One division of e-commerce giant Amazon may take the wholesale and distribution market by storm. The two-year-old AmazonSupply offers over 2.2 million products in bulk, from scientific equipment to food service products. Unlike current wholesale businesses that are regional, family-run companies, Amazon is a multinational company with $74 billion in annual revenue, a user-friendly website, 24-hour delivery, and a massive database of consumer data. Continue reading AmazonSupply is Formidable Competitor in Wholesale Market

YouTube’s new CEO Susan Wojcicki is changing the way YouTube both sells its stars and sells advertising. To increase recognition of YouTube stars, some established YouTube talent will be featured in traditional television commercials, billboards, and ads in national magazines. The company is also selling packages of its top content across 14 video categories to advertisers. These “Google Preferred” packages offer audience guarantees to advertisers who purchase in advance. Continue reading YouTube’s New Advertising Strategy Uses Traditional Methods

During its upfront presentation in New York last week, CNN introduced a live news service called Watch CNNx that allows viewers to choose content in real time. The service will be available on iPads and on TVs through set-top boxes later this year. Alongside the live CNN feed, CNNx offers a rundown of stories that appear on the right side of the screen, while a menu of digital features, including photo galleries, appear at the bottom. Additionally, CNN plans to use Flipboard’s display ad format on its applications. Continue reading CNN’s Interactive Product Offers News Viewers More Control

Online photography community 500px is launching a commercial licensing marketplace called Prime that plans to charge licensing fees starting at $250. 500px says Prime is different from other licensing services because regardless of the license or who purchases the images, member photographers will earn 30 percent of proceeds for each photo sold. 500px is hoping “to fundamentally change the way photos are licensed” by “changing the way photo licensing companies work with photographers.” Continue reading 500px Aims to Revolutionize Photo Licensing with Prime Service

While automobile manufacturers are increasingly integrating new infotainment and connected technologies to vehicles, younger buyers remain more concerned with economics than the latest tech advancements. The majority of this target market often cannot afford to spend extra money for new features. The most important factors in choosing a car for young buyers tends to be fuel economy and price. Many young buyers are purchasing used cars, rather than new models with updated technology. Continue reading Young Car Buyers Are Influenced More by Price Than New Tech

Automated advertisement buying is used by marketers where computerized systems focus on specific users based on their consumer data and Web browser histories. Machines and automation are handling more of the process of purchasing online advertising. These new methods of ad buying are expected to increase by more than 50 percent, and are becoming a more popular trend among advertisers to target their ads with more efficiency. Continue reading Study: Automated Ad Buying to Grow by 56 Percent This Year