Viacom just inked a multi-year deal with Snapchat to sell advertising for the vanishing-message app. Viacom will get a bigger investment in digital media and the millennial-focused Snapchat — which already carries content from Viacom’s MTV and Comedy Central — will get the chance to draw in bigger advertisers. In addition, Viacom will add the U.S. version of MTV and an international version of Comedy Central on Snapchat’s “Discover” page, where CNN, Vox, Mashable and The Wall Street Journal also have channels. Continue reading Viacom Signs Multiyear Deal with Snapchat to Sell Advertising

CBS now has the numbers to back up its assertion that live streaming of Super Bowl 50 broke records: 3.96 million unique viewers via computers, tablets, OTT devices and mobile phones, consuming more than 402 million minutes of coverage, for an average of 101 minutes each; an average per minute audience of 1.4 million consumed more than 315 million minutes. Last year, says NBC, Adobe Analytics counted more than 1.3 million people streaming the game, with an average 800,000 viewers per minute and 213 million total minutes. Continue reading Super Bowl 50: Live Streaming Way Up, But Social Media Down

Up until now, “zero rating” has been a gray area in net neutrality, but Verizon’s recent action might force the FCC to clarify its stance. Zero rating means that an Internet provider allows certain video and/or music streams to not count against a subscriber’s data cap. Verizon just confirmed that it has applied zero-rating to its new go90 service, thus giving itself preferential treatment and putting competitors such as Netflix, YouTube and other streaming services at a disadvantage. Continue reading Verizon’s Zero-Rating for Go90 Likely to Spur FCC Response

Augmented Reality is about to get a boost, not from a new set of glasses, but from ear buds. Doppler Labs, via a Kickstarter campaign that raised more than $600,000, has produced Here, live in-ear audio tuners that let the user tweak live audio from the environment or a music event. Each bud has its own microprocessor, and, importantly, there is no latency. Doppler Labs made Here for audiophiles and live music fans, and plans to provide a pair to every Coachella paid attendee, with pre-set filters for every music act. Continue reading Doppler Labs Develops In-Ear Audio Tuners for Live Music, AR

Facebook announced yesterday that it plans to shutter Parse, its toolkit and support platform for mobile developers the company hoped would serve the Internet of Things and lead to a cloud business that could compete with Amazon, Google and Microsoft. Parse provides developers with support and tools that enable programmers to write code rather than spend valuable time maintaining the back end. Users of the platform include developers at productivity app Quip and Expedia’s travel website Orbitz. The social giant paid a reported $85 million to acquire Parse in 2013. Continue reading Facebook Makes Decision to Shutter Services Platform Parse

Spotify will debut video content on its Android app this week, and the iOS app by end of next week, in the U.S., the U.K., Germany and Sweden. Originally, the music streaming service planned to offer video in May, but has focused on testing videos on its apps with less than 10 percent of its users in the four launch markets. The content is mostly comprised of short clips from ESPN, Comedy Central, the BBC, Vice Media and Maker Studios, among others. Some companies, like Tastemade, are creating original, music-themed series. Continue reading Spotify Introducing Video Content to Music Streaming Service

Periscope users can now live stream video from their GoPro Hero4 camera by toggling a button in Periscope’s iOS app. GoPro cameras are popular for drone videography and recording extreme sports, both of which might be able to draw new live streaming viewers. Many of those viewers are on Twitter, the social media platform that plays Periscope live streams directly in its timeline. This new partnership may bring new sales to GoPro and new users to Periscope and Twitter. Continue reading GoPro Partners with Periscope to Livestream Extreme Video

Google has released a beta Android app for its Google Expeditions Pioneer Program that allows educators to bring their students on a virtual reality field trip. The VR content includes immersive educational experiences in locations such as Machu Picchu, Mars, the Great Barrier Reef and Buckingham Palace. Students use Google Cardboard headsets to view the content while the teacher can use a tablet to guide their students through the location and monitor where each student is looking. Continue reading Google Expands Access to its Educational VR Field Trip App

Facebook launched a new section of its website devoted to live updates from big sports events. The Facebook Sports Stadium is a combination of live game data from Sportradar, play-by-play updates, and commentary from both verified experts and regular Facebook friends. This new sports hub is designed for sports fans to use while they are watching games on television. Currently, many of the social conversations surrounding live TV events are taking place on Twitter. Continue reading Facebook Sports Stadium Hosts Live Game Stats, Commentary

Apple announced that it has been underestimating the number of readers using the Apple News app to read news from more than 100 publishing partners. The company is working on fixing the problem, but for now, neither the publishing partners nor Apple know how popular the app has become. Publishers need an accurate number to manage their advertising strategies. Executives at the publishing partners have been underwhelmed by the reported traffic from the Apple News app so far. Continue reading Apple News App Glitch Causes Underreporting of Readership

During the Sony keynote at CES, CEO Kazuo Hirai announced that the PlayStation 4 console system — which he suggests, “sets the benchmark in collaboration, artistry, imagery and design” — sold more than 5.7 million units over the holidays for a total of 35.9 million units since the console’s launch. PlayStation VR goggles will ship the first half of 2016, reportedly in the $300 range. Sony Electronics president and COO Mike Fasulo took the stage to announce “Ultra,” the company’s new video app that enables users to purchase and stream 4K movies on Sony’s Android TVs. Sony also unveiled a range of new cameras, 4K TVs, audio products and more. Continue reading Sony Announces 4K Video Storefront, Array of New Products

Livestream announced a new product at CES called the Movi that helps budget-conscious videographers create the illusion that they have been shooting with multiple cameras instead of a single pocket-sized device. The product is designed for those shooting footage that can quickly appear dull when there is only a single viewpoint, such as a concert, school play, press conference or sporting event. Livestream will launch Movi as its own brand. Although it will integrate with the current livestreaming services, users can also simply record their video and share at a later time. Continue reading CES: Livestream Debuts the Movi, its First Consumer Camera

NAGRA presented its new all-in-one TV experience called intuiTV at CES this week. The new television interface provides an intuitive, immersive and elegantly simple viewing experience in 4K Ultra HD and HD centered around making television more enjoyable for the consumer. NAGRA offers intuiTV to pay-TV operators as a managed cloud-based platform they can configure with a full line-up of premium content and advanced TV services including live TV, VOD, SVOD, PVR, social TV and more via an innovative streaming device and touchscreen remote control. Continue reading NAGRA Unveils intuiTV All-In-One Immersive TV Experience

Move over, Siri. Some new consumer products will include the artificial intelligence platform and “Jeopardy!” winner, Watson. IBM announced at CES 2016 that it has partnered with Under Armour to use Watson in the company’s fitness app to help make suggestions based on health data. Watson will also power a new robot from the Japan-based SoftBank company. The Pepper robot is designed to provide an interactive experience that would replace the kiosks in retail stores, banks and hotels. Continue reading CES: IBM Pushes Watson Brand with New Product Integration

Wearables have mostly been discussed in terms of the data they provide — be it steps walked, calories burned or blood pressure measured. Two examples showcased by The New York Times tech writer Eric Taub at CES do more than simply serve data to the user, differences that help to define this new category. One uses sensory information and a rhythmic feedback to change people’s level of happiness and energy; a second was developed by academics, medical centers and Apple to conduct a global medical study on heart health and exercise. Continue reading A Twist on Wearables: Two Examples that Use Data Differently