Spotify is offering more free music in an effort to ultimately increase its number of paid subscribers. The popular streaming service has introduced an updated version of its free mobile app that offers non-paying users more on-demand tracks from 15 pre-populated playlists. Some of the playlists — such as “Discover Weekly” — are personalized for individual users. Spotify, already the world’s largest paid music service (and now a public company), is expanding its freemium model with the goal of one day reaching billions of users, while maintaining its lead over #2 subscription service Apple Music and other competitors. Continue reading Spotify Expands Free Offerings, Looks to Extend Market Lead

According to sources, Apple, which acquired the magazine app Texture, now plans to integrate it into Apple News and launch it as a premium subscription product. Texture let users subscribe to more than 200 magazines for $9.99 per month. Apple cut 20 Texture employees, and brought the rest onto the Apple News team. The premium subscription version of Apple News, which will reportedly debut in the next year, will give publishers a cut of the subscription revenue. Apple did not comment on the story. Continue reading Apple Reportedly Prepping a Subscription-Based News Product

Netflix’s latest quarter showed subscriber growth exceeding its own forecast and Wall Street expectations. Wall Street analysts predicted Netflix would add 6.5 million new subscribers in Q1; in fact, it added 7.41 million subscribers in that quarter, of which 5.46 were international. In response to the news, shares rose 4.9 percent to $322.85 in after-hours trading. This follows a 1.2 percent decline during regular hours on Monday, representing shareholder concern over the imminent announcement of stalled growth. Continue reading Netflix Marks Strong Q1 Subscriber Growth, Beating Forecasts

Viacom, which has hinted it might introduce a direct-to-consumer streaming service, revealed it will launch such a service by September 2018, with “tens of thousands of hours” of content from such channels as Comedy Central, MTV and Nickelodeon. The company is not, however, going to produce a dedicated cable alternative for cord cutters, as have YouTube TV, DirecTV Now, Hulu Live and Fubo. The packaging of the content will more likely be competitive with Hulu and Netflix. Pricing details were not available. Continue reading Viacom to Roll Out its Own Streaming Service Later This Year

NBCUniversal inked a deal with NFL for the rights to stream “Sunday Night Football” to mobile phones, beginning in 2018 and including Super Bowl LII on February 4. The media titan, which will stream the games through its “TV Everywhere” mobile phone offering, has been streaming “Sunday Night Football” to various platforms since 2008, but this is the first time it will be able to stream the No. 1 primetime TV show on all digital platforms. Cable subscribers have had access to the games via apps for tablets and smart TVs. Continue reading NBCUniversal Snags Mobile Rights to ‘Sunday Night Football’

Verizon Communications inked a deal valued at more than $2 billion with the National Football League, to show NFL football games on its mobile network, Yahoo, Yahoo Sports and go90 mobile platforms. The telecommunications giant will make Monday, Thursday and Sunday night national games available on its smartphone apps regardless of carrier, as well as playoffs and Sunday afternoon games from a user’s home market. National games, except Sunday afternoon games, will also be available on tablets. Continue reading Verizon Inks Deal for NFL Games on Yahoo, Mobile Platforms

Rumors are rife that Amazon is — or is not — developing a free ad-supported version of its Prime streaming video service. Sources say that the company is already talking with media companies on providing content to the service. Current Prime members pay $99 per year for free shipping and access to ad-free TV shows and movies, including original programming. The new service could heat up the competition for eyeballs, as even more streaming services debut. Facebook, for example, launched Watch, a video hub with commercials. Continue reading Amazon Considering an Ad-Supported Version of Prime Video

Sony Music Entertainment has agreed to a new licensing deal with Spotify, which should be finalized in the coming weeks. “The agreement helps to clear the way for Spotify’s long-anticipated public offering, which is expected later this year or early next year,” reports Variety. An inside source suggests the deal is similar to the current Spotify agreements with Universal Music Group and digital rights agency Merlin. A major component of the deal is a windowing option, “whereby artists can withhold their releases from its free, ad-supported service for up to two weeks.” Continue reading Sony Music Reaches New Licensing Agreement with Spotify

