By
Paula ParisiDecember 13, 2022
Disney Research Studios has created an AI tool that can make actors look older or younger more simply than the costly and time-consuming visual effects that are the current status quo. While artificial intelligence had been used to age or de-age people with relative success in still frames, the results lacked photorealism when applied to video. Disney calls its app FRAN, for Face Re-Aging Network. FRAN has been trained to identify the parts of a face that change with age and can either accentuate or erase the telltale signs. Continue reading Disney Invents High-Quality Tool to Rejuvenate or Age Actors
By
Debra KaufmanApril 12, 2021
Facebook released an open-source AI data set of 45,186 videos featuring 3,011 U.S. actors who were paid to participate. The data set is dubbed Casual Conversations because the diverse group was recorded giving unscripted answers to questions about age and gender. Skin tone and lighting conditions were also annotated by humans. Biases have been a problem in AI-enabled technologies such as facial recognition. Facebook is encouraging teams to use the new data set. Most AI data sets comprise people unaware they are being recorded. Continue reading Facebook Counters AI Bias with a Data Set Featuring Actors
By
Debra KaufmanSeptember 9, 2019
Although numerous U.S. municipalities have decried facial recognition technologies as “coercive and oppressive,” 56 percent of ordinary U.S. citizens trust law enforcement to use the technologies responsibly. That’s one of the findings of the Pew Research Center, which also learned that 73 percent of those polled believe facial recognition can accurately identify people. The level of trust in law enforcement is surprising given recent incidents in which people have been incorrectly identified, even as terrorists. Continue reading Pew Surveys Americans’ Trust in Use of Facial Recognition
By
Rob ScottJune 21, 2018
A new report from the Pew Research Center notes that social media growth has stalled across developed markets but continues to expand in the developing world — good news for Facebook CEO Mark Zuckerberg and his plan to bring Internet access to emerging markets. Internet use and smartphone ownership has also plateaued in developed markets over 2015-2017, while expanding in emerging economies. Pew Research polled more than 40,000 citizens of 39 countries during February to May in 2017 to create its report. Continue reading Social Media Continues Growth Across Developing Markets
By
Debra KaufmanAugust 12, 2016
Not long ago, Facebook chief executive Mark Zuckerberg predicted that video would be the dominant means of communication on the social platform. To give that goal a leg up, the company unveiled tools to help video creators improve the odds of engaging audiences. The video analytics include the ability to break down minutes of a video view by age, gender and geographic location. Facebook also introduced tools to help creators tell stories with 360 videos, by enabling a “guide” of story points that viewers can opt to follow. Continue reading Facebook Unveils Tools, Metrics to Improve Video Production
By
Rob ScottJuly 16, 2014
Facebook and Nielsen are joining forces as part of an ambitious campaign to better measure how consumers are using their mobile devices for accessing entertainment media. As part of the mobile ratings Nielsen plans to introduce this fall, Facebook will scan its databases for the age and gender of its users who watch a TV show on their phone or tablet. The data will be shared with Nielsen and ultimately help networks and advertisers learn more about the viewing habits of consumers. Continue reading Nielsen Teams Up with Facebook to Measure Mobile TV Viewing
Nielsen expanded the information it provides for its Twitter TV Ratings service yesterday with the launch of demographic data. The new feature identifies the age and gender of those tweeting about TV shows and events in addition to those who see the tweets. Earlier Nielsen research found that the number of people who read tweets about TV shows outnumber those who create them by a 50-1 margin. In addition, the tweet “Viewers” represent a more demographically balanced profile than the tweet “Authors.” Continue reading Nielsen Sets Out to Identify Who is Tweeting About Television
By
Meghan CoyleApril 30, 2014
The Digital Content NewFronts are an annual event in which companies that offer digital video give marketers a preview of their upcoming programming so that marketers will consider buying commercials ahead of time. This year, the growing event featured The New York Times, AOL, Microsoft, BuzzFeed and others. Among the newest offerings, Condé Nast will announce its plans to rapidly expand its online video content at its NewFronts presentation next week. Continue reading Digital Media Companies Present for Marketers at NewFronts
By
Rob ScottMarch 10, 2014
Social photo- and video-sharing site Instagram has signed its first major advertising deal with an agency. Instagram is launching a paid ad program with Omnicom Media Group, which agreed to a year-long commitment of up to $100 million that will deliver ads from brands tied to Omnicom’s media and creative agencies. Instagram, which launched in October 2010, was acquired by Facebook in 2012. Today, Instagram says its 150 million active users upload 55 million photos daily. Continue reading Instagram Flexes its Muscles with E-Commerce and New Ad Deal
By
Rob ScottFebruary 17, 2014
According to a new report from Javelin Strategy & Research, most mobile commerce took place via tablets in 2013, due primarily to the doubling of tablet ownership year-over-year. Javelin reports that $59.7 billion in sales were made from mobile devices last year, up from $20.7 billion the year prior. The study shows that $56.6 billion was made through a mobile site or app while $3.1 billion was made via a mobile POS. Tablets were responsible for $28.7 billion in mobile commerce. Continue reading Study: Mobile Retail Sales Soar in 2013, Especially Via Tablets