Study Suggests Pinterest Now Drives More Referral Traffic than Google+
By Karla Robinson
February 2, 2012
February 2, 2012
- According to a study by the content sharing company Shareaholic, Palo Alto-based start-up Pinterest now drives more referral traffic on the Web than Google+, YouTube, Reddit, and LinkedIn combined.
- Pinterest is a virtual pinboard that allows users to collect and share photos online, and it has rapidly gained ground over the last year.
- The company accounted for 3.6 percent of referrals in January, just behind Twitter at 3.61 percent.
- Facebook came in first, responsible for 26.4 percent of all referral traffic in January. StumbleUpon held a distant second with 5.07 percent.
- The link includes Shareaholic’s study results, including Google and other top companies’ referral traffic percentages.
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