NBCUniversal is hoping to kickstart NextGen TV by rolling out a more personalized, hyperlocal viewing experience using ATSC 3.0 in four owned and operated stations in New York, Los Angeles, Philadelphia and Miami. The new service features extra video content and, for advertisers, hyper-targeted buy-in opportunities, dynamic ad-insertions and improved “real-time” audience measurement, the company said at the NAB Show in Las Vegas. NBCU says there are plans to expand NextGen outreach to additional NBC and Telemundo stations in the months ahead, and it will likely feature in NBC’s Paris Olympics summer telecast. Continue reading NBCUniversal Rolls Out NextGen ATSC 3.0 TV in Four Markets

TCL’s new 115-inch mini-LED television is drawing crowds at CES 2024, where it’s garnering notice for its 20,000 local dimming zones and 5,000 nits peak brightness. The IMAX Enhanced TV has a 120Hz QLED display panel with anti-glare coating. The model, TCL QM891G, also features built-in 6.2.2-channel Dolby Atmos speakers and an ATSC 3.0 tuner for NextGen TV broadcasts. TCL says its new smart TV is 2.5 times brighter than any currently available television. The company also debuted two other mini-LED TVs (at 75-98 inches) and a pair of new QLEDs (43-98 inches). All of them offer 4K resolution. Continue reading CES: TCL 115-Inch Mini-LED TV Has 20,000 Dimming Zones

E.W. Scripps subsidiary Nuvyyo has released a redesigned version of its Tablo DVR that will “better meet the needs of consumers by providing an enhanced over-the-air TV experience with content recommendations and a curated selection of free ad-supported streaming TV channels integrated into the live TV program guide,” the company explains. The puck-like device is available for a one-time hardware fee, with no subscription, contracts or fees required. The Tablo sells for $99.95 at TabloTV.com, Best Buy and Amazon, while the Tablo Total System, which includes a 35-mile indoor TV antenna, is available for the promotional price of $109.95 and will later cost $129.95. Continue reading New Tablo DVR Integrates FAST for Free All-in-One Solution

The National Association of Broadcasters will lead a new public-private transition to ATSC 3.0 from ATSC 1.0, an initiative known as “the Future of Television.” Also known as NextGen TV, ATSC 3.0 will bring 4K Ultra High Definition images, two-way interactivity, greater accessibility options, and multi-screen applications to televisions via over-the-air broadcast signals working in tandem with broadband. FCC chairwoman Jessica Rosenworcel announced the Future of TV onstage in Las Vegas Monday at the 100th NAB Show. The FCC will work with NAB to bring together industry, government and public interest stakeholders to establish a roadmap for NextGen TV. Continue reading NAB to Lead ATSC 3.0 Transition Working with FCC, Industry

Cincinnati-based station group E.W. Scripps is launching a $20 million marketing campaign to educate consumers about all the free programming they can access via broadcast television by simply using an over-the-air TV antenna. Scripps has launched a website that lets users input a ZIP code to return a list of free channels available in their area. For instance, in Los Angeles, there are more than 160 free broadcast channels available to antenna users. At a time when inflation is driving households to look for ways to cut costs, Scripps feels the campaign is timely. Continue reading Scripps Launches a Marketing Campaign to Promote Free TV

Canadian electronics and app firm Nuvyyo has introduced an ATSC 3.0-compatible over-the-air DVR that also receives existing OTA signals. The Tablo ATSC 3.0 Quad HDMI hybrid DVR records up to four channels simultaneously and accepts external hard drives of up to 8TB. The Tablo connects to any TV antenna and television, monitor or modem with an HDMI port. However, unlike other Nuvyyo network DVRs this Tablo model does not support the live streaming or sharing to other displays of recorded OTA content. Nuvyyo says for optimum performance the Tablo ATSC 3.0 Quad should be connected to a 4K HDR television. Continue reading CES: Nuvyyo Showcases Its New Tablo ATSC 3.0 Quad DVR

NextGen broadcast TV, also known as ATSC 3.0, is progressing more rapidly than predicted, with coverage in more than 40 markets that account for approximately 45 percent of the nation’s population, with a summer household target of 75 percent reach, according to Pearl TV, a coalition of U.S. broadcasters fueling the advance. The debut at CES 2022 by Chinese manufacturer Hisense of its first ATSC 3.0 TV sets — joining LG, Sony and Samsung — was well-received, as were showcases for ATSC 3.0 automotive broadcasts and fabless semiconductor firm MediaTek’s steps to hasten market delivery times for new ATSC 3.0 TV sets. Continue reading CES: Hisense Debuts NextGen Sets, Cars Plan for ATSC 3.0

