At the Industry Luncheon on SMPTE 2015’s second day, Verizon Digital Media Services chief product officer Ted Middleton delivered the keynote address, which was, in part, a paean to the joys of linear TV. The luncheon also honored Wendy Aylsworth, the first woman to be SMPTE president, and showed a trailer for “Moving Images,” a retrospective of the science and engineering behind the industry’s cinema and television, directed by Howard Lukk and sparked by SMPTE’s upcoming 100th anniversary. Continue reading SMPTE 2015: Verizon’s Middleton Says Linear TV Is Not Dead

Snapchat launched a temporary Discover channel yesterday featuring advertiser-created content. Sony Pictures Entertainment paid for a “sponsored” Discover channel to promote its new James Bond film “Spectre,” which opened on Monday in the U.K. The Discover section currently includes 15 media partners, but the 007 channel (which is sharing multimedia content for the film such as behind-the-scenes footage, cast member testimonials and Bond trivia questions) represents the first time a brand has paid to be featured this way on Snapchat Discover. Continue reading Snapchat Tests Sponsored Discover Channel with James Bond

Facebook and Yahoo just made strategic deals with regard to search. Facebook, which unsuccessfully attempted search with its Graph Search feature in 2013, states it has now indexed more than two trillion posts, promoting it as a way to follow news discussions in real time. Yahoo just inked a non-exclusive deal with Google to provide search results and ads; antitrust regulators struck down a similar deal in 2008. Yahoo renegotiated an exclusive deal with Microsoft’s Bing to make this latest deal. Continue reading Facebook and Yahoo Attempt to Expand Search Capabilities

Yahoo plans to live-stream Sunday’s game between the Jacksonville Jaguars and Buffalo Bills. The matchup, being played at London’s Wembley Stadium and produced by CBS, will be streamed globally for free via Yahoo’s platforms including Screen and Tumblr. Streaming the game could be a possible first step for Yahoo and the NFL in developing online offerings alongside broadcast and cable TV deals. The NFL has been pushing for new revenue opportunities and has considered partnerships with Silicon Valley in the past. Continue reading Live-Streaming NFL Game Could Be Big First Step for Yahoo

VR experts at a Digital Hollywood panel described the challenges with virtual reality today and predicted how it’ll progress in the next five years. Moderated by iCinema Ventures founder Bruce Greenberg, the panelists were upbeat about future prospects at the same time they warned of the pitfalls, including how VR ubiquity could lessen its value. The conversation eventually focused on the tensions between hardware manufacturers enabling the VR experience and content creators working within technical limitations. Continue reading Digital Hollywood: VR/AR Today and Five Years In the Future

At the YouTube Space in Los Angeles yesterday, YouTube execs formally introduced the company’s anticipated $9.99 per month subscription service. YouTube Red will offer consumers ad-free access to YouTube’s enormous catalog of music, gaming and how-to videos. The company also unveiled YouTube originals during the event, a collection of original programming that will be available exclusively through the new subscription service. YouTube Red will launch next week across the YouTube site, YouTube’s gaming app and the Google Play music service. Continue reading YouTube to Launch its Subscription Service in U.S. Next Week

Internet TV has become increasingly mainstream, fulfilling the promise of video anytime, anywhere. A Digital Hollywood panel, moderated by Siemens executive Steve Wong, took a look at video across platforms to determine where the players currently stand in the evolution. Quoting a Parks Associates study, Wong revealed that North America leads the globe with OTT, whose revenue is largely based on subscriptions rather than transactions. Internet advertising is also due to overtake TV advertising by 2017, said the study. Continue reading Digital Hollywood: Evolution of Internet TV and Mobile Video

The line between “fair use” in copyright law and outright theft has often been unclear, but a recent U.S. District Court ruling drew the line on a case involving Equals Three Studios and viral-video aggregator Jukin Media. Jukin accused Equals Three of illegally taking dozens of clips for use in its own YouTube show. Equals Three sued Jukin, saying its actions were protected by fair use, and that Jukin’s takedown deprived it of ad revenue. The Court’s ruling sides with Equals Three on all but one of the videos under consideration. Continue reading Ruling on YouTube Viral Videos Parses Fair Use Versus Theft

Apple pushes apps as a way to make the iPhone a must-have device. Google pushes mobile websites, to make money from digital search and the data it collects. What’s a digital publisher to do? More and more of them are finding it onerous to maintain both. Although apps are ideal for loyal users, they require users to download them. Web pages appear to be a better way to attract new users. Apps currently dominate, but there’s some indication that publishers that must choose between the two, pick their website. Continue reading Apps vs. Mobile Web: Apple, Google Compete for Publishers

Paramount Studios is using two October releases to test a shorter window than the traditional 90-day window between theatrical release and home video. “Paranormal Activity: The Ghost Dimension,” which opens on October 23, and “Scouts Guide to the Zombie Apocalypse,” which opens a week later, will go to home video about two weeks after their screen count falls below 300 locations. Paramount offered participating theater chains a percentage of digital revenue; AMC Entertainment and Canada’s Cineplex have signed on. Continue reading Paramount to Test Shorter Release Window for Home Video

Forbes has compiled its first-ever list of the world’s highest-paid YouTube stars. To appear in the ranking, Internet celebrities had to make at least $2.5 million in earnings for the year ending June 1, 2015. The top 13 DIY videomakers, most under the age of 30, have earned a combined total of $54.5 million. The group includes gamers, singers, comedy teams, pranksters, a beauty blogger and a dancing violinist. While most make their revenue from online advertising, some are also branching out into traditional media such as film, TV, music and publishing. Continue reading Top YouTube Stars Using Online Success to Launch Careers

FotoKem VP and principal color scientist Joseph Slomka led a SMPTE webinar yesterday on “Clarifying High Dynamic Range,” detailing his experiences in working with HDR productions. High dynamic range is “gaining traction in both the consumer and professional aspects of motion pictures,” notes SMPTE, but “there are differences of opinion even in its definition and ways to approach it.” Slomka described HDR’s impact on perception of resolution and depth as well as pitfalls in production, post production and display. Continue reading SMPTE Webinar Details the Strengths and Challenges of HDR

New media companies that attracted an entire demographic away from traditional television are making a counterintuitive move by producing TV programs, often in partnership with networks and other Hollywood players. BuzzFeed, Vice Media and Huffington Post are among the companies now inking deals with HBO, A+E Networks, Comcast’s Universal Studios and Hearst Television. One big reason why is that new media purveyors have to meet expectations of sky-high valuations, and TV is a more predictable revenue stream than online video. Continue reading New Media Companies Lured to TV by Revenue Opportunities

Facebook continues to up its game with video, this time with a dedicated Videos tab, which, for now, is only being shown to a handful of users. Experts following Facebook aren’t surprised, since the social media site has been increasing its use of video over several years, currently placing up to 5 billion videos in users’ feeds, among other video-centric features. The increased use of video and its built-in user base may put Facebook on track to become a serious competitor with YouTube. Continue reading Facebook’s New Videos Feed Poised to Compete with YouTube

Facebook is focusing full-bore on shopping with an array of new features. But the most prominent is a new Shopping feed that aggregates posts and photos from different retailers for specific products. The Shopping feed is being tested as a way to pull out all the products being showcased by retailers on their own Facebook pages. Facebook is also allowing retailers to host entire product catalogs on Facebook pages — what the company is calling “immersive ads” — as opposed to sending users to a mobile browser. Continue reading Facebook Expands its Shopping Options with Dedicated Feed