C300 Archives - ETCentric

CES 2013: Larry Thorpe Discusses Canon and a 4K Viewpoint

By Carolyn Giardina
January 11, 2013

Canon is showing it line of cameras including the EOS-1D C, EOS C100, EOS C300 and EOS C500 (which began shipping last month with a $30,000 list price). It also announced two additional Cinema EOS Primes, a 14mm and 135mm, both slated to ship in the spring. Larry Thorpe, national marketing exec and senior fellow at Canon USA, offered his take on the direction of 4K. Continue reading CES 2013: Larry Thorpe Discusses Canon and a 4K Viewpoint

Cinematographer Praises the Soon-to-be-Released Canon EOS C300

By Rob Scott
December 2, 2011

Jonathan Yi is a freelance director and cinematographer who works largely in film and advertising. He teaches camera and cinematography at New York University’s Tisch School of the Arts film program.
Yi recently posted an impressive six-minute test video of the new Canon EOS C300 that makes comparisons with current DSLRs and reveals a new standard for digital cinematography.
“I believe that Canon made a beautiful camera that is sensible, reliable and portable in a way that I’ve always dreamed a camera could be. It prioritizes great skin tone and has higher ISO sensitivity than any other camera out there,” he writes. “I know there’s nothing I can say to change the minds of the RED fan club. For the rest of the skeptics, I think once you get your hands on it you’ll understand how great this camera really is. Please buy this camera in January and go film some good skin tones in the dark. You’ll love it.”
The EOS C300 and EOS C300 PL are expected to be available in early 2012, at an estimated cost of less than $20,000.
Yi’s (very) detailed review is available on the Canon site, in which he writes: “As Canon’s flagship 1080p HD cameras, the EOS C300 and EOS C300 PL are designed to fit a wide variety of production needs. They are at home as A Cameras for Independent Films, Commercials, Television and Dramas as well as B Cameras on Major Motion Pictures, offering in addition to the more common 23.98P frame rate, several selectable frame rates including a straight 24.00P setting for intercutting directly with film originated material. Full HD 1920×1080 (1080p) is currently the most used and needed deliverable frame size for these applications. The EOS C300 and EOS C300 PL provide easy adoption and simplified workflow that 4K cameras currently cannot deliver.”

Canon Goes Pro with $20,000 EOS C300 and Previews Cinema DSLR

By Rob Scott
November 7, 2011

Canon has announced its new Cinema EOS C300 professional camera system.
The company is introducing five new lenses for the system, all available in an EF mount: “The lenses are designed to outlast the camera, as they are each rated for use in 4K productions…The zoom lenses will also be made available in PL mount versions,” reports PCMag.com.
Its 8.29-megapixel sensor is the same size as Super 35 film. It records MPEG-2 with 4:2:2 color sampling and a maximum bitrate of 50Mbps. Frame rate support includes 60i, 50i, 30p, 25p, and 24p.
Canon also announced an unnamed DSLR, optimized for cinema use, which is currently in development: “It will sport a full-frame 35mm CMOS sensor and support 4K video acquisition at 24p using Motion-JPEG compression, although the field of view of its lenses will be cropped to APS-H dimensions when recording at full resolution.”