ETC program director Erik Weaver introduced a live Equinix/ETC@USC webinar on “The Future of Media & Entertainment in a Time of Radical Change.” The opening keynote address on cloud workflows, moderated by film/TV media workflow engineer Michael Kammes, featured Microsoft Azure chief technology officer of media & entertainment Hanno Basse and Avid chief executive & president Jeff Rosica. Kammes opened the conversation by asking Basse and Rosica to describe how their companies are experiencing the move into the cloud. Continue reading Pandemic Hastens M&E Industry Adoption of Cloud Workflows

Singer Katy Perry, who joined Twitter in early 2009 and just released a new album called “Witness,” has become the first to achieve the 100 million follower milestone on the social platform. “The second most-followed Twitter account belongs to Justin Bieber, who currently has 96.7 million followers,” according to Variety. “Next in line are Barack Obama (90.8 million), Taylor Swift (85.1 million) and Rihanna (74.1 million).” While these figures do not specify the number of spam accounts or bots, Twitter CEO Jack Dorsey said bogus bots represent less than 5 percent of accounts. Perry also broke her own YouTube record last month when single “Bon Appetit” reached 16.8 million views in just 24 hours. Continue reading Katy Perry Is First to Achieve 100 Million Followers on Twitter

Since Facebook rolled out Live to everyone in December, it’s quickly built momentum, distinguishing itself from YouTube and other video platforms, and building a massive audience. Although Facebook had to overcome a range of technical challenges to enable hundreds of thousands of phones to stream at the same time, it used its expertise and engineering capacity to do so. Now, Facebook is encouraging celebrities and broadcasters to create Live content, and is also working on a business model to share eventual revenues. Continue reading Facebook Live Partners with Broadcast, Aims to Share Profits

Yahoo was among the first companies earlier this week to reveal its new slate of digital programming at the Digital Content NewFronts in New York City. The company unveiled 18 new series including shows with celebrities such as Michelle Rodriguez and Naomi Campbell attached. Yahoo’s slate includes a competition show called “Ultimate DJ,” produced by former “American Idol” judge Simon Cowell and a daily news show called “Yahoo News Live,” with Katie Couric set to host. Continue reading Yahoo Announces Digital Content Slate at NewFronts This Week

There is a new mobile app called Chosen that offers users a platform through which they can upload videos of themselves performing talented acts or simply judge and critique other performances, all while earning rewards for actively doing so. Chosen aims to recreate the talent show experience and competitive landscape of TV shows like “American Idol.” Users can quickly scan through various performances, vote for those they like and skip those they don’t with the swipe of a finger. Continue reading Chosen: iOS Talent App Aims to Attract Performers and Judges

San Francisco-based startup Smule has 125 million members worldwide who use its 18 social music-making apps. Users are able to record and share covers and originals, and even sing duets with people halfway across the globe. The apps have spawned online communities featuring music that ranges in quality from YouTube amateurs to artists on the radio. Earlier this month, the company unveiled Smule Nation, a revamped website that makes select performances accessible online by anyone. Continue reading Smule Nation: Aspiring Stars Turn to Social Music-Making Apps

“American Idol” has begun using Twitter as a platform through which to take instant audience polls. Using two possible hashtags per question, those in the audience can respond to network inquiries like: Do you agree with the judges tonight? Once the answers are submitted, Fox and partner FremantleMedia will update a graphic almost instantaneously as results come in, creating a live tug of war. Continue reading American Idol Adds New Twitter Fan Meter for Live Polling