Several demos stood out at the 9th annual Augmented World Expo in Santa Clara, California last week. The most compelling involved a holographic display from Brooklyn-based Looking Glass Factory. Co-founder and CEO Shawn Frayne and his team have been working for a few years on a technique that “blends the best of volumetric rendering and light field projection.” Also compelling was a markerless multi-person tracking system that runs off a single video feed, developed by a Canadian computer vision/deep learning company named wrnch. And marking its first exhibit in the United States since launching its latest satellite office in San Francisco this April, Japanese company Miraisens demonstrated how a suite of effects could be used to enhance extended reality experiences. Continue reading The Best New Products Displayed at Augmented World Expo

Apple, which has criticized Facebook for its data privacy policy, introduced social media features for its new mobile device operating system. The features include group video chat for up to 32 people, tools to share photos with friends and the ability to play augmented reality games with friends. Apple also debuted privacy tools for the Safari browser that limits the data that Facebook and its ilk can gather. Apple made its target clear, with images of Facebook and Instagram in its marketing material. Continue reading Apple Bashes Facebook, Debuts Rival Social Media Features

Apple kicked off its Worldwide Developers Conference in San Jose, California yesterday and, as expected, the major announcements focused on upgrades and improvements rather than new hardware reveals. With the company’s iOS 12, available this fall, Apple is “doubling down on performance,” according to SVP Craig Federighi. Following user complaints that a previous update slowed older iPhones, the new iOS will make devices faster, with improved integration across devices. The company emphasized macOS Mojave, its digital assistant Siri, and a push into augmented reality, as well as a new version of its suite of machine learning apps for iOS devices and tvOS 12’s support for Dolby Atmos. Continue reading WWDC 2018: Apple Announces Improvements and Upgrades

Snap Inc. is launching an accelerator named “Yellow” with hopes of finding the next big media business. This fall, the accelerator will invest $150,000 in 10 startups or creators looking to develop media projects for mobile devices. Snap plans to take a small equity stake in those selected to receive the funding. The startups will also get mentorship from Snap execs, access to professional networking events, the opportunity to distribute content on Snapchat, and office space in Venice, California where Snap is based. CEO Evan Spiegel is expected to be involved in mentorship and the selection process. Continue reading Snap Launches an Accelerator Program With Focus on Mobile

At the Google I/O developers conference, Google announced compelling updates including: Google Duplex brings new AI tech to Google Assistant; six new voices are coming to Google Assistant (including a version from John Legend); mobile operating system Android P gets an interface refresh, gesture controls, and expanded dashboard features; the new Android TV dongle supports 4K streaming and touts 8GB of storage; AI-powered Smart Compose comes to Gmail; Google Maps adds a new social layer and AR directions functionality by teaming AI with Street View; Google News curates online content via AI; and Google Lens is closer to delivering its text copy and style match features. Continue reading Google I/O Reveals Long List of Product Upgrades and News

Facebook is undergoing the biggest reorganization in the company’s history. Messenger, WhatsApp, and Facebook’s core app will get new leaders, while the company’s product and engineering organizations will be reorganized into three main divisions: the “Family of Apps” group, run by chief product officer Chris Cox, will include social apps Facebook, Instagram, Messenger and WhatsApp; the “New Platforms and Infrastructure” group, managed by CTO Mike Schroepfer, will cover AI, AR, VR, and blockchain tech; and the “Central Product Services” group, headed by VP of growth Javier Olivan, will handle shared features across products and apps, including advertising, analytics, and security. Continue reading Facebook Restructures With Executive Shuffle, New Divisions

During this week’s Google I/O conference, the importance of Google Lens to chief executive Sundar Pichai’s AI-first strategy became apparent. Google Lens combines computer vision and natural language processing with Google Search, for a solution aimed at consumers. Lens, described as “Google’s engine for seeing, understanding, and augmenting the real world,” resides in the camera viewfinder of Assistant and, soon, its top-end Android smartphones. Lens recognizes people, animals, objects, environments and text. Continue reading Upgraded Google Lens to Be Featured in Top Android Phones

