Chairseven and App Creation Network recently announced the beta availability of Cinefy, “a mobile video editing and effects platform for iPhone where users create and share videos mixed with high quality visual effects,” according to the press release. “Cinefy empowers users with no editing skills to quickly insert footage, add music and apply visually stunning effects with its intuitive and simple interface.”
The app offers branded effects packs which opens a marketing opportunity for TV and game studios to promote in an engaging way and possibly draw “massive viral exposure.”
Users can export their videos to their device’s camera roll in addition to Facebook, YouTube and Vimeo. Cinefy will eventually be available for iPads and Android devices.
To help create soundtracks, Friendly Music has teamed up to provide a catalog of songs, “offering 100 percent legal and all rights-cleared music for personal and custom online media creations.”
Time Warner Cable is expected to add local broadcasting to its iPad streaming app in the New York City market. The app allows its customers to view broadcast programs on the tablet anywhere in their homes.
It will expand the local offering soon and extend it elsewhere by early next year, according to Rob Marcus, TWC’s chief operating officer.
The service will also include access to local newscasts and syndicated programming. “We’re moving towards delivering local programming, which is a little more difficult to do technologically,” Marcus explained to investors.
“Marcus reiterated that TWC believes it has rights to offer Viacom-owned networks on its app. The two companies are suing each other over the matter,” reports Media Daily News. “Cablevision has reached an agreement with Viacom, and offers its channels among the 300-plus it provides.”
“Marcus went on to say there is some impetus to move ahead with TV Everywhere-type opportunity extending outside the home, where it has a deal with ESPN and some others, but ‘the process has taken a lot longer than we would have anticipated at the outset,’” suggests the article.
Here’s another interesting tech project in the works through funding platform Kickstarter…
Peter Seid and Phu Nguyen of Seattle have launched Romotive to build robots that are “able to learn, grow, and change, both by adding new hardware modules to the platform, and more importantly, by bring to people everywhere a true ‘app store’ for robots, where robots can quickly gain functionalities based on the app they are running (and you can even code your own),” according to their Kickstarter page.
The first is Romo, which offers a platform mount for your iOS or Android phone and treads that allow for mobility. Users can download Romo-specific apps that allow for a variety of games and other abilities.
“Romotive builds accessible, highly functional, and flexible robotics platforms that are powered by a supercomputer already carried by millions — the smartphone,” explain the founders in their vision statement.
Seid and Nguyen have included a short video on their Kickstarter page that describes some of the robot’s possibilities.
Roger Craig, who defeated Ken Jennings’ single-game winnings record on “Jeopardy,” says he used an app created specifically to help him train for the competition.
“A computer scientist with a Ph.D. from the University of Delaware, Craig built an app that used an archive of past ‘Jeopardy’ questions to help identify show trends and the strengths and weaknesses of his own knowledge base,” reports Digital Trends.
For example, Craig’s app dtermined: “…questions with the highest value typically come from certain academic fields (like science or architecture), while low-value questions usually come from topics like food or more mainstream subject matter. With the app, he was able to identify specific academic and mainstream topics he needed to study more (like fashion).”
Digital Trends has posted video coverage of Craig’s recent presentation at the Quantified Self Show & Tell conference, in which he provides details about the app.
The “Jeopardy” champion has plans to create an iPhone version of his app for the public.
New iPad apps are rolling out this holiday season to entice the eight percent of online shoppers that own tablets.
That percentage may seem small, but Forrester Research found that 60 percent of tablet owners use their devices to shop and many prefer them to smartphones or computers for shopping. For clothing company Anthropologie, iPad shopping accounted for six percent of sales this year and is expected to rise to 20 percent with the introduction of their new app.
These new apps aim to provide a more interactive experience and capture some of the in-store essence by revamping their electronic catalogs and adding new features to their shopping pages.
Revel Touch has built apps for multiple companies including functions like a “virtual dressing room,” that allows users to create outfits and the ability to share choices on social networks. Apps allow tablet shoppers to zoom in, see videos and find the sizes they want with ease.
