During this week’s Google I/O conference, the importance of Google Lens to chief executive Sundar Pichai’s AI-first strategy became apparent. Google Lens combines computer vision and natural language processing with Google Search, for a solution aimed at consumers. Lens, described as “Google’s engine for seeing, understanding, and augmenting the real world,” resides in the camera viewfinder of Assistant and, soon, its top-end Android smartphones. Lens recognizes people, animals, objects, environments and text. Continue reading Upgraded Google Lens to Be Featured in Top Android Phones

At its Build developer conference this week, Microsoft is showing products that highlight its changed direction under the aegis of chief executive Satya Nadella. Among them is a DJI drone loaded with Microsoft software to identify oil pipeline faults without an Internet connection. Although Microsoft is helping customers enhance their existing gear, the company promised “big things ahead” to those entirely in the Microsoft ecosystem. Uninvolved in recent data scandals, some deem Microsoft to be the tech industry’s moral conscience. Continue reading Microsoft Builds on Existing Tech, Voices Moral Conscience

Microsoft revealed interesting news during this week’s Build developer conference in Seattle, Washington. Among the key announcements: a pair of mixed reality enterprise apps for the HoloLens; a partnership with DJI to bring Microsoft’s AI and machine learning tech to commercial drones; a preview launch of deep learning acceleration platform Project Brainwave; prototype hardware designed for the meeting room of the future; and Project Kinect for Azure, which provides developers with the opportunity to experiment with a package of sensors and Microsoft’s next-generation depth camera. Continue reading Microsoft Reaches Out to Developers at its Build Conference

The Entertainment Technology Center at The University of Southern California (ETC) will produce “vETC 2018 | The Grand Convergence,” its 4th annual virtual conference (formerly vNAB), June 27-28, 2018, in Los Angeles, highlighting significant presentations of emerging technologies and their impact on the M&E industry. The presentations will be recorded and posted to our YouTube channel. The Initial Expression of Interest seeking speakers and topics is open through Friday, May 18. Specific areas of concentration include AI, machine learning, adaptive production, blockchain, AR/MR/XR (immersive media). We welcome additional topics. Speakers will present concepts, workflows, business models, case studies, etc. Please no sales pitches! If you are interested in consideration, click here for more information. Continue reading ETC’s Virtual Conference: Call for Speakers Deadline May 18

With augmented reality in its News Feed, Instagram and Messenger, Facebook is well positioned to dominate with the biggest AR platform, based on the Camera Effects Platform debuted at F8 2017. Selfie filters are one of the more popular Facebook applications, and Facebook is now rolling out very different filters for its Instagram platform, which has a bigger focus on brands and personalities. Engineering director in charge of Facebook’s AR project Ficus Kirkpatrick said the company wants “to increase the diversity of AR.” Continue reading Facebook May Lead AR Race, Some Already Have Concerns

NBCUniversal and Google have teamed up to create and distribute 10+ multi-episode original 360-degree video and VR180 video productions, for “Saturday Night Live,” Bravo’s “Vanderpump Rules” and SYFY Wire among others. The two companies began their collaboration in January, producing a few 360-degree videos for “Saturday Night Live,” and, on Monday, they released two new videos related to “Vanderpump Rules,” which were produced with Google’s 360-degree video capture/production platform Jump. Continue reading NBCUniversal, Google Ink Deal to Produce Multi-Episode VR

Apple is developing a wireless headset for augmented reality and virtual reality, a project code-named T288 and slated for release in 2020, says a source. Specs for the untethered headset include 8K-resolution for each eye and high-speed, short-range wireless technology connecting the headset to an Apple processor-powered “brain.” Chief executive Tim Cook has indicated his strong interest in AR, most recently pushing it in iPhones and iPads. The box currently looks like a PC tower, but reportedly won’t be a Mac computer. Continue reading Apple Developing Wireless AR/VR Headset With Its Own Chips

