Although Super Bowl 50 was broadcast only in HD, now media outlets are beginning to deliver live sports in 4K Ultra HD. AT&T’s DirecTV says it plans to deliver as many as 25 MLB Network games live in the new format this year, although its 4K Ultra HD will not feature high dynamic range (HDR). Sony reports it just accomplished a 4K Ultra HD (with HDR) test broadcast on a February 10 soccer match between Mexico and Senegal, in Miami’s Marlin Park. Last year, about 6.3 million UHD TV sets shipped in North America. Continue reading DirecTV Set to Deliver First-Ever 4K UHD MLB Game April 15

Verizon Communications announced yesterday that it has purchased a minority stake in AwesomenessTV, the digital entertainment network geared toward teens and young adults. Verizon is buying 24.5 percent of the video company, now valued at $650 million. DreamWorks Animation owns 51 percent of the unit (it acquired Awesomeness in 2013), and Hearst owns another 24.5 percent. According to the telco, plans include creating a “a first-of-its-kind premium short-form mobile video service featuring leading talent in front of and behind the camera.” Continue reading Verizon Invests in AwesomenessTV to Grow its Mobile Video

In a major breakthrough, Nielsen has signed a multi-year deal with Dish Network to use data from its 14-million set-top boxes for ratings, in addition to its long-standing 40,000-household panel. The deal comes on the heels of comScore’s merger with Rentrak, which also measures set-top-box data, as that company attempts to challenge Nielsen’s dominance in TV audience measurement. The Dish deal, which is not exclusive, will let Nielsen improve ratings in local, smaller markets where panelists aren’t measured electronically. Continue reading Nielsen Breaks into Set-Top Box Data with Dish Network Deal

The Federal Communications Commission on Thursday approved a $9.25 per month subsidy that will bring broadband Internet to millions of low-income families. Three out of the FCC’s five commissioners voted for the subsidy plan, which is part of a reform of the Lifeline program and the latest FCC effort to treat broadband as a public utility. The subsidy for broadband comes at a time when high-speed Internet has become indispensible for school homework, finding and keeping employment and other essential tasks. Continue reading FCC Approves Broadband Subsidy Plan, Looks at Privacy Rules

For the last five years, Netflix has been throttling speed of its service to AT&T and Verizon subscribers so they would not exceed mobile data caps and incur extra charges that could discourage viewing on mobile devices. After T-Mobile’s chief executive noted that AT&T and Verizon customers were watching Netflix at slower speeds, the two carriers were initially blamed, but denied the charges. Net neutrality rules prevent wireless carriers from throttling the speed, but those rules appear not to apply to content companies. Continue reading Netflix, Not AT&T or Verizon, Throttles Speeds Over Networks

Sony’s PlayStation Vue, which recently added ESPN, is offering OTT service throughout the U.S., although most markets still won’t get live local TV programs. The national OTT offering competes head-on with Dish Networks’s Sling TV, priced at $20+ per month, and AT&T’s DirecTV pay-TV packages, slated to launch in Q4 2016. PlayStation Vue’s Slim packages, which start at $30 per month and are on offer in 203 U.S. markets, provide on-demand access to ABC, NBC and Fox primetime content, with CBS on board later in some markets. Continue reading Sony PlayStation Vue Debuts OTT Tiers, Skinny to Full Bundles

The Federal Communications Commission is nearing approval of a plan to provide Internet access for low-income people who don’t have regular access. An update to the $2 billion Lifeline program will add a broadband subsidy of $9.25 a month for low-income households. Lifeline was established in 1985 to bring landline phone service to that same demographic; the FCC added mobile service to the program in 2008. The addition of the high-speed Internet subsidy will come up for a vote on March 31 and is expected to pass. Continue reading FCC May Add High-Speed Internet Subsidy to Lifeline Program

