Hybrid Cloud Becoming an Effective Tool for Media Analytics

The public cloud is significantly impacting media by moving information technology into a world of utility where compute and storage are available as needed — easy to implement and decommission. It provides a flexible infrastructure for a media-centric world increasingly based on analytics where experimentation is the foundation of digital transformation. The media industry is changing — from the way content is produced and managed to the methods used to protect, optimize, distribute and analyze that content. These changes to the value chain have created enormous pressures (and opportunities) for creative professionals. Continue reading Hybrid Cloud Becoming an Effective Tool for Media Analytics

Amazon Briefly Worth $1 Trillion, Targets India With Hindi Site

Amazon’s shares rose to $2,050.50 on Tuesday, pushing the company’s value to over $1 trillion, making it the second U.S. firm to reach that pinnacle since Apple did so early last month. By the end of the day, shares fell to $2,039.51, below the $1 trillion mark. Amazon, which employs more than 550,000 people, generates more than $178 billion in annual revenue and captures 49 cents from every dollar spent on e-commerce. To continue its growth, Amazon is now offering its local Indian website and apps available in Hindi. Continue reading Amazon Briefly Worth $1 Trillion, Targets India With Hindi Site

Amazon Makes the Case That Rekognition Is a Force for Good

In June, in a letter to Amazon chief executive Jeff Bezos, almost 19 groups of Amazon shareholders expressed concern about the company’s cloud-based facial recognition system Rekognition being provided to law enforcement in Orlando, Florida and the Washington County (Oregon) Sheriff’s Office. They joined forces with Amazon employees, the ACLU, academics and more than 70 other groups to protest the decision. After the ACLU showed how Rekognition can err in IDing people, three Democratic lawmakers joined the chorus. Continue reading Amazon Makes the Case That Rekognition Is a Force for Good

Microsoft Azure Grows to the No. 2 Spot in Cloud Computing

Amazon has thus far dominated the cloud computing business, but Microsoft is now a strong No. 2. The latter, in a quarterly financial report, indicated that its Azure cloud computing unit grew 89 percent over the same period a year ago and demonstrated growth in other cloud offerings. Synergy Research Group reports that the overall “core cloud business” is valued at $60 billion a year, having grown by 50 percent in Q1 2018. Amazon is responsible for a 33 percent share, which had held steady since the end of 2015. Continue reading Microsoft Azure Grows to the No. 2 Spot in Cloud Computing

Amazon Web Services Testing Two ‘Provable’ Security Tools

To help its Amazon Web Services customers keep their data secure, the AWS Automated Reasoning Group is beta-testing two new tools, Zelkova and Tiros, which analyze security configurations, provide automated feedback on various set-ups and help administrators avoid mistakes that could endanger their data. Tiros focuses on checking for “unexpected access from the open Internet,” and Zelkova aids developers in understanding how permissive their setups are compared to existing infrastructure. Continue reading Amazon Web Services Testing Two ‘Provable’ Security Tools

ACLU Has Concerns Regarding AWS Facial Recognition Tool

The American Civil Liberties Union (ACLU), leading more than 24 other civil rights organizations, has asked Amazon to stop selling Rekognition, its facial/object recognition system, to law enforcement. Amazon introduced this online service in late 2016, offering Rekognition at a low cost through Amazon Web Services. Pitching it to law enforcement with the idea it could be used to assist in criminal investigations, Amazon signed on the Orlando Police Department in Florida and Washington County Sheriff’s Office in Oregon. Continue reading ACLU Has Concerns Regarding AWS Facial Recognition Tool

Amazon Will Raise the Price of Prime Membership Next Month

Amazon announced that it plans to raise the price of its annual Prime membership from $99 to $119 in the U.S. The move marks the first increase since 2014 when the shipping and entertainment membership program cost $79 per year. New subscribers will pay $119 a year starting May 11, while the new fee will apply to current members beginning with renewals on June 16. Amazon CEO Jeff Bezos recently revealed that Prime has more than 100 million global members. The company surprised investors this week with news that it had more than doubled its quarterly profits to $1.6 billion. Continue reading Amazon Will Raise the Price of Prime Membership Next Month