Snap’s first version of its Spectacles was not a big hit, and the company is trying again with its second version, stating its commitment to hardware. Snap began working on this second iteration when the first one launched. The form factor of the second version Specs is slightly different: no more yellow rings around the lenses and much thinner temples. The Specs, priced at $150, also come in new colors with two variations on mirrored lenses. But the big changes address all of the criticisms of the first Spectacles. Continue reading Snap Introduces its Second, Enhanced Version of Spectacles

Nintendo has begun selling Nintendo Labo, $70 and $80 cardboard add-ons that, with software, let users transform the hybrid Switch tablet/console into a miniature piano, motorcycle handlebars, robot exo-skeleton and other objects. The goal is to appeal to new users outside its core base of hardcore gamers. Nintendo president Tatsumi Kimishima said that only 10 percent of Switch users last year were younger than 16, likely due to its $300 price point, which is more than double Nintendo’s 3DS handheld system. Continue reading Nintendo Debuts Labo Cardboard Add-Ons for Young Gamers

As part of the company’s recent push to develop new hardware, Facebook is reportedly working toward designing its own custom chips to be used in its consumer devices, data centers and AI software. The social media giant is currently developing devices such as smart speakers and VR headsets, and building its own chips could provide more control over design and development of these projects. Facebook’s strategy follows similar approaches by other tech giants, including Google and Apple. Continue reading Facebook Said to Be in Early Stages of Developing Own Chips

During a Destination NXT presentation at NAB Show, Media Sherpa managing director John Canning moderated a panel on “redesigning the consumer experience” with “AR Adventures, Gamified Gatherings and VR Vacations.” Canning asked the panelists what drew them to creating immersive media. Fulldome.pro chief operating officer Stephen Powers sees this “new media as having the unique power” to “lift the human spirit.” For Vari Parks chief executive Louisa Spring, it’s her love of VR and desire to bring the experience to more people. Continue reading NAB 2018: Immersive Leisure With AR, Gamification, and VR

Google News Lab works with journalists and entrepreneurs around the world to drive innovation in the news industry, explained training/development manager Nicholas Whitaker. Established three years ago, the worldwide team focuses on trust and misinformation, local news, inclusive journalism, and emerging technologies. “Building a more informed world will require news organizations and technology companies to work together,” said Whitaker, in an NAB session that revealed some of the work being done. Continue reading NAB 2018: Google News, Journalism 360 on Immersive Media

According to Patently Apple, “There have been a series of very smart and very cool patent applications surfacing of late covering a future mixed reality headset that could one day be a part of a virtual desktop system designed to edit 3D documents” and a “detailed invention covering an advanced gesturing control system for a heads-up-display system of an autonomous vehicle.” For the latter, the official patent application by Apple reads that the invention could lead to “safe, smaller, and less expensive autonomous vehicles.”

Continue reading Apple Submits VR Patents for Next-Gen Autonomous Vehicles

Under mysterious circumstances, some Magic Leap augmented reality headsets have started showing up at software developers’ offices. The headset itself is even more mysterious, in that access to it requires a commitment from the user that they keep it in a locked safe. Apparently, the Florida-based startup is worried about the balance of testing the product while losing control of it out in the wild. Magic Leap, which has raised more than $2.3 billion, has promised to deliver more sets to more developers later this year.

Continue reading Magic Leap Ships AR Headsets to Developers With Constraints

Multiplayer game servers are notoriously difficult to build and maintain, but as the popularity of multiplayer games increases, Google Cloud aims to tackle the issue with the advent of Agones (Greek for “contest” or “gathering”), its new open source project developed through a partnership with French gaming company Ubisoft. Dedicated servers are important for multiplayer games to reduce delays, stop cheating in its tracks, and provide a better overall experience for those connecting to play. Google is currently seeking more partners for Agones.

Continue reading Google, Ubisoft Partner on Open-Source Game Server Project