Spotify has globally launched Blend, a two-party playlist generator designed for social listening. The feature allows both paid and free mobile users to tag-team song streams that can be shared across all platforms. Using the technology behind Spotify’s Family Mix and Duo Mix multi-person apps, this variation offers a twist; after creating a Blend participants receive a “taste match score” that reveals similarities and differences between the pair’s listening preferences and can compare their preferences to those of their friends. Continue reading Spotify Deploys ‘Blend’ Feature to Enable Sharing of Playlists

Twitter debuted a new feature called Super Follows, which allows some users to make money by charging for access to subscriber-only content. Users who qualify for the program must be over the age of 18, based in the U.S. and have 10,000+ followers as well as having tweeted more than 25 times in the past 30 days. The payout, powered by payments platform Stripe, will range depending on the Super Follows price and number of followers who sign up. A user who charges $4.99 per month for Super Follows and has 2 percent of 13,000 followers sign up will make $900 a month. Continue reading Twitter Rolls Out Latest Monetization Feature: ‘Super Follows’

Microsoft will begin its Windows 11 rollout October 5, marking the Seattle-based software giant’s first major operating system release in six years. In addition to AI-powered widgets, Windows 11 upgrades include cloud-based synchronization across multiple devices that allows easy access to recently viewed files, an improved desktop that uses Snap Layouts and Snap Groups to maximize multitasking and taskbar integration of chat in Microsoft Teams, Windows’ in-app videoconferencing, and enhanced sound and design. Continue reading Microsoft’s Windows 11 to Launch Oct. 5 as a Free Upgrade

South Korea is on the verge of becoming the first country to initiate legislation that would provide consumers with the choice of which app payment provider to use. The Telecommunications Business Act, which is “almost certain” to pass a vote in the assembly, could end the “effective duopoly” of Apple and Google. It would also enable companies like Epic Games to transact directly with users and avoid hefty commissions charged by those two companies. In the U.S., Apple and Google face legislative actions and an Epic Games lawsuit. Continue reading South Korea to Let Consumers Select App Payment Provider

FOX is introducing a sports content hub on its free streaming service Tubi. “Sports on Tubi” will add 10 live-streaming sports channels to its existing offerings, including FOX Sports, FOX Deportes, NFL, MLB, beIN Sports Xtra and beIN Sports Xtra en Español, Fubo Sports Network, Pac-12 Insider, Stadium and USA Today SportsWire, as well as channels for the ACC and Real Madrid later this year. The channels, which will only be available in the United States, will debut first on Amazon Fire TV and Roku and Android devices. Continue reading FOX’s Tubi Plans to Expand Sports Programming in the U.S.

Google’s YouTube revealed a plan to release improvements to its search functionality that will use visual appeal to provide a better sense of what videos contain, making it easier and more efficient for users to find their desired video content. In the YouTube app, both the Android and iOS versions, users will be able to see a snippet of video rather than a mere thumbnail while scrolling through the content. A section below the videos will also show all chapters, if relevant, enabling the user to click on a specific chapter of the video. Continue reading YouTube Adds Visuals and Multi-Language Results to Search

Vizio refreshed its WatchFree+ streaming service (that now sports a plus sign) with a new look, customized recommendations and new navigation features to improve search and discovery. Also on tap is a programming guide with hundreds of free channels across multiple genres and a “featured” category for seasonal content, themed collections, pop-up channels for limited time programming and Vizio-exclusive custom-curated channels including Fork and Flight for food and travel and Investigation for true-crime shows. Continue reading Vizio Upgrades Content, Navigation, Discovery for WatchFree

During the COVID-19 pandemic, QR codes that allow customers to order and pay for food and drinks caught on in restaurants and appear to be here for good. Retail chains including CVS and Foot Locker have also added them as have marketers. Because QR codes can store digital information and open an app or website that tracks peoples’ personal information, they’re ideal for vendors looking to create their own customer databases. Consumers will soon be served customized offers marketed within QR code payment systems. Continue reading Pandemic Fosters Wider Adoption of QR Codes and Tracking

A consortium of media outlets dubbed the Pegasus Project found that Israeli surveillance firm NSO Group licensed its military-grade spyware Pegasus to governments that used it to hack 37 smartphones of business executives, human rights activists and journalists. Two women close to murdered Saudi journalist Jamal Khasghoggi were also reportedly targeted. Amnesty International and journalism non-profit Forbidden Stories shared a list of 50,000 phone numbers that dates to 2016 and included the 37 targets. New evidence also suggests that thousands of iPhones worldwide may have been compromised.  Continue reading Media Consortium Reveals Extent of Pegasus Spyware Reach

Alphabet’s Google is being sued by a group of 36 states and the District of Columbia that claim the Big Tech company abuses its market dominance with the Google Play Store. Although it is the fourth such state or federal antitrust lawsuit filed against Google since October, this lawsuit, filed in the U.S. District Court for the Northern District of California, is the first to take aim directly at the tech giant’s app store. The other suits have focused on search and advertising. California, Utah, North Carolina, New York and Tennessee lead this suit. Continue reading Latest Multi-State Antitrust Lawsuit Targets Google Play Store

Since Apple began requiring apps to get user permission to track them, Branch Metrics found that less than 33 percent of iOS users opted in. Ad prices aimed at iOS users have fallen and those aimed at Android users have risen, which the digital ad community warned Apple about. Now, ad buyers are deploying iOS ad spending in less targeted ways and the lack of user data also reduces the efficacy of Facebook’s ad-targeting tools. Apple only sells ads in a few of its apps and doesn’t take a cut of third-party iOS app revenue. Continue reading Less Than One-Third of iOS Users Opt In to Tracking by Apps

The five-year truce between Google and Microsoft has broken down. Sources say that neither company is interested in renewing the former alliance. Microsoft wants marketers to have equal access to search engines when they build campaigns with Google technology, but Google believes that, in fact, Microsoft sees it as a threat to Microsoft’s Azure cloud computing and Office productivity businesses. Both companies are now “handing ammo” against each other to regulators, a strategy that might backfire on both of them. Continue reading Google and Microsoft End Truce as Ad Tech Battle Heats Up

Google has unveiled the Play Media Experience Program, offering app developers “additional discovery and engagement opportunities across devices” and a “service fee of 15 percent for all applicable earnings.” The company said the program is the global expansion of a previous invite-only program that it had never publicly revealed. Amazon and Apple apparently had similar programs that they’ve expanded, but Google’s program is distinct in that it asks developers to support Google TV, Wear OS, Android Auto and its other platforms. Continue reading Google Reduces Developer Fees via Its Play Media Experience

The European Union has launched a formal antitrust investigation into Alphabet’s Google, after the European Commission, its main antitrust enforcer, probed the issue informally since at least 2019. The formal investigation will examine numerous allegedly anticompetitive practices involving how the tech giant brokers ads and shares user data with advertisers across websites and mobile apps. In addition to reviewing issues covered by U.S. states, such as Google favoring its own ad-buying tools, the probe will cover new territory. Continue reading European Union to Conduct Antitrust Investigation of Google

When Netflix founder Reed Hastings spun out Roku, the streaming video box in development, in 2008 and then sold his Roku shares to Menlo Ventures, he had no idea that this stake today would be worth almost $7 billion. Roku grew exponentially during COVID-19, with its shares rising 480+ percent from March 17, 2020; its market capitalization is now $45+ billion. The company, which went public in 2017, has become the dominant “intermediary” for streaming video distribution, with distribution to 50+ million households. Roku is now focusing on original content while continuing to expand its advertising.

Continue reading Roku Expands Advertising, Charts Strategy for New Originals