Google’s paid search ads will soon help make online purchases even easier. According to Omid Kordestani, chief business officer at Google, the company is getting ready to introduce a “buy button” to accompany products featured in its shopping ads. “There’s going to be a buy button. It’s going to be imminent,” he said at the recent Code Conference. The buttons are expected to initially appear exclusively on mobile searches alongside the platform’s paid search ads. They are not expected to appear with the nonsponsored results of “organic” Google searches. Continue reading Google Confirms it Will Include Buy Buttons in Paid Search Ads
Charter Communications has agreed to purchase Time Warner Cable for $55.3 billion in cash and stock. Including the debt Charter will assume, the total deal is valued around $79 billion. The move follows in the wake of Comcast’s attempted bid to acquire TWC. Charter will also move ahead with its purchase of Bright House Networks for $10.4 billion, and the three combined companies would make Charter the second largest TV and Internet provider in the U.S. with 24 million customers. Comcast currently holds the top spot with 27.2 million. Continue reading Charter to Purchase Time Warner Cable in $55.3 Billion Deal
By
Meghan CoyleMay 26, 2015
Another Amazon Prime competitor has entered the mix. San Jose-based eBay is experimenting with a program that offers its customers free, fast shipping and returns for about $20 per year. The e-commerce company does not control shipping, so it has to work with sellers that agree to send items the same day they are ordered. In return, eBay gives those sellers discounts on selling fees and subsidies to help with the cost of shipping. The shipping program, eBay+, is only available in Germany for now. Continue reading E-Commerce Giant eBay Starts Shipping Program in Germany
YouTube is looking to take on game-streaming services such as Amazon’s Twitch by allowing live video streams that run at 60 frames per second (double its previous limit). Higher frame rates are vital for fast-moving games including racers and first-person shooters, and attracting gamers will be important if YouTube hopes to remain competitive in the growing eSports market. To address growing interest in gamers sharing their sessions, YouTube has been upgrading playback quality, adding support for HD, 4K, and most recently, browsers that use HTML5. Continue reading YouTube Supports Live Streams at 60fps and HTML5 Playback
According to Juniper Research, global subscriber numbers for streaming video services such as Netflix and Amazon Prime Instant Video are expected to climb from 92.1 million in 2014 to 333.2 million by 2019. Juniper predicts that adoption will be driven by connected TVs, streaming devices like Google’s Chromecast and Amazon’s Fire TV Stick, as well as connected game consoles and set-top boxes. Newer streaming devices like affordable media sticks will continue to make watching OTT services easily accessible on living room screens. Continue reading Report Predicts Surge in Subscriber Numbers for OTT Services
As Internet browsing via mobile devices continues to become the norm, tech companies are scrambling to add new functionality to the scaled-down mobile versions of their sites. In the coming weeks, Google plans to introduce buy buttons to its mobile search-result pages. The buttons will direct users to other Google product pages where purchases can be made (products will be sold by retailers). The move is seen by many as an effort by Google to create an online marketplace to take on leaders such as Amazon and eBay. Continue reading Google Buy Buttons Could Offer Alternative to Amazon and eBay
DVR maker TiVo has confirmed that it is developing a legal version of the failed Aereo service, which combined cloud DVR tech with a system of antennas for capturing over-the-air TV and distributing the content online to subscribers via smartphones, tablets, connected TVs and Web browsers. Aereo filed for bankruptcy after the Supreme Court ruled it had violated copyright law, and then TiVo purchased Aereo’s trademarks and customer lists for about $1 million. The company has scheduled a July event in San Jose to discuss the new product. Continue reading TiVo is Working on Legal Version of Aereo Distribution Model
Ron Johnson, a former retail exec with Apple and J.C. Penney, has launched a Web-only startup to offer a new twist on online retail. Menlo Park-based Enjoy Technology will begin offering high-end consumer electronics in select locations today via its website, GoEnjoy.com. The site will sell smartphones, laptops, tablets, drones, and more — in addition to offering free delivery and in-home setup service. Johnson expects that the in-home service will give Enjoy an advantage over established rivals such as Amazon and eBay. Continue reading GoEnjoy.com: Startup Brings a Personal Touch to Online Retail
Beginning next quarter, JetBlue passengers on select aircraft will be able to stream movies, TV shows and music on seat-back display screens and personal devices through their Amazon Prime accounts at no additional charge. According to JetBlue, passengers who are not Prime members will have the option of registering inflight for a 30-day free trial to watch videos immediately. Passengers will also be able to rent or purchase content. The new service will be transmitted via JetBlue’s Fly-Fi inflight broadband. Continue reading JetBlue to Offer More Inflight Entertainment via Amazon Prime
By
Erick Mendoza May 6, 2015
Audi will soon begin testing a new service in Germany that will allow consumers to order Amazon goods and have them delivered to the trunk of their cars through DHL’s messenger service. For the service to work, messengers will need to track a customer’s vehicle via GPS and have access to the trunk using a temporary authorization pass. This new model offers a solution to a common issue that arises with most delivery services — attempting to make home deliveries when there is no one present. Continue reading Audi Teams with Amazon and DHL for Point of Trunk Delivery
By
Meghan CoyleMay 4, 2015
Nielsen and Roku have started working together to measure the audience demographics of ads that play through Roku streaming devices. That means Roku will be the first Internet-connected TV platform that will be able to offer the same audience guarantees as traditional television. Advertisers will already be familiar with the Nielsen audience breakdowns, which will also be integrated into the Roku Ad Framework toolkit. The companies will be testing the new tracking this summer. Continue reading Nielsen to Track Audience Demos of Video Ads on Roku Devices
By
Erick MendozaMay 4, 2015
Jet, the e-commerce startup that plans to compete with Amazon on price rather than delivery time, recently made a beta version of its site available to the first 10,000 customers of the nearly 360,000 it has reportedly signed on for early access. Where other e-commerce companies are aiming to make online shopping more convenient through means of expedited shipments, Jet hopes to help customers save hundreds per year by offering lower prices on all its goods. Continue reading Jet Has Ambitious Plan to Take on Amazon with Lower Prices
By
Erick MendozaApril 29, 2015
Amazon recently filed another request with the Federal Aviation Administration in which it advocated for a change in the regulations that are preventing the company from launching its drone-based delivery system called Prime Air. In its most recent proposal, Amazon claims to have addressed some of the safety concerns the FAA has had with drones for commercial usage. Among those claims, Amazon said its drones would rely on sensors and computers to safely travel on their designated routes. Continue reading Amazon Assures FAA That Prime Air Drones Safe for Deliveries
By
Rob ScottApril 28, 2015
ESPN filed a lawsuit Monday in New York Supreme Court against Verizon, claiming that Verizon’s new FiOS TV packages — which allow subscribers to purchase a basic set of channels starting at $55 per month, and add tiers of genre-based channels — are in breach of contract regarding ESPN distribution. While Verizon introduced the new packages to attract consumers looking for more flexibility, the company has met resistance from major players such as 21st Century Fox and NBCUniversal regarding current programming agreements. Continue reading ESPN is First to File Suit Against Verizon Over FiOS Bundles
By
Meghan CoyleApril 27, 2015
Amazon is the current leader in the cloud computing business, with its Amazon Web Services division bringing in $1.57 billion in just the first quarter, but Microsoft and Google have their eye on a market that is projected to be worth hundreds of billions of dollars. To maintain its lead, Amazon has rushed to provide other software and analytics services and increased its network of resellers. The real winner, though, will be determined by what company hosts established enterprises. Continue reading Amazon Faces Growing Competition in Lucrative Cloud Business