By
Debra KaufmanMay 3, 2016
For the first time, a U.S. broadcast network is allowing distribution of Olympics highlights off its own platform. Snapchat just inked a deal with NBC to do exactly that for the 2016 Summer Games. The social media app will create a dedicated mobile channel. Content will come both from BuzzFeed, which will curate short clips and behind-the-scenes content to the Snapchat app’s Discover channel, and from Snapchat itself, which will create daily “live stories” from content from NBC, athletes and sports fans at the games. Continue reading NBC and Snapchat Sign Landmark Deal for Summer Olympics
By
Debra KaufmanMay 3, 2016
Image recognition, or computer vision, is the foundation of new opportunities in everything from automotive to advertising. Its growing importance is such that the upcoming LDV Vision Summit, an annual conference on visual technology, is now in its third year. Computer vision has expanded through trends that have benefited other forms of AI, including open source, deep learning technology, easier programming tools and faster, cheaper computing, opening up opportunities for a wide range of businesses. Continue reading Image Recognition Tech Paving the Way for Future Advances
By
Rob ScottApril 28, 2016
Following last week’s reports that online advertising revenue in the U.S. reached a record $59.6 billion in 2015, and that Google and Facebook claimed the largest share of the digital advertising pie, social giant Facebook announced yesterday that its ad revenue increased 57 percent in the first quarter to $5.2 billion. Notably, mobile ads represented about four-fifths of the network’s revenue. Facebook’s news countered announcements from other tech companies — including Alphabet, Apple and Twitter — all of which released disappointing first quarter figures. Continue reading Facebook Credits Mobile Ad Growth for Major Revenue Jump
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Debra KaufmanApril 28, 2016
Twitter reported revenue of $595 million for Q1 2016, below Wall Street expectations, adding to its growing list of woes. User growth, an area of concern since its 2013 IPO, remains modest, with an average 310 million monthly users in Q1 2016, up from 305 in Q4 2015. But most of the growth came from outside the U.S., where markets are less mature and therefore less lucrative. One ray of hope is Twitter’s deal with the NFL to live-stream Thursday Night Football games, which has drawn interest from other sports leagues. Continue reading Twitter Hopes to Prove Live-Streaming Value with NFL Games
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Debra KaufmanApril 27, 2016
Google’s super-fast broadband service, Google Fiber, has only debuted in four cities serving fewer than 100,000 people. But its very existence spurred Comcast and AT&T to up their game, offering the same 1-gigabit Internet speed. Now, the leader, AT&T, offers its GigaPower service in 20 urban areas, and Comcast, which tested cable-based gigabit in Atlanta, has plans to roll it out in Nashville, Chicago, Detroit and Miami later this year. That probably suits Google just fine, since its end game is to sell ads requiring that speed. Continue reading AT&T Winning Race to Gigabit Internet, Passing Google Fiber
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Debra KaufmanApril 27, 2016
Vox Media, parent company of politics site Vox, sports sites SB Nation, and technology site The Verge, is about to launch Circuit Breaker, a blog about gadgets. Circuit Breaker will publish news and gossip about technology products and primarily live as a Facebook page, not a separate website, says The Verge’s editor Nilay Patel. The idea of a blog devoted to gadgets is a throwback to sites like Engadget and Gizmodo that, in the early 2000s, focused on smartphones and then broadened to become culture sites. Continue reading Vox Media to Launch Circuit Breaker Gadget Site on Facebook
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Debra KaufmanApril 25, 2016
At NAB 2016, Globo Play TV program manager Marcos Rayol described that the Brazilian broadcaster’s OTT effort, Globo Play, offers simulcast, VOD and 4K in the cloud. Developing the concept was the most difficult part. “We spent a lot of time developing interfaces,” he said. “Once we began coding it, it was very straightforward.” Brazil has 115 million people with Internet access, 38 percent of whom have broadband connections. Of the 80 million with smartphones, only 34 percent accessed video in 2015. Continue reading TV Globo Brazil Debuts OTT Simulcast, VOD, 4K in the Cloud
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Debra KaufmanApril 21, 2016
