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Debra KaufmanSeptember 3, 2020
Nvidia debuted its 28-billion transistor Ampere-based 30 Series graphics chips for PC gamers, ideal for Microsoft and Sony’s next-generation consoles to unveil by the holidays. The 30 Series GeForce RTX chips (available September 17) are comprised of the RTX 3070 ($500), 3080 ($700), and 3090 ($1,500), with second generation RTX (real-time ray tracing graphics). According to chief executive Jensen Huang, there are “hundreds of RTX games” in development, joining “Minecraft,” “Control” and “Wolfenstein: Youngblood,” which already feature RTX. Continue reading Nvidia Debuts GeForce RTX Chip Series with Lower Latency
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Debra KaufmanSeptember 1, 2020
Mini-LED technology offers TV sets a promising combination of better contrast, an image improvement over standard LCD TVs, and a more affordable price than OLED TVs. TCL debuted the tech last year in its 8-Series, and, this year, in its 6-Series, with a 55-inch TV for $650. Mini-LED is not the same as MicroLED; the latter uses millions of LEDs, one per pixel, for large high-end solutions such as Sony’s Crystal LED and Samsung’s The Wall. In fact, although MicroLEDs use LEDs, it’s actually an entirely different technology. Continue reading Mini-LED Tech Offers Impressive Contrast Ratio, Affordability
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Debra KaufmanJune 24, 2020
At WWDC this week, Apple officially announced its plan to move from Intel chips to ARM-based “Apple Silicon” chips. With its own chips, Apple will no longer have to rely on Intel’s update cycles. It also means that Apple will be able to bring its customized neural engines to Macs for tasks that use machine learning. Apple stated that developers will be able to create apps that run on ARM-based Macs in Xcode’s new version, which will also continue to support Intel x86 Macs. Additionally, the company announced iOS 14 (with home screen widgets), iPadOS 14 (with Scribble handwriting-to-text conversion), macOS and Safari upgrades, spatial audio for AirPods Pro, Apple TV updates, and more. Continue reading WWDC: Apple Unveils New Silicon Chips, macOS, iOS, More
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Debra KaufmanJune 19, 2020
Qualcomm unveiled its next step towards widespread availability of 5G-enabled smartphones. The Snapdragon 690 is a more economical mobile platform with 5G connectivity, and support for cameras with up to 192-megapixel photos and 30-frame-per-second 4K HDR videos, the latter two based on AI chip enhancements for high bitrates. Snapdragon 690 incorporates the X51 modem, which offers global 5G band and global multi-SIM support, although it’s only capable of connecting to sub-6GHz 5G networks, excluding millimeter wave. Continue reading Qualcomm Snapdragon 690 Will Enable Mid-Tier 5G Phones
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Erik WeaverJune 5, 2020
For the latest installment in ETC’s Executive Spotlight series, we had a fascinating conversation with Lance Podell, senior vice president and general manager of Iron Mountain Entertainment Services (IMES), a leader in media archiving for the entertainment industry. IMES steers its film, music, broadcast and sports clients in media preservation, restoration and distribution. During the COVID-19 pandemic, Podell’s group has focused on safety and remote productivity while developing innovative methods for protecting assets and serving as an extension of its clients’ businesses. Iron Mountain has also created a “digital studio in a box” so that projects can stay on track during this challenging time. Continue reading Executive Spotlight: A Talk with Lance Podell of Iron Mountain Entertainment Services
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Debra KaufmanMay 8, 2020
TiVo launched Stream 4K, its first device that focuses on streaming video. The Stream 4K dongle, which plugs into HDMI and hangs from the bank of the TV set, was announced at CES 2020 and is shipping today for $50. It uses Google’s Android TV system to access Netflix, Amazon Prime Video, YouTube and other familiar apps and provides 4K resolution, Dolby Atmos sound and Dolby Vision HDR if available from the app. Stream 4K will compete with Amazon Fire TV Stick 4K and Roku Streaming Stick+. Continue reading TiVo Stream 4K Offers Cord-Cutters Live TV, Streaming Apps
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Debra KaufmanApril 24, 2020
Adobe issued a workflow guide for content creators producing short-form video for the new Quibi app for mobile devices. The guide offers a step-by-step process via its Premiere Pro production platform, outlining technical specs for deliverables and use of the machine-learning-powered Auto Reframe feature to streamline creation of both horizontal and vertical versions. Quibi co-founder Jeffrey Katzenberg also stated that, in May, some Quibi users will be able to cast the service from phones to their TVs. Continue reading Adobe Publishes Workflow Guide for Quibi Content Creators
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Rob ScottApril 21, 2020
