Digital health, including wearables, is coming, but not everyone is pleased. Qualcomm Life vice president/chief medical officer Dr. James Mault reports attending a June 2016 AMA conference where the keynote, by AMA chief executive Dr. James Madara, was titled “Digital Health: The Snake Oil of the 21st Century.” Although some doctors are stonewalling digital tools, they are still making a valid point: using wearables to make crucial, sometimes life-or-death decisions requires a higher bar than fitness trackers. Continue reading Connected Health, Medically Validated Wearables On the Way

CES always opens with CTA chief economist Dr. Shawn DuBravac’s revelation of the consumer electronics market numbers for the past year, and predictions for the coming year. This year — CES’s 50th anniversary — was no exception. DuBravac identified five trends to watch in the coming year: the new voice of computing; artificial intelligence’s infusion in our lives and businesses; connections and computations; transportation transformation; and digitizing the consumer experience. Continue reading CTA Chief Economist Identifies Tech Trends to Watch in 2017

Celebrating its 50th anniversary, CES opens in Las Vegas this week with 3,800 companies showcasing their latest products across almost 2.5 million square feet of exhibit space. Broad but logical thematic lines distribute the exhibits across three venues: Tech East at the Las Vegas Convention Center (LVCC), Tech West at the Sands and Venetian Complex, and Tech South at the Aria. Fifty years after 117 exhibitors dazzled 17,000 visitors with transistor radios and small-screen televisions, CES presents itself as the place “where tomorrow is on display.”  Continue reading How to Navigate 2.5 Million Square Feet of CES Exhibit Space

Beyond the sights and spectacle of CES, almost 2.5 million square feet of exhibits, 3,800 exhibiting companies, and 175,000 attendees, are oases of insight and information to be found among more than 300 conference sessions. CES conferences leverage the attendance of senior executives, experts, and policymakers to populate panels that cover the spectrum of product categories, tech trends, and consumer interests represented throughout the show. Eight SuperSessions feature senior leaders grappling with their experiences in emerging sectors, while 44 different tracks explore a wide range of timely topics. Continue reading CES 2017: Conference Sessions Explore Products and Trends

ETC’s Yves Bergquist will be presenting “From Demographics to Storygraphics: Audience Intelligence at the Frontier” during the Lionbridge #AIShowBiz conference on January 12 in downtown Los Angeles. The new conference brings together industry leaders to discuss trends and strategies related to the intersection of artificial intelligence and the entertainment industry. Members of the ETCentric community will receive 50 percent off the early-bird ticket by entering ‘AIHoliday50’ as the promo code. For more information about the conference, visit the AIShowBiz site. Continue reading Yves Bergquist to Present Trailblazer Talk at January AI Event

As noted by Bolter and Grusin in their seminal work Remediation: Understanding New Media, there is a trend towards transparency of the supports that underlie media content. For example, consider the current obsession with grinding down smartphone bezels so that all that remains is a gleaming, five-inch window into the world of “Angry Birds.” Or, look to the excitement of panel manufacturers who boast of new color spaces, dynamic ranges, and resolutions. Virtual reality presents the possible apotheosis of this kind of mediation: a technology where content has no borders, instead utilizing the totality of one’s senses, the net cast by its content so wide that the machinery which deploys it becomes eclipsed. Continue reading CES 2017: An Argument for Opacity in Our Next Technologies

In 2016 the definition of virtual reality became somewhat diluted as it entered mainstream culture. Everything from non-interactive 360 videos viewable on a tablet to free-roaming full-body head-mounted display experiences inside warehouse spaces was marketed as VR. We saw ‘magic window’ VR experiences, a push for consumer HMDs including Gear VR, Oculus Rift, HTC Vive and PlayStation VR, and the introduction of low-cost alternatives such as Google Cardboard. It should come as little surprise that more than 210 companies exhibiting at CES 2017 use the keywords AR and/or VR in their descriptions; 72 are clustered in the Gaming and VR Marketplace section in South Hall Lower Level between spaces 21760 and 26025. Continue reading Virtual Reality Will Be a Major Force at CES 2017 Next Month

