Movie theaters make their primary living at the concession stands, so it’s no surprise that the next trend at the local multiplex is aimed at making it easier to buy popcorn. AMC Theatres (about 350 theaters) and Regal Entertainment (570 theaters), the largest multiplex chains in North America, just debuted a way for customers to preorder and prepay for food and drinks via a smartphone app. The goal is to reduce what the chains call the “popcorn pinch point,” and reduce or eliminate the line at the concession stand. Continue reading AMC, Regal Debut Mobile Apps to Pre-Order Popcorn, Drinks

Paramount Studios is using two October releases to test a shorter window than the traditional 90-day window between theatrical release and home video. “Paranormal Activity: The Ghost Dimension,” which opens on October 23, and “Scouts Guide to the Zombie Apocalypse,” which opens a week later, will go to home video about two weeks after their screen count falls below 300 locations. Paramount offered participating theater chains a percentage of digital revenue; AMC Entertainment and Canada’s Cineplex have signed on. Continue reading Paramount to Test Shorter Release Window for Home Video

Paramount Pictures has inked a deal with two major theater chains to release two upcoming films on DVD just two weeks after they leave theaters, a significant change to the traditional schedule. Since the 1980s, and the advent of the VCR, studios have waited at least 90 days, so this new deal marks a real break with the status quo. The Viacom-owned movie studio has partnered with AMC Entertainment Holdings Inc. and Canada’s Cineplex Inc., two of North America’s largest exhibitors. Continue reading Paramount Shortens Release Date from Movie Theater to DVD

Amazon’s first smartphone, the Amazon Fire, hit stores on Friday preloaded with a digital wallet app that can store users’ loyalty cards and gift cards. About 70 retailers, including stores such as Whole Foods, GameStop, and AMC Entertainment are participating in the service. Customers can redeem their gift cards and rewards at stores by using the app-generated scanable barcode. The Amazon Wallet app is also available for download through the Google Play app store. Continue reading Amazon Debuts its Digital Wallet App in Time for Fire Release