AT&T has partnered with ad technology company Videology to introduce a “private marketplace” for a handful of select advertisers, who will be able to buy linear TV ads reaching 26 million households. Beginning in Q3, advertisers can use their own data and data from third parties to reach targeted audiences on cable networks on AT&T’s U-verse service or DirecTV, which AT&T acquired last year for $49 billion. Advertisers will be able to purchase ads via a self-serve website, although the back-end will operate manually. Continue reading AT&T, with Videology, to Sell Programmatic Ads on Linear TV

Verizon Communications and Hearst have formed Verizon Hearst Media Partners, a 50-50 joint venture to create content for millennials to watch on mobile devices. Two channels are coming soon: RatedRed.com, for “millennials from the heartland,” featuring programs on music, food, outdoors, politics, military and faith, and Seriously.TV, a comedic take on current events. The channels will also be available on Verizon’s go90 streaming service, launched in the fall, as well as computers and TV. Other channels are in the works. Continue reading Verizon-Hearst Venture Creates Mobile Content for Millennials

AT&T is the latest player to enter the video-streaming market with an announcement that in Q4 it will offer three plans under the brand of DirecTV, the satellite TV company it acquired last year. What’s missing are all the details. AT&T hasn’t provided programming, pricing or a more specific launch date. But one important point was made clear: AT&T’s national, app-based OTT service will be available to those who are not subscribers to its TV or wireless services. Verizon and Sony offer a similar service. Continue reading AT&T Reveals Plans for 3 Tiers of DirecTV-Branded Web TV

Clear Channel Outdoor Americas inked a deal with AT&T and other companies to enable it to track people, via their mobile phones, who pass its tens of thousands of billboards across the United States. Called RADAR, the new service will, says Clear Channel Outdoor, give advertisers better tools to measure the effectiveness of billboard advertising. RADAR will be offered in Clear Channel Outdoor’s top 11 markets, which includes Los Angeles and New York, with availability across the country later this year. Continue reading Clear Channel Outdoor Billboards to Track, Identify Passersby

European telecoms and Silicon Valley giants are jousting again, at the annual Mobile World Congress in Barcelona. The major carriers, including Deutsche Telekom AG and Spain’s Telefónica SA are pushing for the European Union to either lift some of the regulations imposed on them or apply similar rules to Internet-based text and voice services, such as Facebook’s WhatsApp or Google Hangouts. At the same time, several telecoms have signed on to Facebook’s TIP project, an open source initiative to design cellular towers. Continue reading Telecoms and Silicon Valley Engage at Mobile World Congress

The battle between terrorism and privacy has been brewing for quite some time, and the tipping point was the iPhone belonging to Syed Rizwan Farook, who, with his wife, opened fire at an office party in December 2015, killing 14 people and injuring 22. The FBI has been trying to decrypt Farook’s phone, unsuccessfully, and asked Apple to create a “backdoor” code into the phone. Apple refused, and now a court order gives the Silicon Valley company five days to comply. Chief executive Tim Cook is holding firm. Continue reading Apple and U.S. Government Battle Over Privacy vs. Terrorism

AT&T wants to become the leading mobile provider for today’s “connected generation.” The carrier announced it is partnering with Fullscreen to launch AT&T Hello Lab, a yearlong initiative to give 10 online influencers support to create new entertainment content — including podcasts, video series, meet-ups and albums — with a focus on mobile and social media. AT&T has already signed YouTube star Grace Helbig, travel duo Damon and Jo, Instagram comedian Brandon Armstrong, Snapchat star Shaun McBride, magician Collins Key and musicians Us The Duo. Continue reading AT&T and Fullscreen Tap Social Influencers for New Initiative

Even as standards bodies are at work to define the parameters of 5G, companies and countries are preparing to make the switch. 5G networks, which offer speeds at 10 to 100 times faster than today’s 4G LTE networks, will first appear in home broadband, then data-only devices like tablets, and finally smartphones by 2019 or 2020. So far, Korea is at the forefront of the 5G transition, in order to be ready for the 2018 Winter Olympics. China and Europe, which took longer to adopt 4G, are also hoping to take a lead. Continue reading AT&T, Verizon Lead Charge to Establish 5G Networks in U.S.