Taylor Swift, the last streaming holdout among major musical artists, embraced the technology by releasing her seventh studio album, “Lover,” on Spotify and other streaming services. She had pulled her music from Spotify in 2014, and, in 2017, withheld her sixth album, “Redemption,” from streaming services for three weeks. According to Nielsen, in that year, streaming accounted for about 60 percent of all U.S. music consumption; this year it’s up to 80 percent. Spotify is making the most of Swift’s move with a very visible marketing campaign. Meanwhile, Swift has also helped launch an industry-wide conversation about copyright. Read more

The BBC is developing a voice assistant named Beeb that it promises will understand British accents. Other virtual assistants have struggled with regional accents, but the BBC team will be recording staff voices from multiple U.K. locations to address that issue. While there are no plans to introduce a standalone CE device similar to Google Home or Amazon Echo, the BBC plans to debut Beeb next year to help people interact with online services offered via the company’s website and its smart TV iPlayer app. The assistant’s software will also be available to manufacturers interested in including it in their own consumer devices. Read more

ADT teamed with technology publications including Digital Trends, CNET and Engadget to survey how consumers feel about smart technology and, more specifically, smart homes. The results are complex but pointed towards a growing interest in and support of Internet of Things (IoT) devices. That aligns with other evidence that the IoT market is expected to also grow; by 2023, the smart home market worldwide is predicted to reach $150+ billion. The U.S. leads, with 45+ million smart devices already installed in homes. Read more

Google said users will gain more control over the data that it shares with advertisers via a Privacy Sandbox, a new set of standards for its Chrome browser. Under pressure from the public, Google acted to create what it said will be “a more private web” that will make individual search histories harder for advertisers to follow and give users more choices over the types of data shared with marketers, including the ability to opt-out. So far, however, Google has remained “fairly vague” about the standards. Read more

Fable Studio’s “Wolves in the Walls,” a VR adaptation of a Neil Gaiman children’s book, won a Primetime Emmy Award for outstanding innovation in interactive media. The player is in the role of an imaginary friend for the CG child Lucy and uses VR goggles and handheld motion controllers to join her on an investigation of strange noises in the house. Lucy is also the first “virtual being” to win an Emmy, according to Fable co-founder Edward Saatchi, who defines that as a digital character with whom you have a two-way relationship. Virtual beings are growing in popularity on social platforms such as Instagram, where some are becoming digital influencers. Read more