“You can bring the objects to life on an iPad and you can’t do that on paper — and you don’t have to chop down a tree,” the CEO of Catalog Spree told The New York Times. The company also reported that, on weekends, its users spend almost eight times as long on the retailers’ app as they do on the retailers’ Web sites.
Filmic Pro is a $2.99 app from Cinegenix that transforms the iPhone’s video camera capabilities by providing prosumer features.
“The camera lets you set and lock your focus, exposure and white balance,” reports Appletell. “On the backend, a set of menus allows you to set the resolution, from 480×360 up to 1920×1080, though only the iPhone 4S supports that resolution.”
Filmic Pro can add color bars and a slate (including countdown) to the video, and bitrate can be modified. Additionally, the app enables exporting directly to YouTube, Vimeo, Facebook, or Tumblr.
“You can also set the Frames Per Second from 30 all the way down to 1,” according to the post. “There’s a simple audio meter, a thirds guide, a framing guide (2.34:1, a standard TV 4:3, and a cinematic 16:9). If you want to make your iPhone video look like it was shot on a 35mm movie camera, there’s a matte box function, too.”
Appletell suggests that Filmic Pro’s strengths involve greater control over shooting, setting frame and compression rates and the ability to export footage to Dropbox or FTP. The app does not allow users to edit, set titles, or add special effects.
Panasonic’s line of Viera TVs now ships with 12 embedded applications, including Hulu Plus and Netflix. About 120 third-party apps are also available for Viera TVs.
Just as PC users add apps to their computers, Viera owners are free to add content apps to their TVs once those apps go through quality-assurance testing by Panasonic.
The company says that more than 40 million connected TVs were sold by 2010, and 2013 projections suggest sales of connected TVs will outpace those of PCs.
“Panasonic also recently announced a new gaming app, PlayJam; a Bollywood movie/video channel, BigFlix; and the Viera Connect Market, whereby users can upload credit card information once and use it across a variety of apps, such as a demonstrated app in which users could buy 3D eyewear, among other consumer electronics devices,” reports Home Media Magazine.
Mobile analytics firm Flurry has released new estimates based on iOS and Android app-enabled devices.
According to the report, 25 billion apps will be downloaded in 2011, marking 300 percent growth from last year’s six billion.
Five billion Apple and Android apps are expected to be downloaded in December alone, based on the surge typically associated with mobile shopping and people on break looking for entertainment.
Revenue from the U.S. market will reach $2.5 billion, compared with 2010’s $1 billion.
The increase in app catalogs has helped the increase. iOS offers about 500,000 apps and Android is around 350,000.
ReadWriteWeb also points out that only 43 percent of U.S. consumers currently have smartphones, but the number is expected to reach 50 percent by Q3 2012, which will also fuel app downloads.
The new “Harry Potter” Blu-ray disc will include an UltraViolet download from Flixster, now that Warner Bros. has added a new feature to the UV service.
“Today, the updated Flixster app enables users to not only stream movies available on UltraViolet, but also download them to iPads and iPhones, a feature that was missing from Warner’s initial movie releases on UltraViolet,” reports CNET.
When fans purchase the three-disc Blu-ray/DVD combo “Harry Potter and the Deathly Hallows, Part 2,” they’ll also have access to a copy they can maintain in the Flixster cloud.
Warner Bros. became the first studio to adopt UltraViolet, with its release of “Horrible Bosses” last month. “Warner boasts 21 percent of the DVD market, the largest share of any of the major studios,” indicates the article.
AirCassette is a $1.99 iPhone app that mimics the look of an audio cassette tape while playing (including the handwritten script of a label sticker).
“The reels actually spin and you can create and share mix tapes with your friends via e-mail or Facebook, just as we used to do back in 1986,” reports The New York Times.
The AirPlay-compatible app is from Finnish programmer Majasalmi, known for its “Russian Roulette” iPhone game, and features its own iTunes music interface.
The app includes multiple cassette designs that resemble popular blank tapes of the audio cassette era.