At NAB 2016, Google president of global partnerships Daniel Alegre gave the closing keynote on how television is transforming. “If you search for the term ‘TV is dead’, you’ll find 338 million results,” said Alegre. The TV set and viewing of our childhood, he explained, is gone, as the TV evolves to incorporate a computer and the hours of video viewership continue to climb. “A newer better TV is rising from the ashes, better than ever,” said Alegre, who noted mobile video is predicted to be responsible for 80 percent of all Internet traffic by 2018. Continue reading Google’s Daniel Alegre on Perils and Promise of the New TV
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Debra KaufmanApril 21, 2016
At NAB 2016, at the VR Pavilion in the North Hall, Assimilate introduced new tools for VR production, marking an ongoing maturation of the production workflow. The company’s big news was the introduction of user-friendly review and approval, which up until now has been a cumbersome and complex process. Also new from Assimilate for VR is real-time output to the Oculus Rift, support for mono and stereo footage, to output a secondary monitor in 360-degree mode, and some new VR grading tools. Continue reading Assimilate Introduces Client Approval Tool for VR Production
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Debra KaufmanApril 15, 2016
Video creators have been complaining for months that their content is being stolen and re-uploaded elsewhere on Facebook, a practice called freebooting. Now Facebook has released Rights Manager, a tool that video producers and companies can use to keep track of their content and prevent it from being re-uploaded without permission. The tool lets them create a reference library of their video content and a dashboard to keep track of the matches, which they can either permit or report based on criteria they set. Continue reading Facebook Rolls Out Rights Manager to Curb Video Freebooting
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Debra KaufmanApril 12, 2016
Facebook has a new policy regarding so-called organic, or branded, content, now permitted to appear on Facebook Instant Articles, video and Facebook Live. Advertisers and Web publishers must display an icon to make it clear that the content — articles, videos and images — comes from an advertiser. Up until now, they have only been able to post content in ads. This is good news for BuzzFeed, Forbes and others that frequently supply sponsored content on Facebook, which also stands to reap rewards from the new policy. Continue reading Facebook’s New Policy Allows Branded Content, Not All Ads
By
Rob ScottApril 11, 2016
Starting next month, Netflix will increase the price of its two-stream HD service plan by 25 percent for long-term streaming customers. Subscribers previously paying $7.99 monthly will now be charged $9.99 per month for the service’s standard plan. The rate change will be based on subscriber billing periods. Those who signed up at $8.99 per month following the previous increase in May 2014 will experience the jump to $9.99 this October. Netflix members will have the option of continuing at $7.99 for a single stream SD plan or keeping the HD plan at $9.99. Continue reading Netflix’s Two-Stream HD Plan Increasing by $2/Month in May
By
Rob ScottApril 7, 2016
Verizon Communications announced yesterday that it has purchased a minority stake in AwesomenessTV, the digital entertainment network geared toward teens and young adults. Verizon is buying 24.5 percent of the video company, now valued at $650 million. DreamWorks Animation owns 51 percent of the unit (it acquired Awesomeness in 2013), and Hearst owns another 24.5 percent. According to the telco, plans include creating a “a first-of-its-kind premium short-form mobile video service featuring leading talent in front of and behind the camera.” Continue reading Verizon Invests in AwesomenessTV to Grow its Mobile Video
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Debra KaufmanApril 7, 2016
Two digital platforms scored big live sports deals this week. Twitter beat out Verizon, Facebook and Amazon to win the rights to stream 10 of the National Football League’s Thursday night games. In exchange for $10 million for the global rights, Twitter will get 15 advertising slots to sell commercials for each game. Yahoo, which offered free Major League Baseball games last year, will stream 180 games this year for free online, one per day for the rest of the league’s season, except for local TV blackout restrictions. Continue reading Twitter, Yahoo Score Major Live Sports Deals with Ad Slots
By
Debra KaufmanApril 5, 2016
Video has skyrocketed on Facebook to 8 billion views a day, and now the social media giant is also bombarded with takedown requests from video content creators. They’re complaining about “freebooting,” which is when clips are taken from YouTube, where creators make money from advertising, and re-loaded without permission on Facebook, where they’re not making a dime. Although Facebook is working on new rights-management software, creators say the current copyright infringement is negatively impacting their income. Continue reading Video Creators Complain of ‘Freebooting’ Trend on Facebook