system, an app to let Japanese sports fans in remote locales convey encouragement and displeasure to their teams in an empty stadium. In a recent test, users in a number of locations sent boos and cheers to 58 speakers in the 50,000-seat empty Shizuoka Stadium ECOPA. A Tunisian soccer team did exactly this in 2013, after the Arab Spring made mass gatherings impossible. Their app allowed 93,000 fans to cheer on the players via 40 speakers in the stadium. Read more
ETC continues its Executive Spotlight series, in which we interview leaders from our member companies about how they are adapting operations during the COVID-19 pandemic, with a fascinating discussion with Albert Lao of the Verizon Business Group. As the Americas leader of Verizon’s Global Presales Organization, Lao leads tech strategy, solution architecture, CPE design, pre-sales engineering and more with Verizon’s enterprise customers. We sat down with Lao who described his company’s plans for continued growth during the pandemic and after; addressing collaboration tools, security and troubleshooting remotely; and new ways to support customers as well as first responders and healthcare workers. Read more
Hulu is the first major streaming platform to launch a built-in Watch Party feature that allows its subscribers to watch a show in a group chat room. During COVID-19 shutdowns, watch parties have become increasingly popular, although most are enabled by third-party apps and services rather than built-in social viewing features. The Hulu Watch Party feature is now available to web users who subscribe to the platform’s ad-free plan. Plex also launched a Watch Together feature that works with the user’s own media and the company’s on-demand content. Read more
The American Civil Liberties Union (ACLU) filed a suit in Illinois against facial recognition startup Clearview AI over privacy and safety violations. It accused the company of breaking “the 2008 Illinois Biometric Information Privacy Act, that bans companies from using a resident’s fingerprints or face scans without consent” and allows a resident to sue such companies for $5,000 per violation. The New Jersey and Vermont state attorneys general ordered Clearview to cease collecting their residents’ photos, and people in New York and Vermont also filed suits. Read more