Report: Gartner Predicts 46 Billion Mobile App Downloads for 2012
By emeadows
September 14, 2012
September 14, 2012
- The mobile market continues to expand. According to research from Gartner, there will be nearly 46 billion mobile app downloads this year alone, nearly doubling the 2011 total of 25 billion.
- “Among those downloads, free will continue to reign supreme: 89 percent of those downloads worldwide will cost nothing. That is also appearing to have a knock-on effect on apps that are sold for a price: 90 percent of paid apps will cost less than $3,” reports TechCrunch.
- And those numbers are only predicted to increase. According to Gartner, by 2016, there will be 310 billion downloads, with 93 percent of those offered for free.
- The Apple App Store is predicted to stay atop the mobile market in the years to come, even as its numbers somewhat dominish, according to the research.
- Gartner’s research also indicates that third-party app stores like Amazon and Facebook could become “powerful competitors.”
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