Salesforce has launched AI Cloud, adding generative AI across all its sales, service, marketing, commerce and IT tools. The AI Cloud suite for enterprise is built around Einstein, which Salesforce says is the first AI for CRM, and its new Einstein GPT Trust Layer, designed to deter large-language models from retaining sensitive customer data. “This separation of sensitive data from the LLM will help customers maintain data governance controls while still leveraging the immense potential of generative AI,” Salesforce says. The AI Cloud platform integrates Salesforce tools including Data Cloud, Flow, MuleSoft and Tableau and works with third party apps. Continue reading Salesforce Debuts ‘AI Cloud’ Turnkey Generative Tools Suite

Since 2016, each edition of CES has touted the imminent arrival of “Fully Self-Driving” (SAE Level 5) autonomous vehicles. While some companies working on “mostly self-driving” offered rides around town (like Russian-based Yandex), this year’s show came with a dose of realism as companies focus on clearing the hurdles associated with lower levels of autonomy. Demonstrating these efforts, companies showcased sensor fusion, mapping technologies and new intelligent systems. Meanwhile, some companies are using this calm before the storm to focus on the user experience. Sony even built a car to jumpstart the conversation. Continue reading Latest Progress of Autonomous Driving Showcased at CES

Although AR/VR experts in another CES panel said that enterprise will be the driver for this nascent field, a group of game designers and producers beg to differ. Gaming is the killer AR/VR app, they believe, with examples and enthusiasm to back up their claim. S&P Global Market Intelligence analyst Greg Potter reports that snap-in headsets (such as Gear VR) are currently leading the pack, due to commodity-like pricing. This platform will increase in 2018 and peak in 2019, as more people look for a better experience. Continue reading Gaming is Killer VR/AR App According to Industry Developers

USC just brought on Danny Bilson as the new chair of its School of Cinematic Arts Interactive Media & Games Division (IMGD), reporting to the School of Cinematic Arts dean Elizabeth M. Daley. Bilson, who has held senior executive positions at THQ and Electronic Arts, is a writer, film director, producer and game developer. Since 2005, he has also been on the faculty of the USC School of Cinematic Arts, teaching screenwriting and narrative design, and, currently, leading the Advanced Games Project. Continue reading USC Taps Industry Vet Danny Bilson to Chair Games Division

Many cars made today are embedded with new technologies, which are leading to partnerships between auto manufacturers and wireless companies. These agreements are resulting in vehicles with always-on, fast wireless connectivity, providing the groundwork for new services, such as smartphones integrating with cars, and perhaps car-to-car communication. But with new forms of connectivity come new distractions and potential dangers. Continue reading Smartphones Merging with Cars Creating Connected Vehicles