“Watching a cassette tape spin on the iPhone’s high-resolution display is oddly calming and, thanks to digital compression, the audio is far superior in AirCassette than it ever was on my Sony Walkman,” comments John Biggs in Gadgetwise.
The Pew Internet Research Center found that about one-third of adults (18+ with tablets and/or app-enabled phones) use 3 to 5 apps at least once a week.
The new study examines the percentage of consumers who use their downloaded apps on a regular basis and suggests there is a significant range of adoption varying amongst different age groups.
Pew discovered that only 17 percent of phone users and 7 percent of tablet owners indicate they choose not to use apps at all.
“The share of adult cell phone owners who have downloaded an app nearly doubled in the past two years,” reports Lost Remote, “rising from 22 percent in September 2009 to 38 percent in August 2011.”
The most popularly downloaded apps were those that provided updates on news, weather, sports or stocks; helped communication with friends/family; and enabled learning about something users found personally interesting.
“And 43 percent say they’re using apps to watch TV and movies, which is likely dominated by Netflix and Hulu,” indicates the article.
Apple’s new retail store app for iOS is expected to launch today, and will include two major features: 1) Online ordering with retail store pick-up, and 2) Self check-out at retail locations.
The new services have already started at a number of Apple locations in California and New York City.
A customer will be able to order an in-stock product online and pick it up approximately 12 minutes later — skipping lines and registers, then simply picking up and signing for the product.
If customers order an item that is not in-stock, they’ll be a given a pick-up date right after the online purchase is completed. All products sent to an Apple store will include free shipping.
With self check-out, customers are encouraged to launch the Apple Store app on an iOS device to purchase in-store items. “You scan the product with the camera on your device in the app, click purchase, and it will charge whatever credit card is associated to your Apple ID,” reports BGR.
The company expects the new program will generate a 30 percent increase in sales.
Shall I Buy is a free iPhone app with the goal of combining instant social feedback for shoppers to make better purchasing decisions and possibly combat buyer’s remorse.
A shopper can share a video, picture, price and location to engage potential followers and incite comments, and allows sharing of links through Facebook and Twitter.
“The app is done simply, taking heavy styling cues from Instagram, but in doing so it’s effective and easy to use,” reports TheNextWeb.
The post cites two potential downsides: 1) By default, users receive a great number of push notifications, and 2) It would be helpful to have “a way to configure notifications inside of the app itself,” rather than going to the website.
Robert Scoble equates it to “Foodspotting for everything else.”
Forbes speculates that the rumored future Apple TV would create a demand for single channels, which could potentially break up the cable pricing monopoly.
Rather than paying for a package of a hundred channels, users would pay a la carte for content just as single-channel apps have become popular in the mobile sphere.
“Presumably, Apple wants to disrupt this market the same way the iPod and iTunes made it easier for consumers to buy music, and the way the iPhone is slowly moving the cellular industry to data plans over voice plans (see: iMessage, Facetime),” suggests the article.
Providers such as Time Warner Cable, Optimum and DirecTV already have apps for live streaming of channels. And ESPN, CNN and Major League Baseball have their own apps.
“[Cable providers] might consent to separate channel apps as long as each still requires an overall subscription…that would certainly put a crimp in [Apple’s] potential plans to revolutionize television,” explains Forbes. “And if Apple provides incentives for channels to go it alone, the fight could be massive.”
The updated Google Reader was rolled out this week, featuring a revamped user interface and integration with Google+.
“Google has ignored the cries of the niche community of Google Reader sharing enthusiasts and has pushed forward in its plans to remove Google Reader’s native sharing features to promote deeper integration with Google+,” suggests TechCrunch. “While the ability to share with Google+ is an obvious important step forward for Google’s social agenda, it will be disappointing change for at least some of the Google Reader community.”
A community movement made attempts to save the old features, creating a petition that now has 10,000 responses.
Google’s reply: “We hope you’ll like the new Reader (and Google+) as much as we do, but we understand that some of you may not. Retiring Reader’s sharing features wasn’t a decision that we made lightly, but in the end, it helps us focus on fewer areas, and build an even better experience across all of Google.”
Google says an Android app update can be expected soon.