Following the soft launch of its Peacock streaming service to Comcast Xfinity X1 and Flex customers, NBCUniversal is bringing another streamer into the fold, this time to expand its Fandango offerings. Movie ticket seller Fandango has acquired digital movie and TV streaming platform Vudu from retail giant Walmart, with plans to merge it with digital marketplace FandangoNOW. According to Walmart, Vudu is available on more than 100 million devices, while its mobile app has more than 14 million downloads. Continue reading NBCU’s Fandango Purchases Streaming Video Service Vudu
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Rob ScottMarch 24, 2020
Florida- and New York-based FaceBank Group, Inc. — developer of hyper-realistic digital humans for use in artificial intelligence, entertainment, productivity and social media — is merging with OTT live TV streaming service fuboTV, which currently touts “more top Nielsen-ranked sports, news and entertainment channels for cord cutters than any other live platform.” The combined digital entertainment company, to be led by fuboTV CEO and co-founder David Gandler, will be named fuboTV, Inc. with plans to offer a premium viewing experience across a global distribution network. Continue reading FaceBank Group and fuboTV Announce a Merger Agreement
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Debra KaufmanMarch 23, 2020
Sony previously stated that the upcoming PlayStation 5 will support 8K resolution gaming and features a custom AMD Ryzen chip and ray tracing. Now, lead systems architect Mark Cerny shared more details about the PS5’s solid-state drive, 3D audio capabilities and backward compatibility. The PS5 processor will support 3D audio and requires no external hardware. PS5 also offers an environmentally friendly feature by allowing players to “suspend gameplay with much lower power consumption than PS4.” Continue reading Sony Reveals More Specifications on Upcoming PlayStation 5
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Rob ScottMarch 2, 2020
Following several months of testing in 13 U.S. trial markets, AT&T TV launches nationwide today. The broadband service features a 4K- and HDR-capable Android-based set-top box, 500 hours of DVR storage, access to hundreds of live television channels and 40,000 on-demand titles. Streaming services such as Disney+, Netflix, Pandora, Spotify and YouTube are available, as well as 5,000+ apps through the Google Play store. Additionally, the voice-enabled remote control is integrated with Google Assistant. Chromecast support is also built in. AT&T TV will be integrated with HBO Max when it launches in May. Continue reading AT&T TV Launches Today with Hundreds of Live TV Channels
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Debra KaufmanFebruary 21, 2020
Warner Bros. vice president of technology Michael Zink described the results of a test, conducted with several partners, to resolve questions about the impact of higher resolution displays with larger screen sizes on the user experience. The test did so by assessing the perceptibility of 4K vs. 8K on a consumer 8K TV displays at a typical viewing distance for various types of content. Partners included the ASC, with content from Pixar and Amazon Prime, and LG for its 88-inch 8K OLED TV display. Continue reading HPA Tech Retreat: Perceptual Difference Between 4K and 8K
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Debra KaufmanFebruary 11, 2020
With the claim that the new AV1 video codec much more efficiently compresses video, Netflix plans to introduce it to its Android app. Until now, Netflix has used the VP9 codec but says AV1 is 20 percent more efficient. The AV1 codec is already enabled for “selected titles” — although it didn’t name specifics — when the user activates the Save Data option. The company also stated it plans to introduce AV1 on all its platforms and is working with chip and device manufacturers to increase compatibility. Continue reading Netflix Switching From VP9 Codec to the More Efficient AV1
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ETCentricJanuary 22, 2020
A panel of six undergraduates from the USC Iovine and Young Academy and the USC Dornsife College of Letters, Arts and Sciences spent an hour answering questions about their media habits. The questions were asked by ETC member company executives at the December 12, 2019 All Members Meeting held in Burbank at Disney. Where do students get their media recommendations? What’s a good length for a viewing experience? What do they think about having their personal data gathered, and about data analytics in general? What do they pay to subscribe to? Watch this 9-minute highlight video to find out. Continue reading USC Students Respond to Media Questions at ETC Meeting
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Debra KaufmanJanuary 17, 2020
Universal Pictures Home Entertainment and Warner Bros. Home Entertainment inked a deal to form a joint DVD distribution venture in North America, for library titles, TV content and new releases. The pact, slated to be operational by Q1 2021, will last through 2031. Universal Pictures Home Entertainment president Eddie Cunningham will lead the venture, which will include executives from both studios. The two studios also signed license agreements for DVD distribution in countries outside of North America. Continue reading Universal, Warner Bros. Plan DVD Distribution Joint Venture