By
Lisette LeonardApril 25, 2014
Facebook is expected to launch its mobile advertising network during the F8 developer conference in San Francisco at the end of this month. Facebook plans to leverage its massive user information database for better ad targeting, and will pitch the ads to publishers and developers. The social giant will also benefit from expanding its ad reach, and will allow the company to profit from its over 1 billion users even when they are not on the site itself. Continue reading Facebook Plans to Launch its Long-Awaited Mobile Ad Network
By
Rob ScottApril 25, 2014
Instagram has redesigned its “Explore” tab to provide a more relevant experience for users, rather than showcase random pictures that receive a lot of global Likes. The Explore tab will now display the photos and videos “Liked” by individuals that a user is actively following. This personalization reflects Instagram’s focus on each user’s social graph, which contrasts with the approach by Vine that largely centers on re-sharing content and notable video creators. Continue reading Instagram Improves Explore Tab for Personalized Experience
By
Lisette LeonardApril 25, 2014
Amazon recently announced Dash, a barcode scanner and microphone that makes no-click online shopping possible. Dash is also connected to Amazon’s same-day delivery grocery service, and basically transforms a person’s house into a showroom. A user can easily scan a product to order it, and even speak into the microphone and Dash will put the item in the user’s cart. The mic puts Amazon ahead of Apple’s Siri and Google Now, since Amazon directly profits from its use. Continue reading Amazon Dash Makes No-Click Online Shopping Dangerously Easy
By
Rob ScottApril 24, 2014
In a first of its kind deal for Time Warner’s HBO, the premium cable channel has agreed to license older episodes of its programming to Amazon Prime’s subscription streaming service. The agreement is the first such HBO deal with an online video provider, and will make original series such as “The Wire” and “The Sopranos” available for online streaming. Prior to this deal, HBO shows were only available for digital purchase through Amazon or Apple’s iTunes, or via rental services such as Netflix. Continue reading HBO Signs Exclusive Licensing Pact with Amazon Prime Service
By
Rob ScottApril 22, 2014
LinkedIn recently announced that it now has more than 300 million registered users, about two-thirds of which are based outside the United States. While the company has not specified how many of the 300 million are active monthly users, it reported 139 million monthly unique visitors and 48 million Slideshare visitors for the fourth quarter of 2013. During that same period, LinkedIn noted that 41 percent of its traffic came from mobile devices, a percentage it expects to continue increasing. Continue reading LinkedIn Has 300 Million Registered Users, Mobile Use on Rise
By
Meghan CoyleApril 21, 2014
Rather than copying Chromecast to webOS, LG released an open source Connect SDK late last week that integrates media casting, making it easier for developers to bring their apps to connected devices such as Roku streaming boxes, Google’s Chromecast, Amazon’s Fire TV and LG’s own TV sets. By combining existing multiscreen and home sharing protocols such as Google’s Cast SDK, DLNA and DIAL, developers’ mobile apps only need one set of code to work on a variety of big screen devices. Continue reading LG Launches Open Source Connect SDK for App Developers
By
Rob ScottApril 21, 2014
Nike may be gearing up to shut down its wearable hardware efforts, after laying off the majority of its FuelBand fitness tracker team. The 70-person team, part of the tech-focused Digital Sport division, is responsible for developing and revising hardware including the FuelBand and Nike+ sportwatch. A person familiar with the matter told CNET late last week that about 70 to 80 percent of the team was let go. However, employees from Nike Digital Tech, responsible for Web software, were reportedly not affected. Continue reading In Strategic Move, Nike Lays Off Majority of FuelBand Team
By
Rob ScottApril 18, 2014
Twitter announced yesterday that running marketing campaigns on both Twitter and MoPub will be made easier. MoPub, the mobile ad exchange service that Twitter acquired last October, matches advertisers to ad space across mobile apps, handling more than 130 billion ad requests per month. The new interface, available to select advertisers in private beta, is designed to eliminate the need to set up through separate portals. It allows advertisers to be present on both platforms with greater ease and effectiveness. Continue reading Beta: MoPub Integration is Twitter’s Next Step with Mobile Ads
By
Lisette LeonardApril 18, 2014
Apple is planning to include a song discovery feature in the newest update of iOS, which will allow users to identify songs and artists with their iPad or iPhone. Apple is working with Shazam, an app that can quickly recognize a song by collecting sound from the device’s microphone and matching it with an extensive song database. Apple hopes the feature will help encourage download sales. Although iTunes is the world’s largest music seller, sales have decreased dramatically in recent years. Continue reading Apple to Integrate Sound Recognition App Shazam into iOS 8
By
Meghan CoyleApril 16, 2014
After raising nearly $145,000 on Kickstarter, antenna maker Mohu plans to release its Channels TV adapter this June. The Mohu Channels device is a TV adapter that combines free over-the-air HDTV broadcasts with online video streaming services, such as Netflix, YouTube, and Hulu Plus. Mohu also hopes to include the ability to play back local files, time shifting functionality to pause and fast forward through live programming, and an Android app that can be used as a remote. Continue reading New Mohu Channels Adapter Combines Streaming and HDTV
By
Rob ScottApril 16, 2014
Wireless carrier Sprint and streaming music service Spotify are reportedly joining forces to push the music service out to Sprint’s customers, similar to a plan already underway between AT&T and Beats Music. The new partnership will include free Spotify trials for Sprint customers and the option to pay for the music service using Sprint’s billing system. Spotify’s premium service costs $9.99 per month, although some Sprint customers will likely qualify for discounts. Continue reading Sprint and Spotify Partner to Promote Streaming Music Service
By
Meghan CoyleApril 16, 2014
Yahoo and VEVO announced a new partnership to bring music videos, concerts, and other original music programming to video channel Yahoo Screen. The deal includes new financial incentives for Yahoo to promote VEVO videos, particularly on the Yahoo home page, mobile app, and Yahoo sites outside the U.S. It is all part of Yahoo CEO Marissa Mayer’s strategy to focus on video to keep visitors on the site longer. VEVO, meanwhile, hopes to break its dependency on YouTube. Continue reading New Deal with VEVO Will Bring Music Content to Yahoo Screen
By
Meghan CoyleApril 16, 2014
Facebook is preparing to provide remittances and electronic money in an effort to extend non-ad revenue. The company applied for an e-money license in Ireland that would allow users to store and exchange money through its social network. Facebook would generate revenue by charging commission for each transaction. At least three London startups — TransferWise, Moni Technologies and Azimo — have discussed potential partnerships with Facebook regarding financial services. Continue reading Facebook Could Expand into E-Money Mobile-Payments System
By
Rob ScottApril 15, 2014
Amazon announced that it will acquire comiXology, the digital comics platform that had its 200-millionth download last fall. With the sales of physical comics fading, comiXology is developing tech to allow the craft to move online. The company operates a comics store and a mobile comics app, which was the top-grossing non-game iPad app from 2011 to 2013. Its library includes 40,000 comics from 75 major publishers. ComiXology also opened a self-publishing platform last year. Continue reading Digital Comics Platform ComiXology to be Acquired by Amazon
By
Meghan CoyleApril 14, 2014
According to a new study by the Council for Research Excellence, conversations on social media have less influence than traditional factors, such as TV commercials for new shows or laziness in changing channels, in prompting audiences to watch a new show. In addition, only 16.1 percent of survey respondents say they use social media while watching prime time television, and less than half those participants typically use social networks to discuss the show they are watching. Continue reading Viewers Rarely Start a New TV Show Because of Social Media