Global TV shipments fell 8 percent from the previous year and 32 percent from the fourth quarter of 2011 to the first quarter of 2012, reports the NPD Group.
“Soft demand and cautious expectations about the upcoming year in many parts of the TV supply chain have led to a slowdown in shipments,” explains Paul Gagnon of NPD DisplaySearch.
“Key component prices, such as LCD panels, are not expected to decline much in 2012, and many brands are concentrating on improving their bottom line,” he adds. “Both of these trends will contribute to slowing unit volume among a price conscious consumer market.”
Despite declines, demand for larger screens continues to grow, with the average LCD screen size increasing to more than 35-inches for the first time.
Samsung maintains the largest market share in flat panel displays with 26 percent, while LG has 15 percent and Sony 9 percent.
China remains the largest region for TV shipments, followed by the Asia Pacific market region that includes India, Korea and Australia.
Global TV shipments fell 8 percent from the previous year and 32 percent from the fourth quarter of 2011 to the first quarter of 2012, reports the NPD Group.
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