IMAX is looking to expand beyond film exhibition, and is adding a regular slate of concerts, stand-up comedy performances and eSports tournaments, in addition to other attractions. The company’s new era launched in December with the live stream of Kanye West’s “Black Skinhead” concert, which took place at the Los Angeles Memorial Coliseum and simultaneously beamed to 35 IMAX theaters, which sold out, adding an additional 10,000 seats. Last week, the company reteamed with West, streaming his “Donda 2” show from Miami to 60 IMAX theaters for an additional 18,000 tickets priced between $20 and $30. Continue reading IMAX Expands Its Offerings with More Live-Streamed Events

As pandemic rules evolve and movie theaters reopen across the U.S., theater owners in North America with studios and other companies unveiled Cinema Week, a six-day event offering deals for food and drink and advance film screenings. Studios are on track to release major titles, having already unveiled “Godzilla vs. Kong” and “A Quiet Place Part II” to some success. Still, sales are lagging, with Comscore reporting that movies grossed $57 million in the U.S. and Canada last weekend, down 58 percent from the same period in 2019. Special screenings and an array of promotional deals aim to help turn things around. Continue reading Industry Lures Moviegoers with Special Deals and Screenings

During the COVID-19 pandemic, movie theaters were closed and the industry suffered the economic impacts of the shutdown. This week, at an AMC theater, the five major Hollywood studios, their indie subsidiaries and indie labels such as A24 and Neon gathered to send a unified message: it’s time to go back to the movie theater. Their presence was buttressed by messages from Arnold Schwarzenegger, actor and director John Krasinski, Marvel chief executive Kevin Feige, and musician Questlove (promoting his upcoming movie “Summer of Soul”). Vin Diesel, Ryan Reynolds and Dwayne Johnson were among other notable individuals pushing a return to theaters. Continue reading Studios, Exhibitors, Actors Pin Big Screen Hopes on Summer

Despite the focus on successful subscription streaming services such as Netflix, Amazon Prime Video and Disney+, free ad-supported TV services have actually been growing at a faster clip. AVOD (ad-supported video on demand) or FAST (free ad-supported TV) is flourishing largely via large media companies. Fox’s Tubi, ViacomCBS’ Pluto TV and Xumo, now owned by Comcast, are all performing well. Xumo has skyrocketed 2.5 times, reaching 24 million U.S. monthly active users. Comcast acquired Xumo in February 2020 from Panasonic and Meredith Corp. Continue reading Viewers Turn to Xumo and Other Ad-Supported VOD Services

According to sources, Apple is in talks with cinema chains to open its feature-length films in a traditional theatrical release, with an exclusive stay in theaters before becoming available on Apple TV+. Apple might choose, however, to first debut its films in art house cinemas in New York and Los Angeles. The company reportedly is pursuing this strategy to draw in major directors and producers, as well as avoid the tension Netflix created when it released its movies without an exclusivity window. Continue reading Apple Aims for Traditional Theatrical Exhibition of Its Movies

Apple inked a multi-year partnership with studio A24 to make independent features, the first time that it expanded its ambitions to make content beyond TV programming. Last year, Apple announced it had committed $1 billion to create scripted shows, moving into a field dominated by Amazon and Netflix. Prior to the deal, Apple had only signed deals for two films, the documentary “The Elephant Queen” and family-friendly animated film “Wolfwalkers.” A24 is known for its Oscar-winning feature “Moonlight.” Continue reading Apple Signs a Deal with A24 to Produce Indie Feature Films

DirecTV is entering the world of film financing through a new partnership with startup movie studio A24 Inc. Through the deal with A24, the satellite operator will acquire independent films in exchange for exclusive rights to offer them on DirecTV’s video-on-demand services 30 days before the indies are released theatrically. DirecTV will initially commit $40 million to co-finance and market independent films; the first acquired with A24 is the thriller “Enemy,” starring Jake Gyllenhaal. Continue reading DirecTV to Co-Finance Indie Films in Exchange for VOD Rights

Indie films are selling impressively well, and for high prices, at this year’s Sundance Festival in Park City, Utah. According to Variety, there were five seven-figure deals “that came with the promise of a healthy run on big screens.” The reason, says former ICM international and indie film topper Hal Sadoff, is that “indies are rising to fill the niche the studios have all but abandoned.” Continue reading Sundance Draws Big Spending and Wide Release Commitments