Showtime’s over-the-top streaming service, which provides on-demand access to the premium cable network’s content and live East and West Coast feeds, is now available to consumers. The service is offered for $10.99 per month for subscriptions on Apple mobile devices including iPhone, iPod touch and iPad, in addition to Apple TV, PlayStation Vue and Roku. Hulu customers can add the new service to their current subscription for $8.99 per month, reports TechCrunch. All are offering a 30-day free trial subscription. The service’s launch is coinciding with the July 12th season debuts of Showtime originals “Ray Donovan” and “Masters of Sex.”