Top Stories

Costs of Teaming with Social Media Influencers on the Rise

Recent reports from influencer marketing services indicate that brands and marketers are concerned with the growing costs of working with social influencers. According to a Mediakix survey, more than one-third of marketers in the U.S. explained that the rising cost in this space has become a significant challenge to marketing. A report from Klear points out that nano-influencers on YouTube (with 500 to 5,000 followers) earn an average of $315 per video, and power-influencers (with 30,000 to 500,000 followers) charge an average of $782 per video. Read more

Capital One Breach Exposes Data of 106 Million Customers

A hacker accessed the personal data of about 106 million credit card customers and applicants of Capital One Financial, the fifth-largest credit card company in the U.S., making it one of the biggest such breaches of a large bank. Federal authorities arrested 33-year old Paige Thompson, who is accused of breaking through the bank’s firewall to access data stored on Amazon’s cloud service. Most of those exposed by the hack were customers and small businesses who applied for credit cards between 2005 and early 2019. Read more

DOJ Okays T-Mobile/Sprint Merger, State AGs Sue to Block

The Justice Department approved the merger of T-Mobile and Sprint, respectively the U.S.’s third and fourth largest wireless networks. Critics of the merger, who include several state attorneys general and Democratic presidential candidates, reiterated that the deal would not benefit consumers, a point of view shared, until recently, by DOJ’s antitrust chief Makan Delrahim. He considered the ramifications but changed his mind when both companies agreed to sell portions of their businesses to Dish Network. Read more

SoftBank Debuts Vision Fund 2, Focused on AI Investment

SoftBank Group changed technology venture capital when it launched the Vision Fund in May 2017, by setting $100 million as the minimum investment. Since then, the Vision Fund, which raised almost $100 billion, has invested in Uber Technologies, Didi Chuxing Technology and other startups. Now, the Japanese company is debuting Vision Fund 2 and jumpstarting it with its own $38 billion investment. The fund, which will focus on artificial intelligence, has already drawn investment commitments from Apple and Microsoft. Read more

UltraViolet Users Are Reminded to Link Libraries to Retailer

Cloud-based video locker UltraViolet, Hollywood’s attempt at a cross-platform digital movie storage service that launched in 2011, is scheduled to shut down tomorrow. To avoid permanently losing access to content, UltraViolet users are reminded to link their libraries of movies and TV shows to an existing retailer such FandangoNOW, Kaleidescape or Walmart-owned Vudu. After tomorrow, according to the homepage, “Your UltraViolet Library will automatically close and, in the majority of cases, your movies and TV shows will remain accessible at previously-linked retailers.” Read more

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