Facebook Responds to Activist Concerns About Hate Speech

Facebook acknowledged yesterday that its systems have failed to effectively identify and remove hate speech, particularly in regards to gender-based issues. The announcement was made in response to pressure from feminist groups that want to ban a growing amount of text and images that promote violence against women. Facebook has promised to make a number of changes, including new employee training and measures of user accountability. Continue reading Facebook Responds to Activist Concerns About Hate Speech

CNN BuzzFeed to Launch Today: Targets 18-34 Demographic

In its effort to become a news destination for young adults, BuzzFeed announced it will debut “CNN BuzzFeed” today, a new YouTube channel based on CNN reporting. It plans to feature current and archival content (about three videos a week to start), designed for sharing via social media platforms. BuzzFeed already has several YouTube channels, but the CNN partnership marks its most comprehensive with a traditional media company. Continue reading CNN BuzzFeed to Launch Today: Targets 18-34 Demographic

Phone Companies Begin Selling Customer Data to Marketers

Major phone companies have begun selling data related to their subscribers’ locations, travels, interests and Web browsing habits. The availability of such data provides a long-anticipated and powerful tool for marketers, but not surprisingly raises a number of privacy concerns. Mining data for profit marks a shift in the relationship between carriers and subscribers, similar to what is typically expected today with services such as Google and Facebook. Continue reading Phone Companies Begin Selling Customer Data to Marketers

Advertising: Twitter Amplify Will Target Social TV Viewers

Twitter is capitalizing on the growing trend of television viewers using social media while watching TV. Its new product called Twitter Amplify will allow marketers to match TV advertisements with Twitter commentary by viewers who are watching specific programming. Brands can then forward messages to selected Twitter users who have already watched the TV ads. The company offered a presentation on Twitter Amplify in New York yesterday. Continue reading Advertising: Twitter Amplify Will Target Social TV Viewers

Microsoft Unveils Xbox One, Emphasizes More Than Gaming

As promised, Microsoft announced its Xbox One yesterday, the successor to the Xbox 360 and the company’s eighth generation gaming console. Scheduled for release by the end of this year, the Xbox One will compete with Nintendo’s Wii U and Sony’s upcoming PlayStation 4. While the update touts plenty of power and rich features for gaming, Microsoft is emphasizing the Xbox One as a lifestyle device designed for streaming an array of entertainment media. Continue reading Microsoft Unveils Xbox One, Emphasizes More Than Gaming

Pay TV Operators Time Warner Cable and DirecTV Eye Hulu

The number of potential bidders for Hulu grew late last week when it was reported that Time Warner Cable and DirecTV are both interested in the six-year-old online video site. Other firms that have expressed interest in Hulu include Guggenheim Partners, Yahoo and Peter Chernin’s investment group. The video site — jointly owned by Comcast, Disney and News Corp. — has reportedly been considering a range of strategic options, including a sale. Continue reading Pay TV Operators Time Warner Cable and DirecTV Eye Hulu

Time-Shifting: Video-On-Demand Continues to Gain Traction

As new TV Everywhere initiatives and looming Hulu bids continue to draw media attention, video-on-demand is quietly gaining traction. Despite what The New York Times describes as “past missteps by cable and satellite providers,” an increasing number of TV episodes and movies are becoming available through VOD systems and viewers are taking note. Some cable providers and TV networks recognize a viable future for the time-shifting technology. Continue reading Time-Shifting: Video-On-Demand Continues to Gain Traction

Pinterest: Hollywood Studios May Go Social to Market Films

While retailers continue to successfully use content sharing service Pinterest to help boost product sales, the strategy has drawn the attention of major Hollywood studios. Marketers are experimenting with ways that would help movie posters and promotional stills that are pinned to the site translate into ticket sales. Although transactions do note occur directly on Pinterest, clicking a pinned image can redirect users to other sites. Continue reading Pinterest: Hollywood Studios May Go Social to Market Films

Yahoo Announces $1.1 Billion Acquisition Plan for Tumblr

Yahoo announced early this morning that it has agreed to pay $1.1 billion for Tumblr, the six-year-old blogging site that touts more than 100 million users, but little in the form of revenue. While Tumblr users have already expressed concerns that the site could end up cluttered with ads, Yahoo CEO Marissa Mayer promises “not to screw it up.” The deal marks the largest social acquisition in years, surpassing last year’s $1 billion purchase of Instagram by Facebook. Continue reading Yahoo Announces $1.1 Billion Acquisition Plan for Tumblr

Upfronts: USA Network Unveils Screen Unification Strategy

We recently reported that networks such as ABC, TBS and TNT will be offering new apps that reflect the multi-platform TV Everywhere strategy so prevalent at last week’s Upfronts in New York. USA Network is making a similar move with its “screen unification strategy” that synchronizes the viewing experience across TV, online and mobile. USA, which unveiled its plans on Thursday, will begin rolling out the new initiative in early June. Continue reading Upfronts: USA Network Unveils Screen Unification Strategy

Machinima App for Xbox Live: Reaching Beyond YouTube

Successful YouTube channel Machinima recently launched an app for Xbox Live. The move is notable for the video entertainment channel, which is already available on iOS and Android apps, since it marks the first significant expansion to a distribution network beyond YouTube. Additionally, it marks the first time that Microsoft has introduced an app in all 41 of its global Xbox Live markets simultaneously. Continue reading Machinima App for Xbox Live: Reaching Beyond YouTube

Google Cries Foul Over New Windows Phone YouTube App

Google has sent Microsoft a cease and desist letter, demanding that the YouTube app for Windows Phone be removed from the Windows Phone Store by May 22nd. The letter alleges that the app, unveiled just over a week ago, blocks advertising and allows local downloads of content, both clear violations of YouTube’s terms of service. The application was authored by Microsoft, without consultation or collaboration with Google. Continue reading Google Cries Foul Over New Windows Phone YouTube App

ESPN and Twitter Expand Collaboration with Video Clips

ESPN plans to post sports-related highlight videos on Twitter in the coming year. Sports fans can expect clips from soccer matches leading up to the World Cup, college football and the X Games. The videos will be made available on Twitter’s site and mobile apps shortly after the live television broadcasts. The collaboration is part of a bigger movement by TV networks and the microblogger to discover new approaches to advertising revenue. Continue reading ESPN and Twitter Expand Collaboration with Video Clips

Twitter: Branded Vines Shared More Than Branded Videos

Video tech company Unruly Media has released Vine metrics to coincide with the celebration of the mobile video app’s first 100 days. According to the research, five Vine videos are shared on Twitter every second and branded Vines are now four times more likely to be shared by users than branded online videos. Weekends are by far the most popular time to share Vines. To compile its report, Unruly Media collected data from more than 10 million Vines over a one-month period. Continue reading Twitter: Branded Vines Shared More Than Branded Videos

TV Networks Face Unprecedented Challenges in Digital Era

As the upfronts roll out this week in New York City, television networks are facing new challenges: prime time ratings for major broadcasters have been dropping, ad spending is increasingly turning to cable, original programming from the likes of Amazon and Netflix are creating more competition, government regulators are seeking changes to spectrum allocation, and startups like Aereo may impact the subscription revenue of stations. Continue reading TV Networks Face Unprecedented Challenges in Digital Era