At its Build developer conference this week, Microsoft is showing products that highlight its changed direction under the aegis of chief executive Satya Nadella. Among them is a DJI drone loaded with Microsoft software to identify oil pipeline faults without an Internet connection. Although Microsoft is helping customers enhance their existing gear, the company promised “big things ahead” to those entirely in the Microsoft ecosystem. Uninvolved in recent data scandals, some deem Microsoft to be the tech industry’s moral conscience. Continue reading Microsoft Builds on Existing Tech, Voices Moral Conscience

Microsoft revealed interesting news during this week’s Build developer conference in Seattle, Washington. Among the key announcements: a pair of mixed reality enterprise apps for the HoloLens; a partnership with DJI to bring Microsoft’s AI and machine learning tech to commercial drones; a preview launch of deep learning acceleration platform Project Brainwave; prototype hardware designed for the meeting room of the future; and Project Kinect for Azure, which provides developers with the opportunity to experiment with a package of sensors and Microsoft’s next-generation depth camera. Continue reading Microsoft Reaches Out to Developers at its Build Conference

The Entertainment Technology Center at The University of Southern California (ETC) will produce “vETC 2018 | The Grand Convergence,” its 4th annual virtual conference (formerly vNAB), June 27-28, 2018, in Los Angeles, highlighting significant presentations of emerging technologies and their impact on the M&E industry. The presentations will be recorded and posted to our YouTube channel. The Initial Expression of Interest seeking speakers and topics is open through Friday, May 18. Specific areas of concentration include AI, machine learning, adaptive production, blockchain, AR/MR/XR (immersive media). We welcome additional topics. Speakers will present concepts, workflows, business models, case studies, etc. Please no sales pitches! If you are interested in consideration, click here for more information. Continue reading ETC’s Virtual Conference: Call for Speakers Deadline May 18

With augmented reality in its News Feed, Instagram and Messenger, Facebook is well positioned to dominate with the biggest AR platform, based on the Camera Effects Platform debuted at F8 2017. Selfie filters are one of the more popular Facebook applications, and Facebook is now rolling out very different filters for its Instagram platform, which has a bigger focus on brands and personalities. Engineering director in charge of Facebook’s AR project Ficus Kirkpatrick said the company wants “to increase the diversity of AR.” Continue reading Facebook May Lead AR Race, Some Already Have Concerns

NBCUniversal and Google have teamed up to create and distribute 10+ multi-episode original 360-degree video and VR180 video productions, for “Saturday Night Live,” Bravo’s “Vanderpump Rules” and SYFY Wire among others. The two companies began their collaboration in January, producing a few 360-degree videos for “Saturday Night Live,” and, on Monday, they released two new videos related to “Vanderpump Rules,” which were produced with Google’s 360-degree video capture/production platform Jump. Continue reading NBCUniversal, Google Ink Deal to Produce Multi-Episode VR

Apple is developing a wireless headset for augmented reality and virtual reality, a project code-named T288 and slated for release in 2020, says a source. Specs for the untethered headset include 8K-resolution for each eye and high-speed, short-range wireless technology connecting the headset to an Apple processor-powered “brain.” Chief executive Tim Cook has indicated his strong interest in AR, most recently pushing it in iPhones and iPads. The box currently looks like a PC tower, but reportedly won’t be a Mac computer. Continue reading Apple Developing Wireless AR/VR Headset With Its Own Chips

Snap’s first version of its Spectacles was not a big hit, and the company is trying again with its second version, stating its commitment to hardware. Snap began working on this second iteration when the first one launched. The form factor of the second version Specs is slightly different: no more yellow rings around the lenses and much thinner temples. The Specs, priced at $150, also come in new colors with two variations on mirrored lenses. But the big changes address all of the criticisms of the first Spectacles. Continue reading Snap Introduces its Second, Enhanced Version of Spectacles

Nintendo has begun selling Nintendo Labo, $70 and $80 cardboard add-ons that, with software, let users transform the hybrid Switch tablet/console into a miniature piano, motorcycle handlebars, robot exo-skeleton and other objects. The goal is to appeal to new users outside its core base of hardcore gamers. Nintendo president Tatsumi Kimishima said that only 10 percent of Switch users last year were younger than 16, likely due to its $300 price point, which is more than double Nintendo’s 3DS handheld system. Continue reading Nintendo Debuts Labo Cardboard Add-Ons for Young Gamers