By
Debra KaufmanApril 17, 2020
Instagram noted that, “small businesses are an important part of our community, and many are facing immense challenges during the COVID‑19 crisis.” The social media platform is now making it easier for small businesses to share gift card, food order and fundraiser stickers in their profiles and Stories. Aimed at increasing user engagement, Instagram is also trying out a new “Challenge” sticker for Stories which, when applied, would allow users to tag connections and invite them to partake in visual competitions. Read more
By
Debra KaufmanApril 17, 2020
Zoom has gotten a lot of attention as the popular video chat platform that’s soared in usage since the COVID-19 shutdown. But Houseparty is another video chat platform with free mobile and desktop apps that’s gaining traction. Originally targeting teens, Houseparty offers features designed to encourage interaction, such as jumping into a conversation or playing trivia games remotely. In the last month, Houseparty has had 50 million signups, about 70 times its typical number in some markets, said cofounder and chief executive Sima Sistani. Read more
By
Debra KaufmanApril 16, 2020
NBCUniversal debuted its streaming platform Peacock to more than 10 million subscribers of parent company Comcast’s cable service using Xfinity X1 and Flex devices. Peacock is slated for a wider rollout this summer. With the coronavirus pandemic forcing many in the U.S. to stay at home, TV and streaming services have seen skyrocketing usage, according to Nielsen. Streaming via Comcast Xfinity was up 50 percent in March from February. NBC had planned to promote Peacock during the Tokyo Summer Games, which have since been postponed. Read more
By
Debra KaufmanApril 16, 2020
Facebook and Google’s ad businesses appeared to be unstoppable, tripling over the last five years and accounting for more than half of online advertising expenditure. That long run appears to be over with the coronavirus pandemic and its impact on the global economy. Wall Street is now projecting that annual revenues for the two companies will decline for the first time in their histories, due in part to record low prices for advertising. Even so, prospects are even more dire for the overall digital advertising industry. Read more
By
Debra KaufmanApril 16, 2020
Apple is readying the fall release of its new iPhone line-up, including the redesign and the addition of 5G to two high-end phones and two less expensive models to replace the iPhone 11. Sources report that among the redesign of the top-tier phones are flat stainless-steel edges and flat screens. Yesterday, the company delivered a virtual unveiling of its new iPhone SE, featuring a design similar to its older iPhone 8. Apple also plans to release a new version of its HomePod speaker that is smaller and cheaper than the original, in addition to Apple Tags for tracking keys, wallets and other objects. Read more