WBD Teams with Samsung TV on FAST MotorTrend Channel

The MotorTrend Group, a division of Warner Bros. Discovery, has joined forces with Samsung TV Plus to launch the MotorTrend FAST TV channel in the U.S. and Canada. The free ad-supported MotorTrend VOD offering marks WBD’s move into the entertainment FAST lane. The service will feature automotive and lifestyle content from a library curated since 2002, when Discovery began acquiring related programming, eventually launching the Velocity cable channel in 2011, rebranded as MotorTrend in 2018. MotorTrend’s David Freiburger and Mike Finnegan — authorities on novelty cars — are expected to be the mainstay of the new service’s weekend programming. Continue reading WBD Teams with Samsung TV on FAST MotorTrend Channel

Google’s AMP Speeds Mobile, But Ad Limits Raise Concerns

A year after Google introduced its Accelerated Mobile Pages, aimed at speeding up content on mobile platforms, The New York Times, The Wall Street Journal, CNN, Hearst, The Guardian, The Washington Post, Vox Media and many other publishers are using it. But the reviews are mixed, since, with AMP, Google has begun to send users to stripped-down pages rather than to the publisher’s mobile website, and publishers say they are not generating revenue from AMP pages at the same rates as their full mobile sites. Continue reading Google’s AMP Speeds Mobile, But Ad Limits Raise Concerns