“Grand Theft Auto V” Generates $800 Million on its First Day

On its first day of availability, sales of Rockstar Games’ “Grand Theft Auto V” have topped $800 million worldwide, reports publisher Take-Two Interactive (and the game has yet to make its debut in Brazil and Japan). “GTA V” has been praised by critics, averaging a 98 score on review site Metacritic and is expected to generate impressive numbers, despite a 22 percent drop in video game disc and console sales in 2012 due to the rise of online and mobile games. Continue reading “Grand Theft Auto V” Generates $800 Million on its First Day

Facebook Decides to Push Back Launch for Video Ad Program

Facebook has again decided to postpone the unveiling of its video ad program. The 15-second ad slots, reportedly priced from $1 million to roughly $2.4 million, are expected to target specific demographics of the Facebook userbase. Although the program was initially scheduled to launch in the first half of the year, the unveiling was eventually pushed to the summer, and then October. With the most recent delay, the company has not provided a new launch timeframe. Continue reading Facebook Decides to Push Back Launch for Video Ad Program