Hulu’s live TV service, say sources, scheduled to launch this spring, will likely be priced at $39.99 per month, although a company spokesperson said that prices have not yet been finalized. The new live TV service, which will include access to Hulu Originals and on-demand content as well as live network broadcasts and broadcast networks’ on-demand content, will enter a crowded market, competing with Sling TV, DirectTV Now, YouTube TV, PlayStation Vue and other streaming services. Continue reading Hulu Readies Spring Launch of Its Live Streaming TV Service

Since Jimmy Iovine came to Apple in 2014 to revivify Apple Music, the company spent $3 billion to buy Iovine and Dr. Dre’s streaming and headphones company, and doubled its subscriber base from 10 million to 20 million users by 2016. Each user pays a base fee of $10/month. The leap upward is impressive, but the total number of subscribers is still much less than the subscriber bases at Spotify, YouTube and Pandora, all of which offer free, ad-supported versions of their streaming services. Continue reading How Apple Music Differentiates Itself in a Competitive Market

Hulu’s relaunch will feature a home screen with a personalized lineup that will be determined by the user’s set preferences and past viewing behavior. Among the options for that lineup are current TV shows, Hulu’s streaming exclusives and partner networks’ on-demand offerings. What won’t be there is a live TV feed or a traditional grid guide that allows the user to scroll through channels. In 2017, Hulu will offer live TV to its users for less than $40, while retaining its ad-supported and ad-free on-demand subscription plans. Continue reading Hulu Relaunches with Live TV and UI, Home Screen Redesign

Retail giant Walmart announced the launch of its free, ad-supported streaming video service called Vudu Movies On Us, which offers thousands of titles available for 1080p HD streaming, and supports Dolby Digital sound when available. Vudu has been selling and renting movies and TV shows for almost 10 years. The new service, however, will not feature new releases or current series. Instead, it will focus on older blockbusters and classics. Vudu considered developing a subscription VOD service, but opted for the ad-supported model since the majority of Walmart customers expressed interest in free or discounted video services. Continue reading Walmart Debuts Free, Ad-Supported Video Streaming Service

Apple is in “exploratory talks” to purchase Jay Z’s streaming music service Tidal, according to insiders. Apple is said to be interested in augmenting its Apple Music service with top artists associated with Tidal including Madonna and Kanye West. Tidal landed a number of high profile exclusive releases this year from West, Rihanna and Beyoncé. It is also the only streaming service to feature the catalog of the late pop star Prince. Tidal says it presently has 4.2 million subscribers who pay $20 per month for the high-fidelity version of the service or $10 per month for the standard-quality version. Continue reading Apple in Early Talks to Acquire Tidal Streaming Music Service

Amazon is taking on Google with the launch of its Video Direct ad-supported video service, which allows anyone to upload original or licensed video content, similar to the YouTube model. Amazon account holders will have the options of offering their content for free, to rent or own, via a subscription channel, or exclusively to Amazon Prime members. The move is another step in Amazon’s push into media as the company continues to invest in original programming and exclusive deals with the likes of HBO and Epix, while introducing a month-by-month subscription option to compete with Netflix. Continue reading Amazon Ramps Up its Google Rivalry with New Video Service

BuzzFeed has grown its monthly content views from 2.8 billion a year ago, to 7 billion today, the majority of which are video views. At the company’s Digital Content NewFronts presentation in New York, chief executive Jonah Peretti, who says BuzzFeed’s content is driven by a deep understanding of its audience, announced a new program with investor NBCUniversal to co-produce video content for brands. The partnership with NBCUniversal began last summer when the media titan invested $200 million in BuzzFeed. Continue reading With Video Views Growing, BuzzFeed Inks NBCUniversal Deal