Until “Pokémon Go” burst onto the scene last summer, augmented reality was developing quietly in the shadow of virtual reality. With the spike of awareness around the success of “Pokémon Go,” we are rapidly redefining and evolving our ideas of what an AR experience can be. The AR landscape includes developers, storytellers, world builders, platforms and SDKs, apps and browsers, glasses and lenses, image recognition, spatial audio and spatial awareness tech, haptic feedback and other sensory input/output tools, agencies, research institutions, and more. We expect AR to be a major topic at next month’s CES 2017. Continue reading AR Experiences a Breakout Year, More to Come at CES 2017

Artificial Intelligence is finally here. After nearly 50 years in the doldrums of research, the science of designing “thinking machines” has jumped from academic literature to the lab, and even from the lab to the store. This is largely because its precursor, machine learning, has been enjoying a dramatic revival, thanks in part to the commoditization of sensors and large-scale compute architectures, the explosion of available data (necessary to train advanced machine learning architectures such as recurrent neural networks), and the always burning necessity for tech companies to find something new. We expect AI to have a significant presence at next month’s CES in Las Vegas. Continue reading CES: From Learning to Thinking Machines – the AI Explosion

Augmented reality has found a spot on the factory floor of AGCO Corp., a company that manufactures agricultural equipment in Jackson, Minnesota. Workers wear Google Glasses that display diagrams and instructions as an aid in conducting quality checks on tractors and chemical sprayers. The result is so successful that the Duluth, Georgia-based company plans to expand the program next year, using 3D computer-generated imagery to help workers weld 30-foot booms to chemical sprayers. Continue reading Early Corporate Trials with Augmented Reality Prove its Value

On November 11, the Entertainment Technology Center @ USC brought together 89 people working on augmented reality from 56 companies and organizations to share ideas and build community. ETC published a report that summarizes the information shared by the participants (available online as a PDF). The ETC is planning to produce a much larger AR event in the spring with many more attendees participating in moderated discussions as well as a large demo area. Please email us at Events@etcusc.org if your company would be interested in participating in the enhanced program effort through sponsorship and product demonstration. Continue reading ETC Publishes Report on AR Salon, Announces Spring Event

Leap Motion, a company that provides hand tracking for smartphone-based virtual reality headsets, introduced a reference design for its Leap Motion Mobile Platform to work on top of the Samsung Gear VR. Leap Motion relies on two mini-cameras set in a faceplate to detect finger motion. The company began by providing a desktop-mounted, non-VR hand tracker, but segued into smartphone-based VR headsets. Although no manufacturer has yet announced products integrating Leap Motion, a few may do so at CES 2017. Continue reading Leap Motion Introduces Hand Tracking for Samsung Gear VR

A future ambient business model would change the way we think about screens, mobile and IoT in a post-device world — an emerging reality that we expect to see illustrated at CES 2017. Recently, a look at what it means for businesses to operate in a post-device world has surfaced in forward-thinking analyses. Specifically, some reports have examined how Apple continues to prosper as customers increasingly do almost everything on anything. At UBS, analyst Steve Milunovich thinks Apple is already moving towards an ambient (present on all sides) paradigm, with a proliferation of devices that increasingly allow you to interoperate seamlessly across a full range of digital formats. In this new paradigm, the real growth will likely be extensions of services. Continue reading Ambient Paradigm Has Implications for Media & Entertainment

Extensive, in-depth coverage of CES 2017 by ETC@USC begins the week of December 5th with a series of preview stories exploring the top CE trends and technologies — and their significance to the entertainment industry. CES, the global gathering place for innovation and tech, is presented by the Consumer Technology Association (CTA) and runs January 5-8 in Las Vegas. CES 2017 marks the 50th anniversary of the conference. Since the first Consumer Electronics Show in 1967, more than 700,000 products have debuted in what CTA calls “the world’s gathering place for all who thrive on the business of consumer technologies.” Continue reading December Previews to Launch ETC’s Coverage of CES 2017

Microsoft is going full bore into quantum computing, moving from pure research into efforts to build a prototype of what has been primarily an experimental field. If and when they come to fruition, quantum computers could have an impact on drug design, artificial intelligence and even our understanding of physics. For that reason, IBM and Google are also investing in quantum computing, although Microsoft has taken a singular approach, based on so-called braiding particles (also known as anyons). Continue reading Microsoft Imagines a Practical Future for Quantum Computers