ATSC president Madeleine Noland presented a “virtual tour” of NextGen TV at CES 2022, where it is again located in the Las Vegas Convention Center lobby. She revealed that, in addition to three displays showing off NextGen TV’s improved visuals, audio and interactivity, ATSC will also highlight products from Gaian Solutions, LG Electronics, Pearl TV, Samsung, Sony and Sinclair Broadcast Group. She also interviewed three executives on their NextGen launches and other activities from 2021 as well as their upcoming plans for 2022. Continue reading CES: An Update on the U.S. Rollout of ATSC 3.0 NextGen TV

The Advanced Television Systems Committee (ATSC), after a year-long hiatus, resumed in-person meetings on August 26 in Washington D.C. The all-day event (also streamed for remote viewing) updated the progress made to deploy the ATSC 3.0 DTV standard (NextGen TV), which will also enable distance learning and automotive applications. ATSC president Madeleine Noland noted that sales of ATSC 3.0 televisions are “now exceeding previous expectations.” For the first time, ATSC 3.0 sets at lower price points are becoming available. Continue reading ATSC Meets in Washington to Report on NextGen TV Rollout

The demand for upgraded televisions and streaming content has increased significantly during the coronavirus pandemic. Nielsen reports that streaming services currently account for a quarter of all TV viewing in North America and, according to CES producer the Consumer Technology Association (CTA), consumers upgrading their TVs led to a shipment record for 2020, a trend expected to continue this year. In addition, an Ampere study indicates that the average U.S. household subscribes to four streaming services. CES 2021 showcased a compelling array of TVs and related tech, including 8K, QNED, MicroLED, MiniLED, NanoCell TVs, ATSC 3.0 (NextGen TV), Filmmaker Mode, transparent displays, enhanced game support and more. Continue reading CES: TV Technologies Takes Center Stage at Annual Confab

ATSC 3.0, the IP-based broadcast television standard created to improve viewing across future fixed and mobile devices, had a presence at CES 2021 in the form of new technologies and TV sets. Sony, LG and BitRouter were among the companies debuting NextGen TV tech at this year’s show. Sony’s Bravia XR line of LED and OLED sets is ATSC 3.0 compatible, as are LG’s new 4K and 8K UHD TVs. BitRouter introduced a new Linux-based ATSC 3.0 receiver and the company’s ZapperBox ATSC 3.0 set-top box, which will be available for licensing by other brands. Continue reading CES: New Sony and LG TVs Support the ATSC 3.0 Standard

Seventy-five percent of the market for new television displays is for 4K. While the 1080p format loses ground, 8K sales are growing, expected to be the No. 2 most popular TV display format within the next few years. The 8K resolution format is gaining popularity due to its ability to display complex video game graphics and enable glasses-free 3D and volumetric images integrated with UHD. As the format continues its growth, 8K will depend on upconverting existing 4K content; its integration into NextGen TV (ATSC 3.0) is still ongoing. Continue reading CTA, Experts Predict Factors Impacting 8K Display Adoption

At CES 2020, 8K was much in evidence with flagship TV sets from LG, Samsung, Sony and TCL. The only content these manufacturers were able to show, however, was from YouTube’s 8K demo reels, featuring animal and nature scenes. The question for some attendees was if it’s worth buying a very expensive 8K TV to watch HD or 4K content. Many of these TVs — such as Samsung’s 8K Q950 QLED model — showed another trend: nearly bezel-less frames, something consumers seem to appreciate, and even want in a 4K version. Continue reading CES 2020 Showcased 8K TVs But Critics Remain Skeptical

The Advanced Television Systems Committee (ATSC) launched 20 ATSC 3.0-enabled TV models. CTA chair of the video division board John Taylor introduced ATSC president Madeleine Noland, NAB president/chief executive and former Republican senator from Oregon Gordon Smith, and CTA president/chief executive Gary Shapiro. “This year NextGen TV joins the roster of new product announcements, with TV stations building out enhanced TV systems,” said Noland. “ATSC is proud to exhibit at CES for the first time — and we’ll be back next year.” Continue reading CES 2020: Launch of First ATSC 3.0 NextGen TV Products

At NAB 2019 in Las Vegas, a coalition of U.S. broadcasters announced that the new TV standard, ATSC 3.0, will roll out to 40 markets by the end of 2020. The capabilities of ATSC 3.0, which is based on an IP (Internet Protocol) network, include 4K, HDR and over-the-air mobile reception of TV content. TVNewsCheck contributing editor Glen Dickson, who moderated a panel of broadcasters and others involved with the advanced TV standard, noted that the announcement is “a big boost” to ATSC 3.0’s fortunes. Continue reading TV Broadcasters and Set Manufacturers Promote ATSC 3.0