By
Rob ScottJuly 30, 2015
According to a new report from eMarketer, photo and video sharing app Instagram, which does not have a desktop ad product, is projected to bring in $595 million in mobile advertising revenue worldwide this year. The report predicts the Facebook-owned network will reach $1.48 billion in mobile ad revenue in 2016 and $2.81 billion the following year. By 2017, eMarketer expects Instagram will account for more than 10 percent of Facebook’s total ad revenue and, in the U.S., Instagram will have higher net mobile display ad revenues than Google and Twitter.
Continue reading Instagram to Generate $595M in Mobile Ad Revenue in 2015
By
Rob ScottJuly 30, 2015
Twitter’s live video streamer Periscope updated its iOS app this week to include a new mute feature that prevents users from being interrupted by new broadcast notifications. Version 1.1.3 also brings a refreshed global feed for discovering streams around the world, the ability to access your broadcast stats from previous streams (not just at the conclusion of a broadcast), the option of language preferences in profile settings, and Handoff support that allows users to initiate viewing on one device and pick up the same stream on another device. Continue reading Periscope Releases Several New Features in iOS App Update
By
Debra KaufmanJuly 28, 2015
New details about Verizon’s mobile video service were revealed after the company accidentally turned on a pre-launch staging website — briefly, but long enough for details to be revealed. Named Go90, the mobile service will offer select live music, exclusive events and sports as well as some full TV episodes, music videos and other short-form content. The landing page revealed new content partners and reaffirmed that, at least initially, the service will be delivered free of charge. The landing page has since been taken down. Continue reading Verizon to Launch its Mobile Video Service by End of Summer
By
Debra KaufmanJuly 23, 2015
Shred Video, a startup out of Y Combinator, now offers an easy way to turn hours of GoPro video into a 90-second clip with music. Users simply match GoPro footage with songs from their iTunes library, and Shred Video does the rest. The new app identifies moments of action from any acceleration-based sport (think surfing, skateboarding, snowboarding) and highlights video with the beat-drop of the song. Not to be outdone, GoPro plans to release its own mobile editing software by the end of summer. Continue reading Shred Video Debuts GoPro Editing, GoPro’s Version to Follow
Hulu’s new app for the Apple Watch turns the wearable device into a remote control for users to play, pause and rewind TV shows by simply tapping on their wrists. The app connects to Apple TV, Chromecast, Xbox One, the PS3 and PS4. Apple TV users will need to launch a Hulu stream on their iPhones, whereas users of other platforms can connect to any existing device already streaming Hulu. The launch is Hulu’s way of testing how a smartwatch app might become part of a consumer’s mobile experience. Continue reading Hulu Releases App That Makes Apple Watch a Remote Control
By
Mary StreechJuly 23, 2015
Young Hollywood, a company best known for producing celebrity interviews, recently launched a new linear TV network available exclusively as an Apple TV channel. The programmed network will be scheduled and operated much like a traditional television network. Young Hollywood has partnered with Subway, and plans to run Subway-branded content prior to each program. The company believes a programmed network on Apple TV is the best way to address the viewership trends of younger audiences. Continue reading Young Hollywood Targeting Millennials with Apple TV Channel
OrCam Technologies has created a wearable, digital personal assistant device, called Casie, which can be clipped onto a shirt or worn as a medallion on a necklace. The USB-sized device, which will soon go through testing, contains a 5-megapixel camera and microphone, which can record a user’s surroundings and connect with the Casie app on a user’s phone. The app can then pair its recordings with data from the Internet to help the user identify and analyze places and people, such as a LinkedIn connection. Continue reading Casie is a New Digital Personal Assistant That You Can Wear
By
Mary StreechJuly 17, 2015