NAB 2018: AWS Machine-Learning Tools for Content Creation

At a conference track on machine learning during the NAB Show in Las Vegas, Amazon Web Services M&E worldwide technical leader Usman Shakeel described his company’s toolsets. Shakeel addressed up front the question of whether machine learning can replace human creativity. “Can content ever create itself?” he asked. He emphasized that, in today’s world, machine-learning (ML) tools are being used to create efficient workflows, and curate and extract massive amounts of metadata. Continue reading NAB 2018: AWS Machine-Learning Tools for Content Creation

NAB Program to Look at Machine Intelligence, Content Creation

As part of the Next-Generation Media Technologies education track at the upcoming NAB Show in Las Vegas, a half-day conference produced by Rochelle Winters will examine the latest trends in Machine Intelligence and Content Creation (Tuesday, April 10, 9:00 am – 12:00 pm). The program will examine how studios, creative service companies and filmmakers are using machine learning, deep learning and artificial intelligence to help produce content. Leading technologists, production execs and content creators will share the latest research and case studies involving machine intelligence. Continue reading NAB Program to Look at Machine Intelligence, Content Creation

Microsoft Shifting Its Focus From Windows to Cloud Computing

Microsoft is reportedly downgrading the scope of its Windows franchise to “reorganize its business around its growing Azure cloud-computing operations and its stalwart Office productivity business,” reports The Wall Street Journal. “The move is designed to focus Microsoft on its biggest areas of growth. In its latest quarter Azure revenue jumped 98 percent while Office 365 grew 41 percent … In the same period, the More Personal Computing unit, which includes Windows, gained 2 percent to $12.17 billion.” Continue reading Microsoft Shifting Its Focus From Windows to Cloud Computing

NAB Program to Look at Machine Intelligence, Content Creation

As part of the Next-Generation Media Technologies education track at the upcoming NAB Show in Las Vegas, a half-day conference produced by Rochelle Winters will examine the latest trends in Machine Intelligence and Content Creation (Tuesday, April 10, 9:00 am – 12:00 pm). The program will examine how studios, creative service companies and filmmakers are using machine learning, deep learning and artificial intelligence to help produce content. Leading technologists, production execs and content creators will share the latest research and case studies involving machine intelligence. Continue reading NAB Program to Look at Machine Intelligence, Content Creation

Apple’s New iPad Aims to Top Google’s Classroom Dominance

In an effort to catch up to Google’s classroom dominance, Apple unveiled a new 9.7-inch iPad on Tuesday “aimed at classrooms and other education tools,” reports The New York Times. It has a faster processor and the ability to support its education-minded stylus, the Apple Pencil (which previously only paired with pricier iPads), as well as 200 gigabytes of storage. It’ll be priced at $299 for schools and $329 for consumers. Additionally, Apple announced new classroom software and new curriculum.

Continue reading Apple’s New iPad Aims to Top Google’s Classroom Dominance

Amazon Debuts Cross-Platform Competitive Gaming Platform

Amazon has launched an AWS-powered competitive gaming platform called Amazon GameOn, which allows third-party developers to add eSports-like competitive elements such as tournaments and leaderboards to mobile, PC and console games. Gamers can also win Amazon prizes (perhaps an Echo Dot, for example) in real-time, which effectively adds another layer of competitive gaming between professional eSports players and amateur gamers. According to market research from Newzoo, eSports could grow into a $1.5 billion business by the year 2020.

Continue reading Amazon Debuts Cross-Platform Competitive Gaming Platform

Walmart Builds Its Own Cloud Computing Farm to Rival Amazon

In five years, Walmart invested millions of dollars in six giant server farms that now account for 80 percent of its cloud capacity. The move has enabled the company to keep up with its burgeoning growth for the last three quarters. Most retail businesses rent cloud computing, but Walmart’s determination to best Amazon led to its decision to build its own cloud network. With this internal network, the company can leverage all its customer data, be competitive with its prices and control inventory and other key functions. Continue reading Walmart Builds Its Own Cloud Computing Farm to Rival Amazon

Google Offers Its AI Chips to All Comers via Cloud Computing

Google, which created tensor processing units (TPUs) for its artificial intelligence systems some years ago, will now make those computer chips available to other companies via its cloud computing service. Google is currently focusing on computer vision technology, which allows computers to recognize objects; Lyft used these chips for its driverless car project. Amazon is also building its own AI chips for use with the Alexa-powered Echo devices to shave seconds off its response time and potentially increase sales. Continue reading Google Offers Its AI Chips to All Comers via Cloud Computing