Social mobile video start-up Socialcam continues to gather users, and will likely gain even more after rolling out its new website this week. It has been designed “to create more engagement for users that might not have the mobile app installed,” reports Engadget.
“In addition, Socialcam is hoping to highlight some of its most popular users by releasing a leaderboard. Doing so will show off some of the celebrities and non-celebrities who have developed followings through the platform,” explains the post.
The new site and leaderboard feature is about harvesting community on Socialcam, according to CEO Michael Seibel.
The average video posted on Socialcam is about 60 to 80 seconds long, compared to the 15 seconds allowed through competitor Viddy.
“Users also spend a lot of time playing with filters and effects before uploading videos onto the platform. On average, they check out eight different effects on each video before publishing,” according to Engadget.
Social mobile video start-up Socialcam continues to gather users, and will likely gain even more after rolling out its new website this week. It has been designed “to create more engagement for users that might not have the mobile app installed,” reports Engadget.
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