French startup TVShow Time released a 5.0 update to its app that offers a more social experience for its 500,000 monthly users. New features permit users to track how many new episodes they have watched, send messages and show recommendations to friends, and view show ratings. The app has a newly designed interface and layout that makes content more accessible than before. Previously, TVShow Time used a simple calendar format that allowed users to keep track of their favorite TV shows. Continue reading TVShow Time Update Revamps App’s Community Interactions
By
Mary StreechJuly 17, 2015
Flipagram is a mobile storytelling app that allows users to create short slideshows (or “Flipagrams”) by stitching together video content, photos and music. The company has made a significant step towards becoming one of the first such apps to incorporate modern music in a major way by signing licensing deals with top record labels and landing an additional $70 million in funding. According to CEO Farhad Mohit, Flipagram has attracted 33 million active monthly users in its first year. Continue reading Flipagram Inks Music Deals, Raises $70M in Round B Funding
By
Debra KaufmanJuly 15, 2015
Sony launched First Flight, a crowdfunding platform/online store for its employees’ projects seeking outside funding. In the company’s Creative Lounge, employees and outsiders can develop pitches and construct prototype products. Some of these nascent projects have been presented to senior Sony executives, and Sony CEO Kazuo Hirai has given the Seed Acceleration Project (SAP) a relatively large amount of autonomy. Among the more developed products is the HUIS programmable universal remote. Continue reading Sony Launches Crowdfunding Platform for Employee Projects
Facebook has announced a new set of features that provide users with more control over what they see in their news feeds. The new controls will include a “see first” list, comprised of the family, friends and followed pages that are important to a user and will show up at the top of his/her feed. Users can now access a single list to re-follow multiple people they’ve previously un-followed (ideal for temporarily muting spoilers of your favorite TV shows). Facebook has also added a feature to suggest pages for avid users who run out of fresh content in their feeds. Continue reading Users Now Have More Control Over Their Facebook News Feeds
An app called Legit is launching as a universal guide for finding movies and TV shows across streaming and other services. It is presently focusing on content available via Amazon, Hulu, iTunes, Netflix, YouTube and in theaters. Apps that track where shows can be found on various services already exist, but Legit’s distinguishing feature is that it provides more personal and relevant recommendations by comparing a user’s tastes with those of his/her Facebook friends, based on how they’ve rated different content. Continue reading Legit Creates Personalized Watchlist for Movies and TV Shows
By
Rob ScottJuly 10, 2015
Meerkat has launched a new real-time video feature called Cameo that allows users to invite friends on the mobile app to take over their live streams. The new feature could lead to an interesting opportunity for brands to work with celebrities and social influencers. For example, a company such as Red Bull could promote upcoming livestreams with their sponsored extreme-sports athletes. Fox, Hulu, MasterCard, Southwest Airlines and The Weather Channel are among those already signed up to use Cameo. Continue reading New Meerkat Feature Makes Real-Time Video More Interactive
By
Debra KaufmanJuly 7, 2015
Periscope both was and was not at Wimbledon this year. The tournament’s digital content team used Twitter’s live video broadcasting app to take fans on a Roger Federer-led walking tour of the facility. Federer also anchored Wimbledon’s Periscope feed of the matches at the All England Lawn Tennis Club. But Wimbledon simultaneously banned attendees from using the live-streaming app in the stands. Periscope CEO Kayvon Beykpour wasn’t fazed by the seemingly contradictory move. “Their motivation is preserving the sanctity of play,” he said. Continue reading Periscope Streams Wimbledon But Is Banned at Tournament
HBO’s standalone streaming service HBO Now, a $14.99 per month over-the-top option for accessing HBO’s premium content without the need for a cable or satellite TV subscription, is atop the iTunes App Store revenue rankings. According to analytics firm App Annie, the HBO iOS app was the highest grossing app on the market in May. While June’s figures have not yet been released, App Annie indicates HBO Now is still performing well. Since Apple has an exclusive launch agreement for HBO Now, this could be the best insight into the service’s traction thus far. Continue reading HBO Now Tops iOS Revenue Charts, Big Hit with Cord Cutters