Facebook announced plans to release three new ad units under the banner Advertising You Can Play With: polls, playable ads (both in the mobile News Feed), and, last, AR ads that will debut in beta in the fall. Playable ads, first shown at the ChinaJoy gaming conference in August 2018, allow users to install and try apps before buying them. AR ads have been in a test phase, with select advertisers, since Facebook revealed them at its F8 developer conference in 2018. All three products emphasize interactivity. Read more

Pinterest is now promoting itself as a “visual discovery engine,” where its 300 million global monthly active users can not only browse billions of images but also purchase the items they find there. For most of its users, Pinterest is a go-to place for home décor, gardening and personal style, allowing users to “pin” or post photos to create inspiration boards. According to Pinterest, its AI technology can accurately pinpoint 2.5+ billion objects in photos, millions of which can be purchased by clicking on the item. Read more

This week, Google began rolling out a video game and app subscription service, Play Pass, with 350 games and apps, priced at $4.99 per month. The service first debuted on Android devices in the U.S. and will be unveiled in additional countries over the next few months. Google is also readying Stadia, a streaming video game service for big-budget titles. Play Pass arrives just a few days after Apple unveiled Apple Arcade, with over 100 games — most of them exclusives — at the same monthly price. Read more

The Court of Justice of the European Union (CJEU) has ruled that Google will not be required to apply “right to be forgotten” rules globally. Based on the landmark privacy case, the tech giant will only need to remove links to sensitive personal data and disputed search results in Europe, after it receives approved takedown requests. The case was initiated in France in 2015 when privacy watchdog CNIL ordered Google to remove certain search results globally under “right to be forgotten” laws. Google refused and took the case to the French Council of State, which eventually turned to the CJEU.  Read more

In a paper briefly posted to the NASA website, Google stated that it conducted an experimental demonstration that proved the supremacy of a quantum computer, dubbed Sycamore, over a traditional one. Although the quantum computer is “unproven,” it offers the possibility of solving “formerly ungraspable mathematical problems.” A Google source hinted that NASA published the paper before it could be vetted via scientific peer review. Since the article was pulled off the site, Google has not acknowledged its existence. Read more