Sony Vision: Will Tablets be Key to the Future of TV?
By Dennis Kuba
October 3, 2011
October 3, 2011
- Rob Wiesenthal, chief financial officer of Sony America and chief strategy officer of Sony Entertainment, says TVs will get access to video content through tablets which would enable, for example, Sony’s Video Unlimited subscribers to go to a friend’s house and “throw” a film to the TV set.
- “If you think back five years, it was all about the boxes; Tivo, Slingbox, Roku,” he said. “I think consumers really had box exhaustion.” Apple’s AirPlay, for example, allows iPads and iPhones to wirelessly connect to TVs.
- Sony is using the Digital Living Network Alliance standard to interoperate with different manufacturer’ devices without the need for a box.
- “Other benefits include the lure of offering more targeted advertising through an IP-enabled tablet than has proved possible through set-top boxes, and the advantages of finding content on a tablet rather than by aiming a remote control at a TV 10 feet away,” reports Financial Times.
- In order for this approach to work, however, home Wi-Fi networks will require the capacity to transfer large video files without interruptions and cable providers will need to be willing to make content available this way.
Topics: Apple, Connected, DLNA, Film, IP, iPad, iPhone, Movie, Rob Wiesenthal, Second Screen, Share, Social, Sony, Tablet, Television, TV, Video Unlimited, Wi-Fi
2 Comments
Our very own Bob Lambert has been talking about this “throwing video” thing for awhile…Should be interesting to watch. Apple can do in their ecosystem, but few people have AppleTV’s. Will DLNA be able to enable a seamless user experience on disparate devices? Sure hope so.
Our very own Bob Lambert has been talking about this “throwing video” thing for awhile…Should be interesting to watch. Apple can do in their ecosystem, but few people have AppleTV’s. Will DLNA be able to enable a seamless user experience on disparate devices? Sure hope so.
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