Social Study: Customer Satisfaction Survey Places Google+ Ahead of Facebook

By Rob Scott
July 18, 2012

Users are more satisfied with Google+ than with Facebook, according to new numbers released from the American Customer Satisfaction Index this week.
“Facebook is the Web’s most popular site with hundreds of millions of users, but people still don’t like it,” suggests CNET. “Now Google+, which has been dubbed by some as a ghost town, is gaining some traction with a higher customer satisfaction rating.”
Facebook’s frequent interface changes (such as Timeline) and privacy concerns were cited as problems for users who rated it the lowest among all social media sites, with a score of 61 out of 100 (its score last year was 66).
Google+ topped all social sites with a 78 rating, placing it on the same level of customer satisfaction as Wikipedia and just above YouTube and Pinterest.
“According to the report, Google+ does well because it doesn’t have traditional advertising, has more focus on privacy, and provides a better mobile experience,” adds the post.
However, Google+ has much fewer users and Facebook’s daily traffic has been bouncing back after its recent decline.
“Still, it’s got to hurt Mark Zuckerberg’s ego a bit to see another low rating, considering that company’s mantra is about making users happy over advertisers,” comments CNET.

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