By
Debra KaufmanMarch 25, 2020
With millions of Americans stuck at home, Facebook’s usage — especially messaging and video calls — has skyrocketed, and driven traffic to purveyors of coronavirus news. So much so that, as of a week ago, more than 50 percent of the articles being read on Facebook in the U.S. were coronavirus-related, and U.S. traffic from Facebook to other sites also soared 50+ percent due “almost entirely” to the coronavirus. But the social media companies aren’t spared the economic impact of the virus: a decrease in marketing dollars. Read more
By
Debra KaufmanMarch 25, 2020
After the cancellation of the Game Developers Conference, Google went online to release information about its cloud infrastructure, Google Play and Stadia cloud gaming services. Stadia head of product John Justice reported that Google Ads campaigns have thus far resulted in 27 billion game installs, that mobile gaming is “on track” to reach $100 billion in 2021, and that Southeast Asia, India, the Middle East and North Africa will drive mobile game growth going forward. There are 2 billion daily active users on Android. Read more
By
Rob ScottMarch 24, 2020
Florida- and New York-based FaceBank Group, Inc. — developer of hyper-realistic digital humans for use in artificial intelligence, entertainment, productivity and social media — is merging with OTT live TV streaming service fuboTV, which currently touts “more top Nielsen-ranked sports, news and entertainment channels for cord cutters than any other live platform.” The combined digital entertainment company, to be led by fuboTV CEO and co-founder David Gandler, will be named fuboTV, Inc. with plans to offer a premium viewing experience across a global distribution network. Read more
By
Debra KaufmanMarch 24, 2020
In the wake of the coronavirus and subsequent school closures and remote working policies, more Americans are gaming than ever before. According to third-party database SteamDB, Steam — the most popular PC gaming marketplace — drew a record-breaking 20,313,451 concurrent users. The top game was “Counter-Strike: Global Offensive,” released by Valve in 2012, which broke its own peak numbers on Sunday with 1,023,2290 concurrent players. Verizon also reported that game traffic soared 75 percent from the previous week. Read more
By
Debra KaufmanMarch 24, 2020
Microsoft is debuting DirectX 12 Ultimate, giving developers access to the hardware features on the Xbox Series X and PC. As its next-gen DirectX gaming APIs for Xbox and Windows, DirectX 12 Ultimate enables several methods for improving performance and visuals and brings together Microsoft’s latest development and hardware features while retaining backward compatibility with older consoles and GPUs. Among the improvements are new capabilities for ray tracing, variable rate shading and sampler feedback. Read more